Tag Archive | "search engine optimization"

Self Publishing One Two Punch


Social networking and search engine optimization create a self publishing one-two punch. These two list building engagement activities complement and strengthen one another.

Each system is powerful enough on its own, but together they compliment one another.  Social networking can assist in search engine optimization.

Take my sister’s website activity as an example.  We reviewed what she does with social networking last year. Between Twitter, Facebook and Google, she had racked up these impressive followers and visits… last year.

Flickr:  1,030,079 page views
Life Imitates Doodles Blog: 608,174 page views

We looked again in March 2014 and her social networking had increased the numbers to

Flickr:  2,605,830 page views
Life Imitates Doodle blog:  1,201,406 page views

By this June 20 2014  the numbers had grown:

Flickr: 3,323,712
Life Imitates Doodles Blogger: 1,304,505
Life Imitates Doodles WordPress: 120,697

These impressive numbers have come in part from social networking, but this activity also powers up search engine results for her website.  Take a Facebook link she shared two days ago.

sandra strait facebook

click on images to enlarge.

Sandra shared this Facebook link.

sandra strait art

By the time I received it, her Facebook post had already zoomed the phrase “Pilot New Brush Pilot” to a page one ranking at Google in four hours.

When you self publish, the key to success is building a list and then engaging the readers on that list.   SEO is one of the most effective list building activities.  Search engines make engagement come alive easily.  Working together these two self publishing marketing tools provide a one-two punch of success.

Gary

When you enroll for our webmaster David Cross’s online webinar on Search Engine Optimization, you receive a video interview by David of my sister Sandra Strait on how to maximize social networking… at no extra charge.

Meet our Self Publishing Secret Weapon

Our secret weapon for self publishing profit is search engine success.  The real secret to this success is our webmaster David Cross.

David-cross-images tags:"2012-4-20"

David Cross

David has been our webmaster since our website began in the 1990s.  He is Merri’s and my business partner. We could not run our business as we do without him.   One reason is that he is a search engine optimization expert.

You can learn the tactics we use in webinar that condenses 20 years of practical experience about search engine optimization, and writing for search engines.

For the last 27 years David has worked with companies large and small – IBM, Agora Publishing, AstraZeneca and many small business owners.  He has worked in 22 countries, and lived in six of them.

David’s clients span the globe and represent companies and charities both large and small. From corporate giants to small, one-woman businesses and everything from finance, healthcare, publishing, technology, real estate, veterinarians, alternative health centers and everything in between.

David is an essential part of our web based business and Myles Norin, CEO of Agora, Inc.  wrote:  “I have found David’s knowledge and experience unmatched in the industry. Without David’s expertise and guidance for the past 7 years, we would not be nearly as successful as we are.”

As Senior Internet Consultant to Agora Inc. in Baltimore, MD, he worked closely with Agora’s publishers and marketers and – over a 7-year period – helped to propel Agora’s online revenues from around $20 million to well over $300 million.

David’s webinar will help you gain the types of search engine benefits that large internet marketing companies use.    In this practical course you will learn valuable skills to help you:

  • Attract search engines like Google, Yahoo and Bing to your website
  • Write interesting, compelling articles for real people, while using the search engine’s rules and algorithms to your advantage
  • Discover special tricks, tactics, and techniques you should use to attract search engines
  • Understand the “search engine secrets” you should avoid, and how these can get your site blocked by search engines
  • Learn about the role social media plays in search engine optimization, but why a social media presence is not your first step
  • Capture your visitors’ interest once they’ve arrived at your website, turning interest into action

As a writer, self-publisher or business owner, optimize your writing, and select what you could write for top placement in search engines.  This is of increasing importance to your business.

Over the last 20 years David has worked with businesses, large and small. He has trained writers, publisher, editors and marketers on how to adapt their writing skills to attract search engines while retaining web pages, articles and stories that are still interesting for their customers and prospects.

David has condensed these tips into a training course on Writing Copy for Search Engine Optimization (SEO).

This is an engaging, practical, online/telephone training course on SEO techniques and best practices for writers, authors, publishers and copywriters that will last approximately 90 minutes.

We held this SEO webinar live recently and a recording of it is available for download.

Join David and learn:

  • How to create engaging copy that ranks well in search engines
  • How – and why – to use keywords within your copy
  • How to link your articles together for better relevancy and SEO impact
  • How to convert interest into action for visitors driven through SEO
  • Working with and developing a Master Keyword List
  • Why getting someone to your website via search engines is the easy part of the equation; learn about conversions and how to capture your visitor’s interest, moving them along the path to becoming your customer
  • The value of social media in SEO

David provides slides, practical examples and an understanding of the SEO process that you can add and adapt to your own personal writing process.  You may review at your leisure the valuable information that David shares.

Copy (writing) is still king. Learn how to make your copy relevant to the changing landscape of search engines.

Enroll for the David Cross Search engine optimization webinar ($79) here.

Gary

See my sister’s website here

Seven P Secrets of Self Publishing

When you write, you can work anywhere. 

gary-scott-image

Here I am working poolside in the winter, at our Florida farm.

gary scott

Here I am with our hound Ma, working during the summer at our North Carolina farm.

Learn how to earn everywhere, while living anywhere you choose.  I have been able to earn by writing in Hong Kong, England, the Isle of Man, Dominican Republic and Ecuador to name a few of the place I have lived.  Everywhere I have been… too numerous to share here, I have been able to work.

All I need is my laptop.

That’s all you need too… a laptop to be free!

Before computers, a pencil and pad did the job.

Freedom is just one benefit you can gain from writing.

Another benefit is income.   Writing has brought me both our farms, free and clear… plus a lot more.

Another good example of earning potential is my friend Hugh Howey.   He was working for $10 an hour in a book store when he self published his novel Wool, typing in a storage room during his lunch breaks.

Soon he was earning over $100,000 a month on Amazon.com.  This helped secure a six-figure book deal from Simon & Schuster, and an option for film by Ridley Scott, director of Blade Runner and Alien.

That’s what he’s doing now.

Hugh Howey

Sometimes Hugh and I get together at my  farm and play chess (he beats me badly).

Writers like High are great inspirations.

A couple of years ago Hugh  left Florida, and moved to South Africa.  He had a sailing catamaran built for him and now can sail the world while he continues to write.

Hugh explained it like this: And that’s the miracle of working as a writer: I can do it from anywhere and everywhere. The past few years, I’ve done a lot of writing from airplanes and airports while on business trips abroad.  SAND was entirely written overseas while traveling through seven different countries; I think it’s a better story because of those inspirations.  In upcoming years, I may be writing near your home port.

Hugh’s a super star writer and his success could not happen to a more deserving and talented person.  He pours enormous energy into being worthy of his readership.  But you do not have to be a million dollar a year earner or a traveler to benefit from writing.

The good news is… you do not need a huge success to have a rich and fulfilled lifestyle.  Self Publishing can bring you a life that most people only dream of, as a journeyman writer, instead of a super star.

May I hastily add that the path to stardom begins as a journeyman… so the journeyman’s path brings success without stardom… but can also lead to stardom.

What most success stories like Hugh’s rarely explain is the many hours of writing that was devoted before their self published book sales soared.   Hugh, like most writers were journeymen first.  Stardom came later.

Here are sevens secrets that can help you become a journeyman writer. 

The secrets are a writer’s armory of tools that allows almost anyone to create successful publications for income, freedom and fulfillment.

Take Merri’s and my publishing business as an example.  

Merri and I are not writing stars.  We are journeymen who have for more than 40 years, year in and year out, earned solid income writing and self publishing dozens of publications about multiple subjects.

Some years that income has been more than solid… over a million dollars.  Yet in terms of stardom, we are hardly known.

In a moment you’ll see why that’s fine for us and probably will be for you too.

First some history.

Merri became involved in self publishing over 40 years ago… first helping a veterinarian publish a book on a very specific market… animal acupuncture. Then she showed a needle point artist how to sell more books to an even more specific audience… “needle point enthusiasts”  about her needle point work to an audience larger than the population of the city she lived in.  This led Merri to eventually become Executive Editor of an award winning magazine in Florida.

My story allowed Merri and me to work and live from Hong Kong to London to Europe to Eastern Europe, then the Caribbean and then Ecuador… making millions in the process of following our adventures… having fun… while helping a large readership adapt to a rapidly changing world.

That’s what self publishing can bring, profit, adventure and fulfillment, a great feeling of worth and wonder.

Self Publishing has created exactly the lifestyle we desire allowing us to span the world and work with meaning and purpose.

Self Publishing has become a new business art form. 

The seven secrets can help you start your own self publishing business now.

Everything in publishing is new and exciting and changing.  Publishing is being recreated by the wonderful power of destructive technology.

Everything is new… except the seven secrets. 

Change in the publishing industry is disturbing many.   We love this evolution due to these seven secrets we call the 7Ps.  The 7 Ps are so fundamental to writing and publishing that new technology enhances rather than reduces their power.

The First P is Passion.

Whatever your passion, you can immerse yourself in it AND create income with self publishing.  This can be your direct ticket to the kind of fulfillment you’ve always wanted.

Whether you want to travel the world or live as a recluse, work 12 hours a day or not work much at all,  you can set your schedule to succeed, if you’re willing to learn these seven secrets.

You can start part-time with any dream, passion, and budget.  Once you’ve created a product, you’ll enjoy the “multiple effect” of producing profits over and over again.

So the question is… What do you love to do?

What’s Your Passion:  An example is that thirty years ago, a client of Merri’s had a passion to help people who were in pain?  He published a series of pamphlets explaining various chiropractic disorders in very simple terms.  For example: “What Is Whiplash?”

The pamphlets contained solid information, but were simple 5″ x 7″ brochures with drawings and explanations. He sold them with a rack to chiropractors, who put them in their offices for patients to read.  These little self-published items sold year in and year out for decades.

There are thousands of ideas of this sort that can lead to big business.  It’s just a matter of defining and then acting on your passion.

Although I can work when I please and go where I wish, for me the most important reason for being a publisher is the satisfaction it brings. 

I love the projects I take on, so work doesn’t feel like, well… work.

What do you love?  If you love golf, then you can write and sell publications about golf.  Love travel, fishing, dogs, dolls, or art?  Write and sell publications in these fields.

Are you concerned about crime, war, poverty or environmental issues?  You can publish information products that help reduce these concerns.

Would you like to help the world be a more spiritual place?  Publish a newsletter, write a book (or hire someone to write it for you), record a tape… publish something that enlightens people.

Whatever your passion, you can immerse yourself in it and earn income by publishing for ereaders, print on demand, CDs, lists, bound books, or any format you choose.

Be immersed in your passion and get paid well for it. 

This is why stardom is not the main goal for most writers and self publishers.  Extra income, more freedom and fulfillment are usually more than enough enough.

The seven Ps are:

#1: Passion

#2: Problem

#3: Person

#4: Profitably Priced Product

#5: Prospecting Pathway

#6: Promise

#7: Presentation

The first time I exposed others to the secrets in Self Publishing was in a weekend “Writer’s Camp” seminar.  We offered the camp for $1,500. 80 delegates enrolled.  People from all walks of life attended—chiropractors, businessmen, investors, doctors, realtors, inventors, airline pilots, engineers, and housewives.

Merri and I were so overwhelmed by the response, we decided to make it available to a larger audience.  We created a written course based on our current self publishing activity called “Self Fulfilled – How to be a Self Publisher.”  Then we recorded the weekend “Writer’s Camp” seminar.

Thousands have used the course as it has evolved over the decades.

You can receive both the written course and the recorded weekend seminar, in an MP3 file, in a special “Live Well and Free Anywhere” program I am making available to you.  The normal fee is $299 for the written course and $299 for the recorded workshop.   I’ll send you both the course and the recorded workshop and my course “International Business Made EZ (also $299) all for $299.  You save $598.

We are so confident that you’ll gain from this offer that if you are not fully satisfied, simply email us within 60 days for a full refund .

These courses are not theoretical.  They describe, step-by-step, how Merri and I built a million-dollar international business and how we are running this self publishing business right now.   We use the 7Ps today just as we did four decades ago to create a strong annual income.

This correspondence course is for those who would like their own international self publishing micro business for fun and profit. If you want fun, freedom, extra income and fulfillment with your own full or part time writing or want to build your existing business, by writing to sell you can profit from this course.  The course can help who want their own business or who want to have a business together or a family business.  This is the perfect course for those who can no longer find employment, who are looking for ways to earn abroad and who wish to retire and supplement their income.

Whether you are retired, an investor, chiropractor, doctor, dentist, professional or already own your own business, this offers another way to make money, to turn your passion into profit. We guarantee that we have shared all we know to help you start and run your own international business.  Enjoy and live a life of following your Passion to Profit… through writing.

Here is a special offer. 

We provide two emailed courses  “Self Fulfilled – How to Write to Sell and be a Self Publisher” and “International Business Made EZ”.

We include the “Self Fulfilled Writing and Self Publishing Course” because there are two reasons to write, when you have something to say or when you have something to sell.  In this day and age many of us want to do both, make a statement that makes the world a better place and earn something extra in the process. 

Whatever your passion, however you do business, chances are you’ll be writing either to create a product or to sell a product. 

You save more than $598 because you also receive a recorded webinar conducted by our webmaster David Cross (at no extra cost).

David-cross-images tags:"2012-4-20"

David Cross

David has been our webmaster since our website began in the 1990s.  He is Merri’s and my business partner. We could not run our business as we do without him.

Learn the tactics we use in our web business that condenses 27 years of practical experience about search engine optimization, and writing for search engines.

For the last 27 years David has worked with companies large and small – IBM, Agora Publishing, AstraZeneca and many small business owners.  He has worked in 22 countries, and lived in six of them.

David’s clients span the globe and represent companies and charities both large and small.  From corporate giants to small, one-woman businesses and everything from finance, healthcare, publishing, technology, real estate, veterinarians, alternative health centers and everything in between.

David is an essential part of our web based business.

Myles Norin, CEO of Agora, Inc.  wrote:  “I have found David’s knowledge and experience unmatched in the industry.  Without David’s expertise and guidance for the past 7 years, we would not be nearly as successful as we are.”

As Senior Internet Consultant to Agora Inc. in Baltimore, MD, he worked closely with Agora’s publishers and marketers and – over a 7-year period – helped to propel Agora’s online revenues from around $20 million to well over $300 million.

David’s webinar will help you gain benefits in your micro business that large internet marketing companies use.  In this practical recorded workshop you will learn valuable skills to help your micro business.

There has never been a time when the opportunity for small businesses abroad has been so outstanding.  Expand your borders now!  Increase your economic security freedom, independence and success.

If you are not fully satisfied that this offers you enormous value simply email us for a full refund within 60 days.  You can keep all three courses as our thanks for giving our courses a try.

You also receive a report  “How to use Relaxed Concentration to Brainstorm Business Ideas” and a recorded workshop “How to Become and Remain Rich With Relaxed Concentration” at no additional cost.

Plus you get more in the program.

You receive regular writing and self publishing updates for a year.  Businesses usually need to evolve.  Merri and I continue to publish and have our independent businesses.  Some basics have remained for decades, but new strategies occur all the time throughout the year.  We’ll be sending along updates that share our most recent experiences as we learn and continue to grow our international micro business from Smalltown USA.

My special offer to you in this “Live Well and Free Anywhere Program”, is that you receive:

  • “International Business Made EZ” course
  • “Self Fulfilled – How to Write to Sell” course
  • Video Workshop by our webmaster David Cross,
  • The entire weekend “Writer’s Camp” in MP3,
  • MP3 Workshop “How to Gain Added Success With Relaxed Concentration”
  • Any updates to any of the courses, workshops, reports or recordings for a year.

We are so confident that you’ll gain from this offer that if you are not fully satisfied, simply email us within the first three months for a full refund . 

Order “Self Fulfilled – How to Publish to Sell” and a quarter of update lessons $79.   Click Here.

Order “Self Fulfilled – How to Publish to Sell” and a full year of update lessons $299.  Click Here.      

See success stories from Self Publishers and a few who have attended the “Writer’s Camp” that you will receive on MP3.

 

 

How to be #1 at Google – Part II


So You Want to be #1 at Google?  by David Cross

David-cross-images tags:

David Cross

Having the ability to earn income wherever you are is increasingly important in this fast changing world.

Last week our webmaster, David Cross, began the discussion of How to be #1 at Google and today shares the next part of his discussion on gaining top placements in Google for your business.

In our article last week So You Want to be #1 at Google? I shared with you the last-part-first of what to do with the traffic you generate from a concerted effort on search engine optimization (SEO).

But how do you actually get to the top spots on Google, Yahoo, Bing, etc?

The secret of getting to #1 on Google reminds me of the secret of The Dragon Scroll as revealed to Po the Panda (AKA The Dragon Warrior) in the film Kung Fu Panda. Here’s a short clip:

http://www.youtube.com/watch?v=G2oXmh3xxdI

And the million dollar secret is…there is no secret. YOU are the secret. That doesn’t mean that there’s no method, but the fact is, SEO is much more about finding your business niche and then creating content within that niche than any magic formula of keywords or submitting your website to search engines.

Back in 1995 when I first started using search engines to market (and before then on CompuServe and bulletin boards) it was a different story. You could pretty much create a website or web page about anything, stuff it full of keywords in hidden “META” tags and push that website and web pages to the top of a search engine without much trouble.

And many did.

Attorneys created websites filled with porn-related keywords for websites offering legal services. They generated a top ranking on search engines and drove a lot of – largely useless – traffic to their websites.

Roll ahead a few years and Google, Yahoo, et. al. are constantly attempting to thwart attempts to manipulate search engine results artificially through the use of search engine spamming techniques or “Black Hat SEO”. While a number of these techniques may work in the short-term, using them is likely to get you blocked from using them once you’re found out. And getting back into a search engine once you’re barred is a right royal fight.

Here is a short guide to getting you on the right path to SEO success.

1: Your Niche

The first component to SEO that you’ll need to gain rankings is a niche. It doesn’t have to be a new niche. You may be able to get a #1 Google ranking for terms like “Teaching Your Ferret to Ice Skate”, Learning Underwater “Basket Weaving” or “Over Niagara in a Tea Cup” but the reality is that you’ll get very little search traffic from these terms and anyone searching for such nearly nutcase niche terms is unlikely to convert to become a good customer.

Would it be easy to feature in Google for those terms? Yes? Is it recommended? Hey, it’s a free country and your time is your own…

Suppose your niche is trout fishing. You’ll want to create articles about trout fishing. But you notice that a search for trout fishing on Google brings up 8.82 million results. How do you get to the top of those results?

Possible, but it requires a lot of work.

My recommendation is to start with the 2nd element…

2: What Are You Selling?

Why is it you want to rank  #1 in Google in the first place? Posterity? I rank high in Google for David Cross voiceover and David Cross voice over but I did that as part of my SEO efforts building my rankings for my business as a British voiceover artist.

If your business is trout fishing, what is the niche within that? Are you a guide? Do you produce lures or custom-built rods? Do you offer cures and seasonings for anglers who want to cook or preserve their catch?

What products or services are you selling?

Ultimately the reason why you want the #1 search engine listing is to generate relevant traffic to build your prospects and customer database. It makes sense to drill-down into your overall niche to find the smaller parts of that (marketers call this your “vertical within your market”).

What will emerge here is that the effort of targeting the very broad keyword of trout fishing is almost certainly not worth the effort unless you are Cabelas in which case please re-read point #2 and find the niches within the overall trout fishing market and instead target those.

Targeting customers within a broad/horizontal market is difficult and costly.

3: Build A Master Content/Key Word List

Now that you have your niche a little clearer now, the next step is to decide what you’re going to write about. Although it’s possible to sit down and on a whim write about whatever you feel like, you won’t generate the same SEO results.

I recommend you start a Master Keyword List (MKL) where you write down your niche and then start to look at the keyword and key phrases that stem from that niche.

Let’s assume that you got from trout fishing into Oregon Trout Fishing Guide and that your goal is to target bank (rather than boat) fly fishing anglers who want a guide in the Oregon High Desert area.

That’s a fairly tight niche.

You may want to write down all the rivers in that geographic area like the Deschutes and Crooked Rivers.

Next write down the best fishing spots on those rivers.

Where are the best places to eat? Stay? Closest airports? Record catches? Family fishing trips? Honeymoon fishing trips?

Start to build-out your MKL and keep adding to it.

These are the articles and topic areas you’ll be covering in your articles and SEO strategy. The MKL gives you a focus with which to attack your niche content creation and helps you always focus on your niche when creating that content rather than just “sitting down to write”.

4: Write!

Erm…

4a: “But I Can’t Write!”

Creating niche content is an essential component of your SEO strategy but the task of actually doing it – of writing regular content in your niche – can seem overwhelming when you are starting out or creating your weekly, bi-weekly or even (gulp) daily articles. (Gary’s written at least 1 and often 2 or 3, quality articles every day since this website launched in 1999.)

You may be the best trout fishing guide this side of the Steens Mountains but writing may make you quake with fear in your waders.

Fear not! If you “can’t write” there are options. First, learning to write is a good skill to acquire and there are courses that show you how. Gary’s running one this summer.

My wife, Cinda, for example is a truly brilliant veterinarian and gifted animal healer with a lively rapport with all her clients and their owners, but the thought of sitting down to write about it fills her with dread.

“Then don’t write,” I said. “Speak.” If you’ve ever spoken with her about your pet you know how caring, warm, friendly and knowledgeable she is.

What she could do is to have me ask her about common cat or dog health-related questions and we record, then transcribe it. It’s possible some pet owners wouldn’t mind her recording their conversations, and she could later remove the names, using generic pet names if necessary.

Or you could have someone interview you about the best trout fishing spots on the Deschutes River or you could interview fellow anglers and record them or…use your imagination. Reach out and make your articles useful. You could call the University of Oregon Institute of Marine Biology and ask for an interview on the lifecycle of ocean-going trout (Steelhead) or…?

Have someone transcribe this or use Casting Words or Amazon’s Mechanical Turk service.

This is a quick way to create niche content. Whether written or spoken, the content you create as well as being attractive to search engines must also pass…

5: The Bar Stool Test

The Bar Stool Test? It’s not difficult to write an article containing the right components to getting you to #1 on Google, but if that is an onerous and turgid read for your website visitor you just wasted that top search ranking.

The Bar Stool Test means simply, if the guy next to you at the bar starting telling this story, would you listen, gleaning pearls of wisdom, or could you want to quickly get away?

Remember this:

  • Captivating a search engine is mathematical
  • Captivating a person is emotional

Your search-optimized, niche content must also engage people enough to want to do business with you.

6: Have in Mind the Next Step

Last week we discussed the importance of moving your website visitor to the next step in your sales cycle. Bear this in mind when you create your article. For example if you want someone to sign-up for a free report on trout fishing in the Oregon High Desert, invite them to sign up. Or if your last tour sold out, start a wait list and invite them to sign up for that.

Make a point to your article. Use it to rank well in search engines and convert the interest of visitors.

7: That’s It?

Yes…not quite. Next week we’ll share the important aspects of getting your content to rank well.

I didn’t start this series with the techniques on how to rank well because it’s more important at the outset to understand what to do with the traffic you are driving to your website and to make sure that you aren’t putting monkeys in front of virtual typewriters in the hopes of recreating Shakespeare.

Next Wednesday, we’ll look at how to massage your articles to give them the best chance of getting to that seemingly elusive top spot on Google.  David Cross

So You Want to be #1 at Google?


So You Want to be #1 at Google? by David Cross

Having the ability to earn income wherever you are is in increasingly important in this fast changing world.

In today’s article our webmaster, David Cross, shares some ideas on gaining top placements in Google for your business…and what to do with the traffic this generates.

Of all the questions I am asked about online marketing perhaps the most common question over the years is how to gain a #1 placement on Google. My answer is in 2 parts – the second part of which is, “How to be number 1 on Google?”.

Getting to the first place in the search results on Google – or any search engine for that matter – isn’t that difficult.  And even if you are targeting highly competitive terms, the principles are constant. There are a few core elements your site should have and, depending on what business you are in and what search terms you are trying to gain a placement for, it’s generally a matter of time and everyday spadework before the pages at your website start to feature as relevant in the search results for a particular search term.

Every online business wants to know about search engine optimization (SEO) because a #1 Google placement means people will see your website and hopefully click through to your web pages. But SEO is not the singularly most important aspect to running an online business, and in fact, it’s only part of the equation of SEO itself.

The mantra inside Kevin Costner’s head in the film Field of Dreams was, “If you build it, he will come.” Getting your #1 placement on Google may give you the best chance of their coming to your website but before we discuss how to get to #1…the secrets of how to get good placements in search engine results.  We’ll share the more important aspect of when your prospect clicks through from Google, what happens next?

Assuming that you’re running a website for business purposes rather than as a hobby, getting someone to click your link from Google and driving them to your website is of little use if when they arrive they read your article and leave without taking any further action. You want people to do something…buy something…sign up for a newsletter or call your company.

The problem is that so many websites focus on getting that #1 Google placement that they overlook what to do with the increased traffic from these referrals.

Before showing you how to get the top spot, I’ll show you what to do with it.

This is what marketers refer to as conversion which simply mean moving your prospect along to the next step in the sales or business cycle from where they are at that point. (It can also refer to reducing refunds, but for this example we’re referring to making a sale).

You may run a virtual (wholly online) business or you may have a website to support your offline bricks and mortar business. A few examples may be:

  • An electrician who wants to promote his business locally for home and business rewiring
  • An online company promoting scuba diving holidays in the Mediterranean
  • A horse trainer who wants to promote his services
  • An interior designer
  • A personal fitness trainer
  • etc…

This is a typical, fairly diverse bunch of businesses which may employ a website and SEO to build business exposure online.

Most websites have a “contact us” page.  Perhaps they see that is the only thing required to generate business and that if someone is really interested they can use that as the means to get in touch. But experience and testing shows that people often need more than contact details and may not yet be ready to make contact, possibly fearing that they may be implying some sort of commitment before they are ready to make that commitment. Very often people don’t know what the next step is or fear they don’t know what questions to ask so are nervous about getting in touch.

Planning What You Want to Happen

Each of our sample businesses described above need to consider the action that they want their prospects to take.  When the prospects visit their website, it is important to have planned for an action to occur. While it’s simple to simply say, “We want our prospect to make contact and book an appointment,” we know that a person may not be ready to do that. And if all we do is to ask for people to contact us, if they’re not ready to do that and we offer no other opportunity at that moment, it’s less likely that we’ll be able to convert the person’s interest into a sale down the road. Indeed, they may just bail from your website and perhaps forget which website they were looking at when it comes time for them to make a purchase.

I’ve observed this in many online and offline marketing campaigns where business and websites offer a product for sale with no other option if the person is not yet ready to purchase and hence no sale is made and the prospect is gone. You know it may take you a few visits to a website or some additional research before you are ready to make a purchase…especially a major purchase.

One thing each of our online businesses may wish to test is offering additional, free information on the same web page that traffic is driven to but that requires the visitor to exchange their contact info (normally their email address).  This can often be in the format of a free report, a white paper, a sheet offering helpful pointers and next steps or questions to ask before you move ahead. All of these display further knowledge on a topic, portray you as an expert and offer something useful to  website visitors without forcing them to make a major commitment at that moment.

If we consider our sample businesses and how this idea relates to them we may come up with something along the lines of:

  • The electrician: A free guide, “Choosing an electrician. 10 questions to ask yourself about your next electrical project”
  • The scuba diving company:  A free report, “The top 10 diving spots in the Mediterranean” or “A guide to the sea-life beneath the Mediterranean”
  • A horse trainer: A free guide on “10 gentle ways to make your horse more obedient”
  • An interior designer: A guide, “You know you want to redecorate but are stuck for ideas…here’s how to get started.”
  • A personal fitness trainer: “A Fast 5 Minute Workout to Get Started” (with video)
  • etc…

You could offer these guides as a free download which you’ll email people for leaving their email address. Write these yourself or if you dislike writing, you may wish to record, then transcribe, your answers to your customers’ questions. In the case of the scuba diving company, you may wish to find a fish biologist or conservationist to write part of the guide.  You could let then provide their expert knowledge on the aquatic life of the Mediterranean. Many experts are more than happy to do this! As they share their knowledge and expertise, you gain the additional benefit of involving a credible third party to your website and to what you are offering.

Inside the guide you can add your contact details. Normally you’d want to follow-up with people who requested the guide, perhaps to see if they need any additional information or to add an 11th tip that didn’t (intentionally) make it into the guide.

These guides are one way of converting those who have an interest into customers.  Over the years I’ve helped many businesses employ this idea of using free guides or reports.  This has resulted in helping convert website traffic and subsequently converting that interest into sales.

The free guides help establish you as an expert and help convert what would otherwise be an anonymous website visitor onto the next step of the sales cycle.

Next Wednesday, we’ll look at how to get that elusive top spot on Google.

Protected: Internet Lesson


This content is password protected. To view it please enter your password below:

Protected: Micro Internet Ideas


This content is password protected. To view it please enter your password below:

Self Publishing Gift


A self publishing delegate sent the note below… a gift to me because I love seeing people have success… especially when they have  attended one of our courses.

internet-business-idea

Spring on our farm.  As we adjust to the seasons, we must adjust to changing economies and times.

See how Todd Smith’s note below can be a gift to you as well.

In October 2005, I attended Gary’s “Self-Fulfilled” course on how to become a self-publisher.  At the time, I was a successful wedding photographer in Richmond, VA, and while I enjoyed my work, it didn’t completely fulfill my creative desires.  There are things you never get to express when you are working for clients.

I wanted to create a photography job that would fulfill me as an artist and give me the potential to scale my income instead of working by the job as a wedding photographer.  In the end, there are only 52 weekends a year, which means there was a cap on my wedding income potential.

Gary’s course was packed with knowledge and practical tips of how he has created and run a self-publishing business for decades.  I loved his simple description of self-publishing:  “to inform.”  He encourages his students to pick something that they are passionate about and to make that the basis of their businesses.

I love nature photography, flowers, landscapes, travel etc.  I also love spirituality, and I was a monk for a number of years.  Combining these two loves I started a free email newsletter two years ago to share new photos and to share my own uplifting observations or experiences every week.

People tell me that they look forward to my email every Thursday… some call it therapy, others pray that it will never stop.  Everyone agrees that it is a highlight of the week.

“Beautiful newsletter!  Soft and lovely way to start the day.”  Jean Byrd Frederick, MD

“You are such an artist Todd, your words paint a picture!” Bernie Koftinoff, Kelowna, BC

This newsletter has become the basis of my business.  It accomplishes two things:  1. It gets me out taking new pictures every week and hones my writing skills.  2. It keeps my work in front of people who like seeing it.

When I first published a wall calendar two years ago I sent a message to my list of 120 readers and I sold 150 calendars! If you take care of your readers they will pay you for your efforts.  This year I printed 1000 calendars and have already sold 53 in just one week in the middle of August without strongly promoting it.

As I continue to build my business through search engine optimization and promotions to other lists my base of loyal customers is growing.  Gary detailed in his course everything I needed to know to make this happen.  From time to time I look back at the huge manual he gave us as part of the course material and I discover another creative way to improve my marketing.

Publishing is a very old profession, and it is all about marketing.  The biggest piece of advice I learned from Gary’s course was “write the marketing piece before you create the product.”  Gems like this have kept my business on target in early growth phase which devours many startups.  Thanks to Gary I’m not completely flying by the seat of my pants!

I love the way Gary uses publishing to create a lifestyle that is fulfilling to him.  I use it in the exact same way.  While there is a lot to do in the startup phase, everything I do is cumulative, allowing me more and more free time to do what I love:  take photographs and enjoy a pace of life which is not breakneck.  When I was on the course four years ago, I told him I wanted to step out of the rat race.  By becoming a self-publisher I have done just that.  I can speed up or slow down my business as I like and I can choose what I want to publish.  It is a business that allows maximum freedom in life.

If you like working for yourself on your own hours and are considering becoming a self-fulfilled publisher like me, I highly encourage you to take Gary’s course and learn from someone who has been doing this successfully for years.  He certainly gave me a boost, and I still use many of things I learned four years ago in my business today.  Todd

This is nice to read… a benefit to me.  There is a benefit for you as well.

As a special promotion to my readers Todd is offering a 10% discount on his 2010 photography calendar.

self-publishing-idea

You can purchase Todd’s calendars here.  Merri and I already have received ours that we ordered for friends on our list.

Just add the calendar to your cart and use the promotion code, “garyscott” to receive a 10% discount when you check out.

internet-business-idea

Summer on the farm.  When opportunity is hot we must seize it!

Knowing how to earn through your own internet business grows in importance as unemployment grows and more importantly as types of employment shifts.

Excerpts from the September 5, 2009 Wall Street Journal article, “Job Losses Weigh on Recovery Layoffs Slow but Unemployment Rate Hits 9.7%, Highest Since 1983” by Sudeep Reddy shows that getting a job is a diminishing option.

Here is the excerpt: Nonfarm payrolls fell by 216,000 jobs in the month, fewer than the 276,000 lost in July, the Labor Department said Friday. The economy has shed 6.9 million jobs since the recession began in December 2007. The data reinforced expectations that employers will begin adding jobs by early next year, though the pace of job creation remains uncertain.

The latest figures are consistent with an economy pulling out of the deepest downturn since the Great Depression. But rising unemployment portends persistent weakness in consumer confidence, income and spending, even as manufacturers start bouncing back and stocks revive. The construction and manufacturing sectors together accounted for more than half of August’s job losses. Losses in retail and business services narrowed. The biggest gains came in health care.

The rise in unemployment, after dipping to 9.4% in July, came as more Americans returned to the work force. Teenage unemployment hit 25.5%, the highest since the government began keeping records in 1948. Most economists expect the rate to top 10% in coming months and stay over 9% through 2010.

internet-business-idea

Autumn on the farm. When times change, we must embrace change.

Even more important is the fact that when the economy recovers the types of jobs available will have changed.  Older workers and graduating students may especially be affected.

Excerpts from a September 8, 2009 article “Job change takes on a new meaning”
in the Chicago Daily Herald show how greater skills will be required. The excerpt says: If this recession has taught us anything it’s the times they are a changin’, especially when it comes to business and the labor market. And, we must coach not only unemployed workers, but also high school and college students to recognize that and look to where the jobs will be in the future when considering a career.

The reason is pretty clear. Some bellwether corporations have gone bankrupt, entire industries are rethinking and reshaping their business plan; several traditional can’t miss careers are no longer sure things.

The American work force was sent reeling by corporate cutbacks. The jobless rate now flirts with 10 percent, and the economy has shed nearly 7 million jobs since the start of the recession.

Those numbers reflect laid off workers, but they also affect graduating students unable to start their career because no jobs are available.

And, that’s why workers – current and future – need to think change.

Energy jobs, especially at companies stepping up environmental initiatives, are expected to be an area of growth.

Do you have an interest in global business? It’s more important now than ever to ask two key questions when investigating a career choice: Where will the jobs be in the future? And what do I have to do to get one?

internet-business-idea

Winter on our farm. When times are harsh, we must bundle up, hibernate or move to warmer spots… like Ecuador (see below).

Merri and I love seeing people succeed.  We can all have success when we embrace change!

Please send your stories of job change success and see below how we can help you succeed.

Gary

The greatest asset of all is the ability to labor at what you love wherever you live. This brings everlasting wealth.

This is why we are providing a special three for one offer with our  course Tangled Web… How to Have an Internet Business

This course can help you create your own internet business.

Our emailed course “Tangled Webs We Weave – How to Have Your Own Web Based Business” is a continuing educational program.  You receive the first 28 lessons when you enroll and a new lesson every week or two.

This course teaches how to create a web based business and is developed from the ongoing experiences that we have from our successful and profitable internet business.

This course is well worth the enrollment fee of $299… but currently you also receive two additional courses FREE.

The other two courses are #1: International Business Made EZ, and #2: Self Fulfilled – How to be a Self Publisher.

These two courses have sold for $398 and thousands have paid this price. We add them to your course, at no added cost, as I believe they will help you develop a better business in these crucial times..

Even Better Get All three Courses Free

To make this offer even more compelling,  I am giving everyone who enrolls in our North Carolina or Ecuador International Business & Investing seminar in October or November all three courses, “Tangled Web… How to Have an Internet Business Course,”  “Self Fulfilled- How to be a Self Publisher” and “International Business Made EZ” free.

internet-business-idea We always conduct our autumn North Carolina course on the first weekend of October… the best time to enjoy  the leaf change.

Join us with Jyske Bank and my webmaster David Cross in West Jefferson North Carolina. Learn more about global investing, & how to have an international business at the seminar.

Oct. 9-11 IBEZ North Carolina with our webmaster  David Cross & Thomas Fischer of JGAM

internet-business-idea

You’ll see views like this on your way to West Jefferson for the October seminar.

Or head south to Ecuador!

ecuador-hotel

October 16-18 Ecuador Southern coastal tour

Oct. 21-24 Ecuador Import Export Tour

Oct. 25-26 Imbabura Real Estate Tour

ecuador-hotel

In Cotacachi the weather is always Spring like.  Here is the village plaza near our hotel Meson de las Flores.

Join us with Peter Laub of Jyske Global Asset Management in Ecuador. Learn more about global investing, how to have an international business at the seminar.

Nov. 6-8 IBEZ Ecuador Seminar

ecuador-hotel

Let our friendly staff at Meson de las Flores serve you.

Nov. 9-10 Imbabura Real Estate Tour

Nov. 11-14 Ecuador Coastal Real Estate Tour

ecuador-hotel

This shorts weather photo was taken from our beach penthouse in February.

Join us in the mountains and at the sea.  Attend more than one seminar and tour and save even more plus get the three emailed courses free.

Attend any two Ecuador seminar or tours in a calendar month…$949 for one.  $1,349 for two.

Attend any three Ecuador courses or tours in a calendar month…$1,199 for one.  $1,799

Read the entire articles: “Job Losses Weigh on Recovery
Layoffs Slow but Unemployment Rate Hits 9.7%, Highest Since 1983″

Job change takes on a new meaning

Ecuador Real Estate Tours


A schedule of our remaining seminars and Ecuador real estate tours for 2009 is below.

There is also information about shopping in Salinas and a green investing idea.

Please note that we have added a Southern Ecuador coastal real estate tour that will be conducted by Amy Pinoargote.

Here is an interesting explanation that Amy sent about shopping on Ecuador’s southern coast.

Farm Fresh Produce in Salinas
Story and photos by Amy Pinoargote

Salinas has several large, modern grocery stores, but the savvy shoppers don’t buy their produce there.  Instead they travel just a few miles to the “Plaza” or farmer’s market in nearby La Libertad.  This huge market is open 7 days a week.  Not only is the produce sold here even fresher than that sold in the supermarkets, it also costs less.

Ecuador’s climate lends itself to year round cultivation of a variety of both familiar and exotic fruits and vegetables.  You can always find tomatoes, avocados, carrots, oranges, endless varieties of fresh beans and other staples.

ecuador-southern-coast

How much can you expect to pay?  A couple of dollars will go a long way.  The price on limes runs between 50 and 100 for $1.  You can also get two pineapples or several large, sweet mangos for $1.

Don’t expect to find neatly wrapped bunches of bananas, though.  You will see both bananas and plantains being sold by the branch.  Of course if you don’t want to buy several dozen bananas at a time they are sold in smaller quantities.  One variety you won’t to miss is the “orito.”  This miniature banana has a smooth texture and a sweet taste.  The going price is usually ten for 25 cents.

Not only is the produce fresh, the prices are low.  For example, you can get two delicious pineapples for $1.

ecuador-southern-coast

Some of the more exotic choices include cherimoya, mamey and melloco.   Cherimoya is a brownish green, heart-shaped fruit.  It’s eaten by breaking open the fruit and scooping out the white flesh.  Be prepared for plenty of seeds.

The mamey is a fruit shaped like an avocado with a dusty looking brown skin.  It is best eaten by cutting the fruit in half, removing the pit and using a spoon to scoop out the creamy, sweet orange flesh.

Melloco is a tuber that can be used in soups, stews and salads.  Although it looks like a small, purple speckled potato and tastes much like a potato, the texture is quite different.  It has a slightly slimy feel, much like okra.

The plaza also has a large, indoor fish & seafood market.  Each morning the fresh catch is brought to the market.  As with the produce, not only is the quality wonderful, the prices can’t be beat.  With a just a dollar or two you can buy enough fresh fish to make a large meal for a family of four.  Some varieties to try include corvina, dorado, pargo (snapper) and carita.  Most Ecuaodorians prefer to roast or fry the fish whole, although it is possible to buy it filleted.

Vendors are open until the mid to late afternoon, but the morning is really the best time to visit the plaza and the earlier the better.  Locals begin arriving before 7:00 a.m. to make their daily purchases.  The variety of produce and seafood available can dwindle as the day wears on.

Don’t forget to take loose change and single dollar bills.  Most vendors in the plaza may not have change for $10 or $20 bills.  Amy.

Green Investing Update

We are always looking for new investing opportunities that help the environment. Since our use of plastic  bags and bottles create a huge environmental concern,  I’m passing on an email from a reader.

I have not researched these shares in depth yet but am sending the early idea to you.

Gary, my name is Steven Stark, General Manager for a Eco Friendly company that is a leader in this technology in the US. We are a publicly traded company that has grown very quickly with major accounts such as Walgreens, CVS, A&P, Ace Hardware and etc.

We are selling a number of products that include biodegradable bags, non toxic cleansers and I am responsible for eco respectful batteries made from recycled materials.

Please let me know if you are interested in further conversation regarding our company and product initiatives. We are looking for strong clients in South America and would like to talk to you about
Ecuador.

You can see the company’s website at www.perfgogreen.com

Bay Street Research has issued a report on the company and shares.

The report says: Perf Go Green Holdings, Inc. (“Perf Go Green” or “the Company”) is focused on the global distribution and marketing of oxo-biodegradable† plastic products that are eco-friendly, nontoxic, and compliant with ASTM D6954-04 and food contact standards. During 2008, the Company launched and marketed a total of seven biodegradable plastic products, comprising three varieties of household trash bags, plastic drop cloths, Doggie Duty™ bags, cat pan liners, and commercial trash bags—all of which biodegrade and incorporate recycled plastics. To accelerate the degradation process, Perf Go Green’s plastic products are manufactured using a prodegradant additive. Based on environmental claims made by the manufacturer of the additive, Perf Go Green believes that its products are degradable in a landfill setting within 12 to 24 months, leaving behind no toxic residue. As such, the Company anticipates that its products can offer a practical and viable solution to minimize plastic waste in the global environment. To promote consumer awareness about Perf Go Green and its products, the Company is currently implementing a diverse marketing campaign, including television, radio, national print, and online marketing, as well as search engine optimization and retail store promotions. Perf Go Green has also established a nonprofit foundation, called Go Green 21.0, to foster and promote green education initiatives worldwide. Based on agreements with major national retailers, Perf Go Green has launched products in over 22,000 retail stores to date. Headquartered in New York City, the Company began trading on the Over-the-Counter Bulletin Board (OTC.BB) in May 2008.

Here is a chart of the shares from finance.yahoo.com since they began to trade.

ecuador-tours

See the full report from Bay Street Research here.

Gary

This may create a business opportunity for someone interested in marketing these products in Ecuador. Combining good international investing with the greatest asset of all, the ability to earn wherever you live, brings everlasting wealth.  For details contact Steven Stark at sstark@perfgogreen.com

This is why we offer our course Tangled Web… How to Have an Internet Business.

A clear mind and healthy body are also a vital assets… plus a second language is a powerful diversification tool.

This is why I am willing to pay you $300 to attend either our Ecuador Super Thinking plus Spanish seminar in September or our North Carolina International Business & Investing seminar in October.  Sign up for either seminar and I will email you our Tangled Web… How to Have an Internet Business Course (offered at $299) free plus I’ll knock an extra dollar off your seminar fee…. to round up the $300 savings.

See details of the two seminars below.

Here are comments from one seminar delegate about the way we help: Thank you for the help on my Cotacachi trip!  Everything is working out great.  It was a little dicey getting to Atlanta for some reason all of the flights from DFW were full.  But not to worry, I just took a little side trip to Memphis then to Atlanta.  When traveling standby you learn not to stress about the flights and go with the flow.  The driver you arranged was great.  Mauricio has been fantastic and very helpful.  Peggy and Lee have also been great and spent most of the day showing me around.  I really like Cotacachi is has a great energy and the people are very welcoming.  Peggy and Lee invited me to go to the Otavalo market today.  You and Gary picked a wonderful place to live in Ecuador!

Sept. 17-21 Ecuador Super Thinking + Spanish Course

Sept. 23-24 Imbabura Real Estate Tour

Sept. 25-28 Ecuador Coastal Real Estate Tour

Learn more about global investing, how to have an international business and diversification in Ecuador at the seminar.

Oct. 9-11 IBEZ North Carolina with our webmaster  David Cross & Thomas Fischer of JGAM

October 16-18 Ecuador Southern coastal tour (early sign up before Sept. 1, $499 per person).

Oct. 21-24 Ecuador Import Export Tour

Oct. 25-26 Imbabura Real Estate Tour

Nov. 6-8 IBEZ Ecuador Seminar

Nov. 9-10 Imbabura Real Estate Tour

Nov. 11-14 Ecuador Coastal Real Estate Tour

Attend any two Ecuador seminar or tours in a calendar month…$949 for one.  $1,349 for two.

Attend any three Ecuador courses or tours in a calendar month…$1,199 for one.  $1,799

Retire With Micro Income


You can retire in with micro income from an internet business.

An Ecuador Living subscriber just sent me this note.

Hey Gary, My Ecuador Living subscription has already paid for itself
with the free night in your lovely hotel in Cotacachi. Your articles
are interesting and timely and the pictures of Ecuador are lovely. That
article on how to retire in Ecuador and buying property inside an IRA
really opened my eyes. Sincerely

There are many ways to earn income when you live or retire in Ecuador.

For example you can live or retire in Ecuador with an internet business.

Michelle Toole, a student (who has become a student teacher) from our internet and self publishing course sent this note about how to earn income when you retire in Ecuador or when you move anywhere in the world.

Hi Gary,

I hope this note finds both you and Merri doing well…….attached is my article for this month.

Just to give you a quick update my web site, healthy-holistic-living.com is getting 1200-1500 visitors each day!  Yup each and every day – that is over 30,000 visitors each month! It is truly hard to believe that it all started with one visitor!  And to add to that exciting news I just started a second web site home-remedies-and-natural-cures.com!

I often ponder how all of this started from a trip to Ecuador and meeting both you and Merri!  Life is truly a great adventure….  Much Love to You Both, Michelle.

An internet business provides you with mobility to live or retire in Ecuador or anywhere you choose.

This is why we have been providing readers with a free course on how to use “Site-Build-It” to create an internet business written by our friend and student Michelle Toole.  Here is her 37th lesson.

Is Tweeting on Twitter a Trap?

Have you fallen into the social marketing trap?  How much of your time should you spend in the social networking arenas (twitter, facebook, my space etc.) trying to market your web business?  Can it pay off?  Let’s take a look at Twitter……..

What Is Twitter?

Simply put, Twitter is a free social messaging utility for staying connected in real-time.  Huh…….

The best way to understand Twitter is to picture a bunch of people conversing around a water cooler, except in this case, you can only communicate in text and you have a limit of 140 characters!

According to Wikepedia:

“Twitter (twitter.com) is a free social networking and micro-blogging service that enables its users to send and read each others’ updates, known as tweets. Tweets are text-based posts of up to 140 characters, displayed on the author’s profile page and delivered to other users – known as followers – who have subscribed to them.

Senders can restrict delivery to those in their circle of friends or, by default, allow open access.”

So how do you connect with other Tweeters? You can access other individual’s “conversations” or “tweets” through Twitter’s search tool.  You simply key in various terms of interest and then scroll through the results until you find a comment that grabs your attention. Next step? Introduce yourself and share your own thoughts.   If you like where the conversation is going, add the person to your twitter feed by hitting their ‘follow’ button and when there’s something new about that topic, you’ll know. That’s it in a nutshell…

So Can Twitter Help Build Your Web Business?

Yes and No……The key is to find time-effective ways to use Twitter for building your business. There are many strategies that can be used to build a following for your web site or blog, establish joint ventures and build your ‘brand of one’, but each needs to be weighed according to time invested and return.   If you find yourself spending 5 mind numbing hours a day ‘tweeting’ you should ban yourself from Twitter and reconsider how your time could be better spent.  Remember, we only have so many hours in a day. Prioritizing that time is critical. And it’s easy to lose lots of time at Twitter, 140 characters at a time.

Here’s a one-time strategy (perhaps repeated monthly) for Twitter that you may find effective…

Search for someone interesting and influential in your field. If you find someone, open an account, make a couple of good tweets, and follow that person. Try to strike up a personal contact and take it from there. If you’re good, it may yield something, especially if you don’t shoot for the super-stars.

Following major players in your niche and staying up-to-date can benefit in multiple ways from providing you with fresh content ideas to striking up unique joint ventures.  But keep your mind open and your time tweeting to a limit.

Twitter Tips

1.    Twitter Settings.  Use these wisely…

o    Choose username carefully, making it as close to your domain name as possible.

o    Upload a profile pic of yourself, basically a nice head-and-shoulders photo.

o    Upload a custom background image, one that is related to your site’s theme.

2.    Twitterfeed (twitterfeed.com) Use this to distribute your new pages to Twitter.

3.    Other “Feed Services” Other services (ex. Ezinearticles ) enable you to update your submissions at Twitter.

It’s All About Leveraging……. If you find that you are working or communicating only one-on-one, that’s not leverage — it’s just fancy e-mail or messaging. But if you get folks involved in your site or if you can reach out to a large player (or YOUR equivalent) in your niche that tweets and strikes a deal, THAT’s leverage.
Bottom Line?

Twittering, as with all social networking tools, is about leveraging your time as much as possible.  Keep in mind all communication can be a waste of your time and energy, it’s about leveraging your time wisely whether you are communicating via twitter or having a face-to-face conversation with a prospect.  The bottom line is, make each tweet count……

OK I have taken the plunge and joined Twitter.  You can follow me here, http://twitter.com/natureheals. Happy Tweeting!

Look for my future articles where we discuss monetization options, search engine optimization, incoming links, e-zine techniques, link exchange programs and much more…..

You can check out Michelle’s web sites at http://healthy-holistic-living.com and http://home-remedies-and-natural-cures.com.  To get more great tips, like the ones above and to see how and what tools she used to create a successful on-line business go to http://sitesell-sbi.com

Gary

How We Can Serve You

How to Have Real Safety

garyheadshot

There are only three reasons why we should invest.  We invest for income.  We invest to resell our investments for more than we had invested.  We invest to make our world a better place.

We should not invest for fun, excitement or to get rich quick, or in a panic due to market corrections.

This is why the core Pi model portfolio (that forms the bulk of my own equity portfolio) consists of 19 shares and this position has not changed in over two years.  During these two years we have been steadily accumulating the same 19 shares and have not traded once.

The portfolio has done well in 2017, up 22.6%, better than the DJI Index.

motif

However one or even two year’s performance is not enough data to create a safe strategy.

The good value portfolio above is based entirely on good value financial information and mathematically based safety programs developed around models that date back 91 and 24 years.

The Pifolio is a theoretical portfolio of MSCI Country Benchmark Index ETFs that cover all the good value markets developed combining my 50 years of investing experience with study of the mathematical market value analysis of Keppler Asset Management and the mathematical trend analysis of Tradestops.com.

In my opinion, Keppler is one of the best market statisticians in the world.  Numerous very large fund managers, such as State Street Global Advisers, use his analysis to manage over $2.5 billion of funds.

The Pifolio analysis begins with Keppler who continually researches international major stock markets and compares their value based on current book to price, cash flow to price, earnings to price, average dividend yield, return on equity and cash flow return.  He compares each major stock market’s history.

Fwd: keppler

Michael Kepler CEO Keppler Asset Management.

Michael is a brilliant mathematician.  We have tracked his analysis for over 20 years.   He continually researches international major stock markets and compares their value based on current book to price, cash flow to price, earnings to price, average dividend yield, return on equity and cash flow return.  He compares each stock market’s history.  From this, he develops his Good Value Stock Market Strategy and rates each market as a Buy, Neutral or Sell market.  His analysis is rational, mathematical and does not cause worry about short term ups and downs.  Keppler’s strategy is to diversify into an equally weighted portfolio of the MSCI Indices of each BUY market.

This is an easy, simple and effective approach to zeroing in on value because little time, management and guesswork is required.  You are investing in a diversified portfolio of good value indices.

A BUY rating for an index does NOT imply that any stock in that country is an attractive investment, so you do not have to spend hours of research aimed at picking specific shares.  It is not appropriate or enough to instruct a stockbroker to simply select stocks in the BUY rated countries.  Investing in the index is like investing in all the shares in the index.  You save time because all you have to do is invest in the ETF to gain the profit potential of the entire market.

To achieve this goal of diversification the Pifolio consists of Country Index ETFs.

Country Index ETFs are similar to an index mutual fund but are shares normally traded on a major stock exchange that tracks an index of shares in a specific country.  ETFs do not try to beat the index they represent.  The management is passive and tries to emulate the performance of the index.

A country ETF provides diversification into a basket of equities in the country covered.  The expense ratios for most ETFs are lower than those of the average mutual fund as well so such ETFs provide diversification and cost efficiency.

Here is the Pifolio I personally use.

70% is diversified into Keppler’s good value (BUY rated) developed markets: Australia, Austria, France, Germany, Hong Kong, Italy, Japan, Norway, Singapore and the United Kingdom.

30% of the Pifolio is invested in Keppler’s good value (BUY rated) emerging markets: Brazil, Chile, China, Colombia, the Czech Republic, South Korea, Malaysia and Taiwan.

The Pifolio consists of iShares ETFs that invested in each of the MSCI indicies of the good value BUY markets.

For example, the iShares MSCI Australia (symbol EWA) is a Country Index ETF that tracks the investment results the Morgan Stanley Capital Index MSCI Australia Index which is composed mainly of large cap and small cap stocks traded primarily on the Australian Stock Exchange mainly of companies in consumer staples, financials and materials. This ETF is non-diversified outside of Australia.

iShares is owned by Black Rock, Inc. the world’s largest asset manager with over $4 trillion in assets under management.

Pi uses math to reveal the best value markets then protects its positions using more math created by Richard Smith founder and CEO of Tradestops.com to track each share’s trend.

We use Smith’s  algorithms that calculate momentum of the good value markets.

dr richard smith

The Stock State Indicators at Tradestops.com act as a full life-cycle measure that indicates the health of each stock. They are designed to tell you at a glance exactly where any stock stands relative to Dr. Smith’s proprietary algorithms.

Kepppler’s analysis shows the value of markets.  The SSI signal indicates the current trend of each stock (performing well, or in a period of correction, or stopped out).

The SSI tells you one of five things:

Screen Shot 2017-08-08 at 6.51.59 AM

Screen Shot 2017-08-08 at 6.52.12 AM

Screen Shot 2017-08-08 at 6.52.22 AM

Akey component of the Stock State Indicator (SSI) system is momentum based on the latest 521 days of trading.  A stock changes from red to green in the SSI system only after it has already gone up a healthy amount and has started a solid uptrend.

How SSI Alerts Are Triggered

If the position has already moved more than its Volatility Quotient below a recent high, the SSI Stop Loss will trigger.  This is an indicator that the position has corrected more than what is normal for this stock.  It means to take caution.

Below is an example of how SSIs work.  This example shows the Developed Market Pifolio that we track at Tradestops.com.

tradestops

Equal Weight Good Value Developed Market Pifolio.

At the time this example was copied, all the ETFs in the Developed Market Pifolio (above) currently had a green SSI.

We do not know when the US market will fall.  We only do know that it will.  We also do not know if, when the US market corrects, global markets will follow or rise instead.

The fact that the Pifilios are invested in good value markets reduces long term risk.

Additional protection is added by using trailing stops based on the 521 day momentum of each stock in the Pifolio.

Take for example the graph below from our Tradestops account that shows the iShares MSCI United Kingdom ETF.  This ETF had a green SSI and a Volatility Index (VQ) of 13.26%.  This means the share can move 13.26% before there is a trend shift.

tradestops

iShares MSCI United Kingdom ETF (Symbol EWU)

Pi purchased the share at$31.26 and in this example the share was $34.43 and rising.  Tradestop’s algorithms suggested that if the price drops to $31.69 its momentum would have stopped and it would have shifted into trading sideways.   The stop loss price is currently $29.86.  If EWU continues to rise, both the yellow warning and the stop loss price will rise as well.

When the US stock market bull ends, know one knows for sure how long or how severe the correction will be.

When the bear arrives, what will happen to global and especially good value markets?

No  one knows the answer to this question.

What we do know is that the equally weighted, good value market Pifolios have the greatest potential long term and that math based trailing stops can be used to protect against a secular global stock market correction when it comes.

My fifty years of global investing experience helps take advantage of numerous long term cycles that are part of the universal math that affects all investments.

What you get when you subscribe to Pi.

You immediately receive a 120 page basic training course that teaches the Pi Strategy.   You learn all the Pi strategies, what they are, how to use them and what each can do for you, your lifestyle and investing.

You also begin receiving regular emailed Pifiolio updates and online access to all the Pifolio updates of the last two years.  Each update examines the current activity in a Pifolio, how it is changing, why and how the changes might help your investing or not.

Included in the basic training is an additional 120 page PDF value analysis of 46 stock markets (23 developed markets and 23 emerging stock markets).  This analysis looks at the price to book, price to earnings, average yield and much more.

You also receive two special reports.

In the 1980s, a remarkable set of two economic circumstances helped anyone who spotted them become remarkably rich.  Some of my readers made enough to retire.  Others picked up 50% currency gains.  Then the cycle ended.  Warren Buffett explained the importance of this ending in a 1999 Fortune magazine interview.  He said:  Let me summarize what I’ve been saying about the stock market: I think it’s very hard to come up with a persuasive case that equities will over the next 17 years perform anything like—anything like—they’ve performed in the past 17!

I did well then, but always thought, “I should have invested more!”  Now those circumstances have come together and I am investing in them again.

The circumstances that created fortunes 30 years ago were an overvalued US market (compared to global markets) and an overvalued US dollar.  The two conditions are in place again!

30 years ago, the US dollar rose along with Wall Street.  Profits came quickly over three years.  Then the dollar dropped like a stone, by 51%  in just two years.  A repeat of this pattern is growing and could create up to 50% extra profit if we start using strong dollars to accumulate good value stock market ETFs in other currencies.

This is the most exciting opportunity I have seen since we started sending our reports on international investing ideas more than three decades ago.  The trends are so clear that I have created a short, but powerful report “Three Currency Patterns for 50% Profits or More.”   This report shows how to earn an extra 50% from currency shifts with even small investments.  I kept the report short and simple, but included links to 153 pages of  Good Value Stock Market research and Asset Allocation Analysis.

The report shows 20 good value investments and a really powerful tactic that shows the most effective and least expensive way to accumulate these bargains in large or even very small amounts (less than $5,000).  There is extra profit potential of at least 50% so the report is worth a lot.

This report sells for $29.95 but in this special offer, you receive the report, “Three Currency Patterns for 50% Profits or More” FREE when you subscribe to Pi.

Plus get the $39.95 report “The Platinum Dip 2018” free.

With investors watching global stock markets bounce up and down, many missed two really important profit generating events over the last two years.  The price of silver dipped below $14 an ounce as did shares of the iShares Silver ETF (SLV).   The second event is that the silver gold ratio hit 80, compared to a ratio of 230 only two years before.

In September 2015, I prepared a special report “Silver Dip 2015” about a silver speculation, leveraged with a British pound loan, that could increase the returns in a safe portfolio by as much as eight times.  The tactics described in that report generated 62.48% profit in just nine months.

I have updated this report and added how to use the Dip Strategy with platinum.   The “Platinum Dip 2018” report shares the latest in a series of long term lessons gained through 40 years of speculating and investing in precious metals.  I released the 2015 report, when the gold silver ratio slipped to 80.  The ratio has corrected and that profit has been taken and now a new precious metals dip has emerged.

I have prepared a new special report “Platinum Dip 2018” about a leveraged speculation that can increase the returns in a safe portfolio by as much as eight times.

You also learn from the Value Investing Seminar, our premier course, that we have been conducting for over 30 years.  Tens of thousands of delegates have paid up to $999 to attend.  Now you can join the seminar online FREE in this special offer.

This three day course is available in sessions that are 10 to 20 minutes long for easy, convenient learning.   You can listen to each session any time and as often as you desire.

The sooner you hear what I have to say about current markets, the better you’ll be able to cash in on perhaps the best investing opportunity since 1982.

seminars

Tens of thousands have paid up to $999 to attend.

In 2018 I celebrate my 52nd anniversary in the investing business and 50th year of writing about global investing.  Our reports and seminars have helped readers have better lives, with less stress yet make fortunes during up and down markets for decades.  This information is invaluable to investors large and small because even small amounts can easily be invested in the good value shares we cover in our seminar.

Stock and currency markets are cyclical.  These cycles create extra profit for value investors who invest when everyone else has the markets wrong.  One special seminar session looks at how to spot value from cycles.  Stocks rise from the cycle of war, productivity and demographics.  Cycles create recurring profits.  Economies and stock markets cycle up and down around every 15 to 20 years as shown in this graph.

stock-Charts

The effect of war cycles on the US Stock Market since 1906.

Bull and bear cycles are based on cycles of human interaction, war, technology and productivity.  Economic downturns can create war.

The chart above shows the war – stock market cycle.  Military struggles (like the Civil War, WWI, WWII and the Cold War: WW III) super charge inventiveness that creates new forms of productivity…the steam engine, the internal combustion engine,  production line processes, jet engines, TV, farming techniques, plastics, telephone, computer and lastly during the Cold War, the internet.  The military technology shifts to domestic use.  A boom is created that leads to excess.  Excess leads to correction. Correction creates an economic downturn and again to war.

Details in the online seminar include:

* How to easily buy global currencies, shares and bonds.

* Trading down and the benefits of investing in real estate in Small Town USA.  We will share why this breakout value is special and why we have been recommending good value real estate in this area since 2009.

* What’s up with gold and silver?  One session looks at my current position on gold and silver and asset protection.  We review the state of the precious metal markets and potential problems ahead for US dollars.  Learn how low interest rates eliminate  opportunity costs of diversification in precious metals and foreign currencies.

* How to improve safety and increase profit with leverage and staying power.  The seminar reveals Warren Buffett’s value investing strategy from research published at Yale University’s website.  This research shows that the stocks Buffet chooses are safe (with low beta and low volatility), cheap (value stocks with low price-to-book ratios), and high quality (stocks of companies that are profitable, stable, growing, and with high payout ratios). His big, extra profits come from leverage and staying power.  At times Buffet’s portfolio, as all value portfolios, has fallen, but he has been willing and able to wait long periods for the value to reveal itself and prices to recover.

keppler asset management chart

This chart based on a 45 year portfolio study shows that holding a diversified good value portfolio (based on a  good value strategy) for 13 month’s time, increases the probability of out performance to 70%.  However those who can hold the portfolio for five years gain a 88% probability of beating the bellwether in the market and after ten years the probability increases to 97.5%.

Time is your friend when you use a good value strategy.  The longer you can hold onto a well balanced good value portfolio, the better the odds of outstanding success.

Learn how much leverage to use.  Leverage is like medicine, the key is dose.  The best ratio is normally 1.6 to 1.  We’ll sum up the strategy; how to leverage cheap, safe, quality stocks and for what period of time based on the times and each individual’s circumstances.

Learn to plan in a way so you never run out of money.  The seminar also has a session on the importance of having and sticking to a plan.  See how success is dependent on conviction, wherewithal, and skill to operate with leverage and significant risk.  Learn a three point strategy based on my 50 years of investing experience combined with wisdom gained from some of the world’s best investment managers and economic mathematical scientists.

The online seminar also reveals  the results of a $80,000 share purchase cost test that found the least expensive way to invest in good value.  The keys to this portfolio are good value, low cost, minimal fuss and bother.  Plus a great savings of time.  Trading is minimal, usually not more than one or two shares are bought or sold in a year.  I wanted to find the very least expensive way to create and hold this portfolio so I performed this test.

I have good news about the cost of the seminar as well.   For almost three decades the seminar fee has been $799 for one or $999 for a couple. Tens of thousands paid this price, but online the seminar is $297.

In this special offer, you can get this online seminar FREE when you subscribe to our Personal investing Course.

Save $468.90 If You Act Now

Subscribe to the first year of The Personal investing Course (Pi).  The annual fee is $299, but to introduce you to this online, course that is based on real time investing, I am knocking $102 off the subscription.  Plus you receive FREE the $29.95 report “Three Currency Patterns for 50% Profits or More”, the $39.95 report “Silver Dip 2017” and our latest $297 online seminar for a total savings of $468.90.

ecuador-seminar

Triple Guarantee

Enroll in Pi.  Get the basic training, the 46 market value report, access to all the updates of the past two years, the two reports and the Value Investing Seminar right away. 

#1:  I guarantee you’ll learn ideas about investing that are unique and can reduce stress as they help you enhance your profits through slow, worry free, easy diversified investing.

If you are not totally happy, simply let me know.

#2:  I guarantee you can cancel your subscription within 60 days and I’ll refund your subscription fee in full, no questions asked.

#3:  You can keep the two reports and Value Investing Seminar as my thanks for trying.

You have nothing to lose except the fear.   You gain the ultimate form of financial security as you reduce risk and increase profit potential.

Subscribe to Pi now, get the 130 page basic training, the 120 page 46 market value analysis, access to over 100 previous Pifolio updates, the “Platinum Dip 2018” and “Three Currency Patterns For 50% Profits or More” reports, and value investment seminar, plus begin receiving regular Pifolio updates throughout the year.

Subscribe to a Pi annual subscription for $197 and receive all the above.

Gary

Patience in Micro Business


Patience in a Micro Business

In these times of change the best ways to gain opportunity are with real estate, commodities, stocks and your own business… if you have patience.

For those who want to live full or part time in Ecuador, buying real estate is one good way to gain extra profit if you are patient.

We looked at ideas on patience in our last two messages. See Ecuador Patience here and Ecuador Property Insights Here.

Patience is important in business and real estate anywhere.

We took six years to find our first farm in North Carolina and three years to buy it… sticking to our offer and making it again and again once ever year for three years.   Slowly over the years we added about eight miles of roads.  You can see the roads on the farm in blue here.

ecuador-patience

The roads are to special parts of the farm like these huge hemlocks we call the Grandfathers.  That’s me dwarfed by the tree.

ecuador-patience

We pushed in miles of trail through woods and …

ecuador-patience glen.

ecuador-patience

Our small herd of horses love it… pastures are more accessible. This is Lucy Appaloosa,  leader of the herd.

ecuador-patience

A buyer would love it as well.  Our patience in building these roads has dramatically increased the farm’s value.

Good business requires more than just patience.  The seven qualities for good investing and business we reviewed in the first of this series were:

#1: Bravery to accept risk

#2: Flexibility

#3: Resilience

#4: Tenacity

#5: Acceptance

#6: Bird’s eye view

#7: Patience

Having a bird’s eye view helped us see that the value of our North Carolina farm and our Ecuador property could also be increased with the internet. The world wide web allows us to run a business from either remote place.

This is why we have created our Tangled Web course and are expanding the business portion of our International Business and Investing Seminar.

This bird’s eye view is also why we have been providing readers with a free course on how to use “Site-Build-It” to create an internet business written by our friend and student Michelle Toole.

Michelle just sent this note.

Hi Gary,  I hope this note finds both you and Merri doing well…….attached is my article for this month.  Just to give you a quick update my web site, healthy-holistic-living.com is getting 1200-1500 visitors each day!  Yup each and every day – that is over 30,000 visitors each month! It is truly hard to believe that it all started with one visitor!  And to add to that exciting news I just started a second web site home-remedies-and-natural-cures.com!

I often ponder how all of this started from a trip to Ecuador and meeting both you and Merri!  Life is truly a great adventure…  Much Love to You Both, Michelle

Here is Michelle’s 36th lesson

How ‘Sticky’ is Your Web Site?

by Michelle Toole

Building your own web site can get you into some ‘sticky’ situations and that is exactly where you want to be!

When most of us hear the word ‘sticky’ we think of honey or some yummy gooey goodie, but to a web site owner ‘sticky’ means one thing, MONEY!  That’s right, in the world of e-commerce ‘sticky’ refers to how long a visitor stays on your web site and of course the longer a visitor stays on your web site the better chance of turning them into customers.

According to Webopedia.com:

“sticky refers to a site’s ability to keep visitors on the site once they have navigated there or encourage the visitor to return frequently (i.e., the visitors ‘stick’ to the site).

“A site’s stickiness depends on the content of the site that encourages the visitors to remain there but is not necessarily what the visitors went to the site looking for. For example, in addition to original content that may be the main reason for visits, a site may add a glossary, stock quotes, games, community forums, news feeds and/or chat rooms to make the site more appealing to visitors. Also, sites can add special features to set themselves apart from competitors, such as the ability to communicate with the content’s authors, the ability to personalize the site, contests, and numerous hyperlinks to other pages of the site — all elements that entice a visitor not just to stay on the site but to return frequently.”

So, what makes a visitor leave your site?  What makes your site lack ‘stickiness’?   Well, they are likely the same things that make you leave a web site in the first place:

•    Irrelevant content, bad spelling and poor grammar
•    Information is too difficult to find
•    Long paragraphs of text without text formatting
•    Cluttered text and graphics
•    Too much advertising
•    Long lists of products
•    Unattractive look and distracting colors

OK, so now that you know what NOT to do, what can you do to increase your site’s ‘stickiness’?  Below are the top 5 steps a web site owner should take to increase ‘stickiness’ and get that most wanted response, cha-ching!

1. Interactive

Getting a reader to get involved on your web site means that they’ve invested in your web site and this increases the likelihood that they’ll return time and time again. You can make your site more interactive by adding:

•    Comments
•    Polls
•    Forums
•    Posting reader feedback

Don’t forget that being interactive takes follow-through.  Responding to comments, questions and forums posts will keep readers coming back and help you build not only a rapport with your readers but develop that all important ‘brand of one.’

2. Bookmark IT and Socialize IT

A lot of sites forget this simple but effective way to encourage return visits to their web site, just bookmark it!  Remind visitors to bookmark your site. Also adding social networking links and buttons to all of your pages is an effective way to encourage new readers as well as create reader loyalty.

3. Content is KING

Don’t forget the obvious; readers are coming to your site for your INFORMATION!  You must have useful, unique and entertaining CONTENT! Without great content people are not going to ‘STICK’ much less come back for a second look!

4. Build for Speed and Keeping it Simple

Making your site navigation easy to use and clear will encourage readers to stay on your site longer and return more often.  Remember the faster and easier the navigation, the happier your reader and ‘potential customer’ will be.
Keep in mind that page load time is essential to drawing readers into your site. If each page takes a minute or longer to load it’s not very likely that someone is going to ‘stick’ around!

5. Publish your own ezine

Creating an e-zine is an excellent way to build readership and encourage return visitors to your site as well as increase site ‘stickiness.’  Publishing an e-zine also helps you establish your credibility, build trust, and establish a rapport with your audience. Ongoing communication keeps your Web site in the forefront of your visitor’s mind, ensuring that s/he will return to it time and time again to check your updates and give us that all important ‘most wanted response’, BECOME A CUSTOMER!

Look for my future articles where we discuss monetization options, search engine optimization, incoming links, e-zine techniques, link exchange programs and much more…..

You can check out Michelle’s web sites at http://healthy-holistic-living.com  and http://home-remedies-and-natural-cures.com.  To get more great tips, like the ones above and to see how and what tools she used to create a successful on-line business go to http://sitesell-sbi.com

Until next message may your bird’s eye view be patient!

Gary

How We Can Serve You

How to Have Real Safety

garyheadshot

There are only three reasons why we should invest.  We invest for income.  We invest to resell our investments for more than we had invested.  We invest to make our world a better place.

We should not invest for fun, excitement or to get rich quick, or in a panic due to market corrections.

This is why the core Pi model portfolio (that forms the bulk of my own equity portfolio) consists of 19 shares and this position has not changed in over two years.  During these two years we have been steadily accumulating the same 19 shares and have not traded once.

The portfolio has done well in 2017, up 22.6%, better than the DJI Index.

motif

However one or even two year’s performance is not enough data to create a safe strategy.

The good value portfolio above is based entirely on good value financial information and mathematically based safety programs developed around models that date back 91 and 24 years.

The Pifolio is a theoretical portfolio of MSCI Country Benchmark Index ETFs that cover all the good value markets developed combining my 50 years of investing experience with study of the mathematical market value analysis of Keppler Asset Management and the mathematical trend analysis of Tradestops.com.

In my opinion, Keppler is one of the best market statisticians in the world.  Numerous very large fund managers, such as State Street Global Advisers, use his analysis to manage over $2.5 billion of funds.

The Pifolio analysis begins with Keppler who continually researches international major stock markets and compares their value based on current book to price, cash flow to price, earnings to price, average dividend yield, return on equity and cash flow return.  He compares each major stock market’s history.

Fwd: keppler

Michael Kepler CEO Keppler Asset Management.

Michael is a brilliant mathematician.  We have tracked his analysis for over 20 years.   He continually researches international major stock markets and compares their value based on current book to price, cash flow to price, earnings to price, average dividend yield, return on equity and cash flow return.  He compares each stock market’s history.  From this, he develops his Good Value Stock Market Strategy and rates each market as a Buy, Neutral or Sell market.  His analysis is rational, mathematical and does not cause worry about short term ups and downs.  Keppler’s strategy is to diversify into an equally weighted portfolio of the MSCI Indices of each BUY market.

This is an easy, simple and effective approach to zeroing in on value because little time, management and guesswork is required.  You are investing in a diversified portfolio of good value indices.

A BUY rating for an index does NOT imply that any stock in that country is an attractive investment, so you do not have to spend hours of research aimed at picking specific shares.  It is not appropriate or enough to instruct a stockbroker to simply select stocks in the BUY rated countries.  Investing in the index is like investing in all the shares in the index.  You save time because all you have to do is invest in the ETF to gain the profit potential of the entire market.

To achieve this goal of diversification the Pifolio consists of Country Index ETFs.

Country Index ETFs are similar to an index mutual fund but are shares normally traded on a major stock exchange that tracks an index of shares in a specific country.  ETFs do not try to beat the index they represent.  The management is passive and tries to emulate the performance of the index.

A country ETF provides diversification into a basket of equities in the country covered.  The expense ratios for most ETFs are lower than those of the average mutual fund as well so such ETFs provide diversification and cost efficiency.

Here is the Pifolio I personally use.

70% is diversified into Keppler’s good value (BUY rated) developed markets: Australia, Austria, France, Germany, Hong Kong, Italy, Japan, Norway, Singapore and the United Kingdom.

30% of the Pifolio is invested in Keppler’s good value (BUY rated) emerging markets: Brazil, Chile, China, Colombia, the Czech Republic, South Korea, Malaysia and Taiwan.

The Pifolio consists of iShares ETFs that invested in each of the MSCI indicies of the good value BUY markets.

For example, the iShares MSCI Australia (symbol EWA) is a Country Index ETF that tracks the investment results the Morgan Stanley Capital Index MSCI Australia Index which is composed mainly of large cap and small cap stocks traded primarily on the Australian Stock Exchange mainly of companies in consumer staples, financials and materials. This ETF is non-diversified outside of Australia.

iShares is owned by Black Rock, Inc. the world’s largest asset manager with over $4 trillion in assets under management.

Pi uses math to reveal the best value markets then protects its positions using more math created by Richard Smith founder and CEO of Tradestops.com to track each share’s trend.

We use Smith’s  algorithms that calculate momentum of the good value markets.

dr richard smith

The Stock State Indicators at Tradestops.com act as a full life-cycle measure that indicates the health of each stock. They are designed to tell you at a glance exactly where any stock stands relative to Dr. Smith’s proprietary algorithms.

Kepppler’s analysis shows the value of markets.  The SSI signal indicates the current trend of each stock (performing well, or in a period of correction, or stopped out).

The SSI tells you one of five things:

Screen Shot 2017-08-08 at 6.51.59 AM

Screen Shot 2017-08-08 at 6.52.12 AM

Screen Shot 2017-08-08 at 6.52.22 AM

Akey component of the Stock State Indicator (SSI) system is momentum based on the latest 521 days of trading.  A stock changes from red to green in the SSI system only after it has already gone up a healthy amount and has started a solid uptrend.

How SSI Alerts Are Triggered

If the position has already moved more than its Volatility Quotient below a recent high, the SSI Stop Loss will trigger.  This is an indicator that the position has corrected more than what is normal for this stock.  It means to take caution.

Below is an example of how SSIs work.  This example shows the Developed Market Pifolio that we track at Tradestops.com.

tradestops

Equal Weight Good Value Developed Market Pifolio.

At the time this example was copied, all the ETFs in the Developed Market Pifolio (above) currently had a green SSI.

We do not know when the US market will fall.  We only do know that it will.  We also do not know if, when the US market corrects, global markets will follow or rise instead.

The fact that the Pifilios are invested in good value markets reduces long term risk.

Additional protection is added by using trailing stops based on the 521 day momentum of each stock in the Pifolio.

Take for example the graph below from our Tradestops account that shows the iShares MSCI United Kingdom ETF.  This ETF had a green SSI and a Volatility Index (VQ) of 13.26%.  This means the share can move 13.26% before there is a trend shift.

tradestops

iShares MSCI United Kingdom ETF (Symbol EWU)

Pi purchased the share at$31.26 and in this example the share was $34.43 and rising.  Tradestop’s algorithms suggested that if the price drops to $31.69 its momentum would have stopped and it would have shifted into trading sideways.   The stop loss price is currently $29.86.  If EWU continues to rise, both the yellow warning and the stop loss price will rise as well.

When the US stock market bull ends, know one knows for sure how long or how severe the correction will be.

When the bear arrives, what will happen to global and especially good value markets?

No  one knows the answer to this question.

What we do know is that the equally weighted, good value market Pifolios have the greatest potential long term and that math based trailing stops can be used to protect against a secular global stock market correction when it comes.

My fifty years of global investing experience helps take advantage of numerous long term cycles that are part of the universal math that affects all investments.

What you get when you subscribe to Pi.

You immediately receive a 120 page basic training course that teaches the Pi Strategy.   You learn all the Pi strategies, what they are, how to use them and what each can do for you, your lifestyle and investing.

You also begin receiving regular emailed Pifiolio updates and online access to all the Pifolio updates of the last two years.  Each update examines the current activity in a Pifolio, how it is changing, why and how the changes might help your investing or not.

Included in the basic training is an additional 120 page PDF value analysis of 46 stock markets (23 developed markets and 23 emerging stock markets).  This analysis looks at the price to book, price to earnings, average yield and much more.

You also receive two special reports.

In the 1980s, a remarkable set of two economic circumstances helped anyone who spotted them become remarkably rich.  Some of my readers made enough to retire.  Others picked up 50% currency gains.  Then the cycle ended.  Warren Buffett explained the importance of this ending in a 1999 Fortune magazine interview.  He said:  Let me summarize what I’ve been saying about the stock market: I think it’s very hard to come up with a persuasive case that equities will over the next 17 years perform anything like—anything like—they’ve performed in the past 17!

I did well then, but always thought, “I should have invested more!”  Now those circumstances have come together and I am investing in them again.

The circumstances that created fortunes 30 years ago were an overvalued US market (compared to global markets) and an overvalued US dollar.  The two conditions are in place again!

30 years ago, the US dollar rose along with Wall Street.  Profits came quickly over three years.  Then the dollar dropped like a stone, by 51%  in just two years.  A repeat of this pattern is growing and could create up to 50% extra profit if we start using strong dollars to accumulate good value stock market ETFs in other currencies.

This is the most exciting opportunity I have seen since we started sending our reports on international investing ideas more than three decades ago.  The trends are so clear that I have created a short, but powerful report “Three Currency Patterns for 50% Profits or More.”   This report shows how to earn an extra 50% from currency shifts with even small investments.  I kept the report short and simple, but included links to 153 pages of  Good Value Stock Market research and Asset Allocation Analysis.

The report shows 20 good value investments and a really powerful tactic that shows the most effective and least expensive way to accumulate these bargains in large or even very small amounts (less than $5,000).  There is extra profit potential of at least 50% so the report is worth a lot.

This report sells for $29.95 but in this special offer, you receive the report, “Three Currency Patterns for 50% Profits or More” FREE when you subscribe to Pi.

Plus get the $39.95 report “The Platinum Dip 2018” free.

With investors watching global stock markets bounce up and down, many missed two really important profit generating events over the last two years.  The price of silver dipped below $14 an ounce as did shares of the iShares Silver ETF (SLV).   The second event is that the silver gold ratio hit 80, compared to a ratio of 230 only two years before.

In September 2015, I prepared a special report “Silver Dip 2015” about a silver speculation, leveraged with a British pound loan, that could increase the returns in a safe portfolio by as much as eight times.  The tactics described in that report generated 62.48% profit in just nine months.

I have updated this report and added how to use the Dip Strategy with platinum.   The “Platinum Dip 2018” report shares the latest in a series of long term lessons gained through 40 years of speculating and investing in precious metals.  I released the 2015 report, when the gold silver ratio slipped to 80.  The ratio has corrected and that profit has been taken and now a new precious metals dip has emerged.

I have prepared a new special report “Platinum Dip 2018” about a leveraged speculation that can increase the returns in a safe portfolio by as much as eight times.

You also learn from the Value Investing Seminar, our premier course, that we have been conducting for over 30 years.  Tens of thousands of delegates have paid up to $999 to attend.  Now you can join the seminar online FREE in this special offer.

This three day course is available in sessions that are 10 to 20 minutes long for easy, convenient learning.   You can listen to each session any time and as often as you desire.

The sooner you hear what I have to say about current markets, the better you’ll be able to cash in on perhaps the best investing opportunity since 1982.

seminars

Tens of thousands have paid up to $999 to attend.

In 2018 I celebrate my 52nd anniversary in the investing business and 50th year of writing about global investing.  Our reports and seminars have helped readers have better lives, with less stress yet make fortunes during up and down markets for decades.  This information is invaluable to investors large and small because even small amounts can easily be invested in the good value shares we cover in our seminar.

Stock and currency markets are cyclical.  These cycles create extra profit for value investors who invest when everyone else has the markets wrong.  One special seminar session looks at how to spot value from cycles.  Stocks rise from the cycle of war, productivity and demographics.  Cycles create recurring profits.  Economies and stock markets cycle up and down around every 15 to 20 years as shown in this graph.

stock-Charts

The effect of war cycles on the US Stock Market since 1906.

Bull and bear cycles are based on cycles of human interaction, war, technology and productivity.  Economic downturns can create war.

The chart above shows the war – stock market cycle.  Military struggles (like the Civil War, WWI, WWII and the Cold War: WW III) super charge inventiveness that creates new forms of productivity…the steam engine, the internal combustion engine,  production line processes, jet engines, TV, farming techniques, plastics, telephone, computer and lastly during the Cold War, the internet.  The military technology shifts to domestic use.  A boom is created that leads to excess.  Excess leads to correction. Correction creates an economic downturn and again to war.

Details in the online seminar include:

* How to easily buy global currencies, shares and bonds.

* Trading down and the benefits of investing in real estate in Small Town USA.  We will share why this breakout value is special and why we have been recommending good value real estate in this area since 2009.

* What’s up with gold and silver?  One session looks at my current position on gold and silver and asset protection.  We review the state of the precious metal markets and potential problems ahead for US dollars.  Learn how low interest rates eliminate  opportunity costs of diversification in precious metals and foreign currencies.

* How to improve safety and increase profit with leverage and staying power.  The seminar reveals Warren Buffett’s value investing strategy from research published at Yale University’s website.  This research shows that the stocks Buffet chooses are safe (with low beta and low volatility), cheap (value stocks with low price-to-book ratios), and high quality (stocks of companies that are profitable, stable, growing, and with high payout ratios). His big, extra profits come from leverage and staying power.  At times Buffet’s portfolio, as all value portfolios, has fallen, but he has been willing and able to wait long periods for the value to reveal itself and prices to recover.

keppler asset management chart

This chart based on a 45 year portfolio study shows that holding a diversified good value portfolio (based on a  good value strategy) for 13 month’s time, increases the probability of out performance to 70%.  However those who can hold the portfolio for five years gain a 88% probability of beating the bellwether in the market and after ten years the probability increases to 97.5%.

Time is your friend when you use a good value strategy.  The longer you can hold onto a well balanced good value portfolio, the better the odds of outstanding success.

Learn how much leverage to use.  Leverage is like medicine, the key is dose.  The best ratio is normally 1.6 to 1.  We’ll sum up the strategy; how to leverage cheap, safe, quality stocks and for what period of time based on the times and each individual’s circumstances.

Learn to plan in a way so you never run out of money.  The seminar also has a session on the importance of having and sticking to a plan.  See how success is dependent on conviction, wherewithal, and skill to operate with leverage and significant risk.  Learn a three point strategy based on my 50 years of investing experience combined with wisdom gained from some of the world’s best investment managers and economic mathematical scientists.

The online seminar also reveals  the results of a $80,000 share purchase cost test that found the least expensive way to invest in good value.  The keys to this portfolio are good value, low cost, minimal fuss and bother.  Plus a great savings of time.  Trading is minimal, usually not more than one or two shares are bought or sold in a year.  I wanted to find the very least expensive way to create and hold this portfolio so I performed this test.

I have good news about the cost of the seminar as well.   For almost three decades the seminar fee has been $799 for one or $999 for a couple. Tens of thousands paid this price, but online the seminar is $297.

In this special offer, you can get this online seminar FREE when you subscribe to our Personal investing Course.

Save $468.90 If You Act Now

Subscribe to the first year of The Personal investing Course (Pi).  The annual fee is $299, but to introduce you to this online, course that is based on real time investing, I am knocking $102 off the subscription.  Plus you receive FREE the $29.95 report “Three Currency Patterns for 50% Profits or More”, the $39.95 report “Silver Dip 2017” and our latest $297 online seminar for a total savings of $468.90.

ecuador-seminar

Triple Guarantee

Enroll in Pi.  Get the basic training, the 46 market value report, access to all the updates of the past two years, the two reports and the Value Investing Seminar right away. 

#1:  I guarantee you’ll learn ideas about investing that are unique and can reduce stress as they help you enhance your profits through slow, worry free, easy diversified investing.

If you are not totally happy, simply let me know.

#2:  I guarantee you can cancel your subscription within 60 days and I’ll refund your subscription fee in full, no questions asked.

#3:  You can keep the two reports and Value Investing Seminar as my thanks for trying.

You have nothing to lose except the fear.   You gain the ultimate form of financial security as you reduce risk and increase profit potential.

Subscribe to Pi now, get the 130 page basic training, the 120 page 46 market value analysis, access to over 100 previous Pifolio updates, the “Platinum Dip 2018” and “Three Currency Patterns For 50% Profits or More” reports, and value investment seminar, plus begin receiving regular Pifolio updates throughout the year.

Subscribe to a Pi annual subscription for $197 and receive all the above.

Gary

Here is a shot of our seminar center on the farm.  We’ll have seminars at the brand new Hampton Inn in West Jefferson and invite delegates to visit the farm for Sunday lunch.

ecuador-energy

The deck extends into the woods.

ecuador-energy

With this view below.

ecuador-energy

We gain a lot of great multi currency, investing, business and health information from this North Carolina course.

Micro Exports Sales Idea


A successful Micro export business requires good sales ideas.

ecuador-exports

Many woven products are exported from Ecuador.

ecuador-exports

Ecuador exports in woven llama wool.

There are so many wonderful products you can export from Ecuador.

ecuador-exports

Ecuador exports in paintings on sheepskin.

Exporting products from Ecuador is only half the job. You then have to sell them.

ecuador-exportsEcuador exports in musical instruments.

Many people use an internet sales approach and we offer a course to help our readers start their own web business. This freedom not only makes life more enjoyable but also reduces the cost of living.

ecuador-exports

Ecuador exports in miniatures made from bread dough.

This is why we are sharing a free course on how to create your own website without a webmaster written by Michelle Toole.   See the 35th lesson in Michelle’s course below.

ecuador-exports

Ecuador exports in crafts.

Build Your “Brand of One”   by Michelle Toole

So you want to build a web site but are a little apprehensive about writing……?

Boy, do I ever understand!  But the key is simple, just be YOU!  There is nobody else out there that has your unique voice, style or expertise.

The goal of good writing is to COMMUNICATE… to build relationships with your audience.

Do you realize that all day long, in your “OFFline life,” you do exactly that?  You PREsell yourself. You build your personal “offline brand of one.” This is the image that people have of you. Building a “brand of one” is just as easy to do ONline, and just as important, through your writing.

Relax. There is no mystery to good writing. No secret society. No smoke and mirrors.

You can write to PREsell! No genetic talent required! It’s just a matter of unlocking what’s already inside YOU.

On the Net, effective PREselling creates a warm, “open-to-buy” mindset in your target group and gets that important click-through to your monetization source, which is just another way of saying you make money! And PREsold visitors are much easier to convert into customers.

Successful PREselling content “works” at several levels…

1) It has that “been there – done that” voice and flair.

2) It has specific knowledge that comes from real experience.

3) It is supported by a depth of useful information — good reference material plays an important part.

4) It is spun or positioned in a way that is uniquely yours. Furthermore, it is consistent, from page to page, from e-zine issue to issue, from week to month to year. And finally, it is for the customer, absolutely.

Keep in mind that when I say “spun” I simply mean “how you present yourself”.

This doesn’t imply that you are manipulating or twisting your words, it is about presentation.  That is why it is so important to “keep it real”, over deliver on your content and give your readers what they want.  They can be manipulated and “sold” a bill of goods anywhere else, instead, surprise them by giving them what they are looking for. You will be quite pleased with the results.

Need a little help? Take some time to read Make Your Content PREsell!(http://mycps.sitesell-sbi.com).

It provides all the guidance and strategies you need to create winning content… relevant, information-packed content pages that make your business stand out from the crowd and open your visitors’ minds to your monetization offerings……oh, yeah, and it’s free!

Always build a web site with your unique voice and expertise.  On the other hand, there may be a point that outsourcing your articles makes sense…..time is usually the reason someone would outsource their articles…. But, keep in mind this is only after you have an established web site that has developed your unique “brand of one.”

I have outsourced some of the more technical, which just means boring articles to a company that Site Build It recommends and I have been very pleased with the results.  But the key is to weave a bit of your voice into every article regardless of outsourcing or not!

Bottom Line… Building a “brand of one” is essential to creating a successful on-line or, for that matter, off-line business! Follow your passion; speak from your experience and keep it real….and you won’t go wrong.

Look for my future articles and tips where we discuss monetization options, search engine optimization, incoming links, additional e-zine techniques, link exchange programs and much more.

You can check out Michelle’s web site at http://healthy-holistic-living.com. To get more great tips, like the ones above and to see how and what tools she used to create a successful on-line business go to http://sitesell-sbi.com

ecuador-exports

Ecuador exports in wood crafts.

Gary

How We Can Serve You

How to Have Real Safety

garyheadshot

There are only three reasons why we should invest.  We invest for income.  We invest to resell our investments for more than we had invested.  We invest to make our world a better place.

We should not invest for fun, excitement or to get rich quick, or in a panic due to market corrections.

This is why the core Pi model portfolio (that forms the bulk of my own equity portfolio) consists of 19 shares and this position has not changed in over two years.  During these two years we have been steadily accumulating the same 19 shares and have not traded once.

The portfolio has done well in 2017, up 22.6%, better than the DJI Index.

motif

However one or even two year’s performance is not enough data to create a safe strategy.

The good value portfolio above is based entirely on good value financial information and mathematically based safety programs developed around models that date back 91 and 24 years.

The Pifolio is a theoretical portfolio of MSCI Country Benchmark Index ETFs that cover all the good value markets developed combining my 50 years of investing experience with study of the mathematical market value analysis of Keppler Asset Management and the mathematical trend analysis of Tradestops.com.

In my opinion, Keppler is one of the best market statisticians in the world.  Numerous very large fund managers, such as State Street Global Advisers, use his analysis to manage over $2.5 billion of funds.

The Pifolio analysis begins with Keppler who continually researches international major stock markets and compares their value based on current book to price, cash flow to price, earnings to price, average dividend yield, return on equity and cash flow return.  He compares each major stock market’s history.

Fwd: keppler

Michael Kepler CEO Keppler Asset Management.

Michael is a brilliant mathematician.  We have tracked his analysis for over 20 years.   He continually researches international major stock markets and compares their value based on current book to price, cash flow to price, earnings to price, average dividend yield, return on equity and cash flow return.  He compares each stock market’s history.  From this, he develops his Good Value Stock Market Strategy and rates each market as a Buy, Neutral or Sell market.  His analysis is rational, mathematical and does not cause worry about short term ups and downs.  Keppler’s strategy is to diversify into an equally weighted portfolio of the MSCI Indices of each BUY market.

This is an easy, simple and effective approach to zeroing in on value because little time, management and guesswork is required.  You are investing in a diversified portfolio of good value indices.

A BUY rating for an index does NOT imply that any stock in that country is an attractive investment, so you do not have to spend hours of research aimed at picking specific shares.  It is not appropriate or enough to instruct a stockbroker to simply select stocks in the BUY rated countries.  Investing in the index is like investing in all the shares in the index.  You save time because all you have to do is invest in the ETF to gain the profit potential of the entire market.

To achieve this goal of diversification the Pifolio consists of Country Index ETFs.

Country Index ETFs are similar to an index mutual fund but are shares normally traded on a major stock exchange that tracks an index of shares in a specific country.  ETFs do not try to beat the index they represent.  The management is passive and tries to emulate the performance of the index.

A country ETF provides diversification into a basket of equities in the country covered.  The expense ratios for most ETFs are lower than those of the average mutual fund as well so such ETFs provide diversification and cost efficiency.

Here is the Pifolio I personally use.

70% is diversified into Keppler’s good value (BUY rated) developed markets: Australia, Austria, France, Germany, Hong Kong, Italy, Japan, Norway, Singapore and the United Kingdom.

30% of the Pifolio is invested in Keppler’s good value (BUY rated) emerging markets: Brazil, Chile, China, Colombia, the Czech Republic, South Korea, Malaysia and Taiwan.

The Pifolio consists of iShares ETFs that invested in each of the MSCI indicies of the good value BUY markets.

For example, the iShares MSCI Australia (symbol EWA) is a Country Index ETF that tracks the investment results the Morgan Stanley Capital Index MSCI Australia Index which is composed mainly of large cap and small cap stocks traded primarily on the Australian Stock Exchange mainly of companies in consumer staples, financials and materials. This ETF is non-diversified outside of Australia.

iShares is owned by Black Rock, Inc. the world’s largest asset manager with over $4 trillion in assets under management.

Pi uses math to reveal the best value markets then protects its positions using more math created by Richard Smith founder and CEO of Tradestops.com to track each share’s trend.

We use Smith’s  algorithms that calculate momentum of the good value markets.

dr richard smith

The Stock State Indicators at Tradestops.com act as a full life-cycle measure that indicates the health of each stock. They are designed to tell you at a glance exactly where any stock stands relative to Dr. Smith’s proprietary algorithms.

Kepppler’s analysis shows the value of markets.  The SSI signal indicates the current trend of each stock (performing well, or in a period of correction, or stopped out).

The SSI tells you one of five things:

Screen Shot 2017-08-08 at 6.51.59 AM

Screen Shot 2017-08-08 at 6.52.12 AM

Screen Shot 2017-08-08 at 6.52.22 AM

Akey component of the Stock State Indicator (SSI) system is momentum based on the latest 521 days of trading.  A stock changes from red to green in the SSI system only after it has already gone up a healthy amount and has started a solid uptrend.

How SSI Alerts Are Triggered

If the position has already moved more than its Volatility Quotient below a recent high, the SSI Stop Loss will trigger.  This is an indicator that the position has corrected more than what is normal for this stock.  It means to take caution.

Below is an example of how SSIs work.  This example shows the Developed Market Pifolio that we track at Tradestops.com.

tradestops

Equal Weight Good Value Developed Market Pifolio.

At the time this example was copied, all the ETFs in the Developed Market Pifolio (above) currently had a green SSI.

We do not know when the US market will fall.  We only do know that it will.  We also do not know if, when the US market corrects, global markets will follow or rise instead.

The fact that the Pifilios are invested in good value markets reduces long term risk.

Additional protection is added by using trailing stops based on the 521 day momentum of each stock in the Pifolio.

Take for example the graph below from our Tradestops account that shows the iShares MSCI United Kingdom ETF.  This ETF had a green SSI and a Volatility Index (VQ) of 13.26%.  This means the share can move 13.26% before there is a trend shift.

tradestops

iShares MSCI United Kingdom ETF (Symbol EWU)

Pi purchased the share at$31.26 and in this example the share was $34.43 and rising.  Tradestop’s algorithms suggested that if the price drops to $31.69 its momentum would have stopped and it would have shifted into trading sideways.   The stop loss price is currently $29.86.  If EWU continues to rise, both the yellow warning and the stop loss price will rise as well.

When the US stock market bull ends, know one knows for sure how long or how severe the correction will be.

When the bear arrives, what will happen to global and especially good value markets?

No  one knows the answer to this question.

What we do know is that the equally weighted, good value market Pifolios have the greatest potential long term and that math based trailing stops can be used to protect against a secular global stock market correction when it comes.

My fifty years of global investing experience helps take advantage of numerous long term cycles that are part of the universal math that affects all investments.

What you get when you subscribe to Pi.

You immediately receive a 120 page basic training course that teaches the Pi Strategy.   You learn all the Pi strategies, what they are, how to use them and what each can do for you, your lifestyle and investing.

You also begin receiving regular emailed Pifiolio updates and online access to all the Pifolio updates of the last two years.  Each update examines the current activity in a Pifolio, how it is changing, why and how the changes might help your investing or not.

Included in the basic training is an additional 120 page PDF value analysis of 46 stock markets (23 developed markets and 23 emerging stock markets).  This analysis looks at the price to book, price to earnings, average yield and much more.

You also receive two special reports.

In the 1980s, a remarkable set of two economic circumstances helped anyone who spotted them become remarkably rich.  Some of my readers made enough to retire.  Others picked up 50% currency gains.  Then the cycle ended.  Warren Buffett explained the importance of this ending in a 1999 Fortune magazine interview.  He said:  Let me summarize what I’ve been saying about the stock market: I think it’s very hard to come up with a persuasive case that equities will over the next 17 years perform anything like—anything like—they’ve performed in the past 17!

I did well then, but always thought, “I should have invested more!”  Now those circumstances have come together and I am investing in them again.

The circumstances that created fortunes 30 years ago were an overvalued US market (compared to global markets) and an overvalued US dollar.  The two conditions are in place again!

30 years ago, the US dollar rose along with Wall Street.  Profits came quickly over three years.  Then the dollar dropped like a stone, by 51%  in just two years.  A repeat of this pattern is growing and could create up to 50% extra profit if we start using strong dollars to accumulate good value stock market ETFs in other currencies.

This is the most exciting opportunity I have seen since we started sending our reports on international investing ideas more than three decades ago.  The trends are so clear that I have created a short, but powerful report “Three Currency Patterns for 50% Profits or More.”   This report shows how to earn an extra 50% from currency shifts with even small investments.  I kept the report short and simple, but included links to 153 pages of  Good Value Stock Market research and Asset Allocation Analysis.

The report shows 20 good value investments and a really powerful tactic that shows the most effective and least expensive way to accumulate these bargains in large or even very small amounts (less than $5,000).  There is extra profit potential of at least 50% so the report is worth a lot.

This report sells for $29.95 but in this special offer, you receive the report, “Three Currency Patterns for 50% Profits or More” FREE when you subscribe to Pi.

Plus get the $39.95 report “The Platinum Dip 2018” free.

With investors watching global stock markets bounce up and down, many missed two really important profit generating events over the last two years.  The price of silver dipped below $14 an ounce as did shares of the iShares Silver ETF (SLV).   The second event is that the silver gold ratio hit 80, compared to a ratio of 230 only two years before.

In September 2015, I prepared a special report “Silver Dip 2015” about a silver speculation, leveraged with a British pound loan, that could increase the returns in a safe portfolio by as much as eight times.  The tactics described in that report generated 62.48% profit in just nine months.

I have updated this report and added how to use the Dip Strategy with platinum.   The “Platinum Dip 2018” report shares the latest in a series of long term lessons gained through 40 years of speculating and investing in precious metals.  I released the 2015 report, when the gold silver ratio slipped to 80.  The ratio has corrected and that profit has been taken and now a new precious metals dip has emerged.

I have prepared a new special report “Platinum Dip 2018” about a leveraged speculation that can increase the returns in a safe portfolio by as much as eight times.

You also learn from the Value Investing Seminar, our premier course, that we have been conducting for over 30 years.  Tens of thousands of delegates have paid up to $999 to attend.  Now you can join the seminar online FREE in this special offer.

This three day course is available in sessions that are 10 to 20 minutes long for easy, convenient learning.   You can listen to each session any time and as often as you desire.

The sooner you hear what I have to say about current markets, the better you’ll be able to cash in on perhaps the best investing opportunity since 1982.

seminars

Tens of thousands have paid up to $999 to attend.

In 2018 I celebrate my 52nd anniversary in the investing business and 50th year of writing about global investing.  Our reports and seminars have helped readers have better lives, with less stress yet make fortunes during up and down markets for decades.  This information is invaluable to investors large and small because even small amounts can easily be invested in the good value shares we cover in our seminar.

Stock and currency markets are cyclical.  These cycles create extra profit for value investors who invest when everyone else has the markets wrong.  One special seminar session looks at how to spot value from cycles.  Stocks rise from the cycle of war, productivity and demographics.  Cycles create recurring profits.  Economies and stock markets cycle up and down around every 15 to 20 years as shown in this graph.

stock-Charts

The effect of war cycles on the US Stock Market since 1906.

Bull and bear cycles are based on cycles of human interaction, war, technology and productivity.  Economic downturns can create war.

The chart above shows the war – stock market cycle.  Military struggles (like the Civil War, WWI, WWII and the Cold War: WW III) super charge inventiveness that creates new forms of productivity…the steam engine, the internal combustion engine,  production line processes, jet engines, TV, farming techniques, plastics, telephone, computer and lastly during the Cold War, the internet.  The military technology shifts to domestic use.  A boom is created that leads to excess.  Excess leads to correction. Correction creates an economic downturn and again to war.

Details in the online seminar include:

* How to easily buy global currencies, shares and bonds.

* Trading down and the benefits of investing in real estate in Small Town USA.  We will share why this breakout value is special and why we have been recommending good value real estate in this area since 2009.

* What’s up with gold and silver?  One session looks at my current position on gold and silver and asset protection.  We review the state of the precious metal markets and potential problems ahead for US dollars.  Learn how low interest rates eliminate  opportunity costs of diversification in precious metals and foreign currencies.

* How to improve safety and increase profit with leverage and staying power.  The seminar reveals Warren Buffett’s value investing strategy from research published at Yale University’s website.  This research shows that the stocks Buffet chooses are safe (with low beta and low volatility), cheap (value stocks with low price-to-book ratios), and high quality (stocks of companies that are profitable, stable, growing, and with high payout ratios). His big, extra profits come from leverage and staying power.  At times Buffet’s portfolio, as all value portfolios, has fallen, but he has been willing and able to wait long periods for the value to reveal itself and prices to recover.

keppler asset management chart

This chart based on a 45 year portfolio study shows that holding a diversified good value portfolio (based on a  good value strategy) for 13 month’s time, increases the probability of out performance to 70%.  However those who can hold the portfolio for five years gain a 88% probability of beating the bellwether in the market and after ten years the probability increases to 97.5%.

Time is your friend when you use a good value strategy.  The longer you can hold onto a well balanced good value portfolio, the better the odds of outstanding success.

Learn how much leverage to use.  Leverage is like medicine, the key is dose.  The best ratio is normally 1.6 to 1.  We’ll sum up the strategy; how to leverage cheap, safe, quality stocks and for what period of time based on the times and each individual’s circumstances.

Learn to plan in a way so you never run out of money.  The seminar also has a session on the importance of having and sticking to a plan.  See how success is dependent on conviction, wherewithal, and skill to operate with leverage and significant risk.  Learn a three point strategy based on my 50 years of investing experience combined with wisdom gained from some of the world’s best investment managers and economic mathematical scientists.

The online seminar also reveals  the results of a $80,000 share purchase cost test that found the least expensive way to invest in good value.  The keys to this portfolio are good value, low cost, minimal fuss and bother.  Plus a great savings of time.  Trading is minimal, usually not more than one or two shares are bought or sold in a year.  I wanted to find the very least expensive way to create and hold this portfolio so I performed this test.

I have good news about the cost of the seminar as well.   For almost three decades the seminar fee has been $799 for one or $999 for a couple. Tens of thousands paid this price, but online the seminar is $297.

In this special offer, you can get this online seminar FREE when you subscribe to our Personal investing Course.

Save $468.90 If You Act Now

Subscribe to the first year of The Personal investing Course (Pi).  The annual fee is $299, but to introduce you to this online, course that is based on real time investing, I am knocking $102 off the subscription.  Plus you receive FREE the $29.95 report “Three Currency Patterns for 50% Profits or More”, the $39.95 report “Silver Dip 2017” and our latest $297 online seminar for a total savings of $468.90.

ecuador-seminar

Triple Guarantee

Enroll in Pi.  Get the basic training, the 46 market value report, access to all the updates of the past two years, the two reports and the Value Investing Seminar right away. 

#1:  I guarantee you’ll learn ideas about investing that are unique and can reduce stress as they help you enhance your profits through slow, worry free, easy diversified investing.

If you are not totally happy, simply let me know.

#2:  I guarantee you can cancel your subscription within 60 days and I’ll refund your subscription fee in full, no questions asked.

#3:  You can keep the two reports and Value Investing Seminar as my thanks for trying.

You have nothing to lose except the fear.   You gain the ultimate form of financial security as you reduce risk and increase profit potential.

Subscribe to Pi now, get the 130 page basic training, the 120 page 46 market value analysis, access to over 100 previous Pifolio updates, the “Platinum Dip 2018” and “Three Currency Patterns For 50% Profits or More” reports, and value investment seminar, plus begin receiving regular Pifolio updates throughout the year.

Subscribe to a Pi annual subscription for $197 and receive all the above.

Gary