Tag Archive | "happiness advantage"

The Happiness Advantage

The Happiness Advantage gives us time. 

This chart of the S&P 500 exemplifies an investment timing problem.

How many of us were able to time the market and exit before the 2000 or 2008 crash?


It took eight years for the market to recover after 2000.  It took five years for the market to recover after 2008.

Pensions that held just the S&P 500 index took 14 years to get back to zero! 

In 2008, the S&P 500 had barely returned to zero from 2000 before it crashed again. Then it did not rise back to its level of 2000 until 2014.

What happens if a market correction erodes the value of your pension funds and it takes five, or eight or even 14 years to recover?

The problem with stock market assets is that very small, very specific periods of time in stock markets have very large influence on nominal returns.   The chart below shows that all of the extra profit potential of US stocks over US Treasury Bills in the 89 years reviewed was contained in just 44 months, 4%  of the entire time.   Are we smart enough to capture that 4% exactly?

The same is also true of losses. A majority of horrendous losses occur in tiny slips of time and if we do not spot them, it can take years to recover.

Keppler Asset Allocation

The New York Times article “To Dodge a Market Dip That Threatens Your Retirement” (1) points out the problem.

For older people invested in stocks, the performance of the market in the early years of your retirement can have a lasting effect on your portfolio, which will remain a dynamic entity for perhaps three more decades. If you have to start selling investments when they are worth less, you’ll have to to sell more shares to get the cash you need — and the repercussions build on themselves.

That can really start digging a hole in your portfolio that becomes harder to dig out of.  It is really the first 10 years of the market performance in retirement that are going to drive your outcome.”

While the S&P 500 lost 6.2 percent last year, the final three months of the year were especially volatile. It’s unclear where the market will go tomorrow, or the next decade.  The growth of your portfolio is largely determined by when you started investing and when you retire.

Let’s say a person saved 15 percent of her earnings — a flat salary that grew with inflation — during a 30-year career. If that person retired in 1982, she would have accumulated just over five times her final salary. If she retired in 2000, however, she would have amassed 17 times her salary.

The article does not point out a vital and dangerous fact…  that after retiring in 2000, the “17 times her salary” could have been just about cut in half in the 2000 market crash.

The problem is magnified as retirement comes near.  Instead of adding money to one’s portfolio, we’re spending it.  We can’t take advantage of the downturn and wait for the next big recovery.

The NYT article provides some simple strategies to try to reduce the effects of an ill-timed downturn.

Working longer or picking up a part-time job is one option.  Other steps include, better  portfolio diversification, lower cost investments and reduced spending.

Another approach is to reduce exposure to stocks and invest in bonds or get an annuity.

Another suggestion is to hold a cash reserve.  Keep enough to cover basic essentials in cash bearing instruments to cover an extended period so you don’t have to sell your investment portfolio until it has recovered.

The downside to investing in bonds, annuities or cash is that returns are diminished and purchasing power may fall due to inflation.

The NYT.com article points out that one approach to gain extra income is to delay taking Social Security as long as you reasonably can.

The article says: “The effective return of delaying Social Security is much higher than what you will earn in the market today,” said David Blanchett, head of retirement research for Morningstar. “It is like a 10 percent guaranteed return.”

Your benefits generally rise by 8 percent for each year you wait to collect the check beyond your “full retirement age” — that is, the age you’re eligible for a full benefit, which is currently 66 years and 2 months for people born in 1955.

Someone set to receive a full benefit of $1,413 monthly (the average benefit amount), who instead waited two more years, would receive roughly $1,640 — an amount that would rise with inflation.

Regretfully, Social Security is not as solid as it might seem because the System is not allowed to borrow money.  The only sources of funding are current Social Security taxes paid in and the Social Security Trust Fund.

When the Trust Fund runs dry, payments must be reduced to a level that can be sustained by Social Security tax receipts in any given year.

The Social Security Trust fund is projected to run dry in the 2030s.  At that time, payments are projected to be reduced by about 25 percent so Social Security payments will only be 75 percent of the benefits currently promised.

Medicare by the way is in worse shape and is forecast to be depleted in the 2020s.

Unfortunately all these projections are based on the idea that the assets in the Social Security Trust Fund are rock solid.

They are not.  The Trust Fund holds US government debt and Social Security checks could be jeopardized if the government reaches its debt ceiling and defaults on debt repayment.

This almost happened in 2011 when it was less than two days before the United States potentially defaulted on its financial obligations.  Had that happened, the Social Security system would not have been able to make full payments.

The current government shut down shows that Congress and the executive branch may not always be able to reach timely agreements and solutions.

Elements for a “Perfect Wave Economic Disaster” exist… an equity market at a mature – up-near-the-top,  high priced  point…  global tensions… a disturbed political system… low interest rates…  aging demographics…  pension funds almost everywhere under funded… excessive government debt… over priced US dollar.   These are so many economic dominoes in a likely position to fall and bring the equity market tumbling down.

There are only three real, dependable solutions to having enough, in retirement, if the market goes south.

#1: Have enough to ride through any storm.

#2: Have a way to keep earning.

#3: Spend less.

Our “Purposeful Investing Course” helps learn how to diversify, reduce costs of investment, increase safety and improve profits, but when markets of down everywhere… there is no solution to lowered prices, except time.

Our mantra…” Turn your Passion into Profit” is the most elegant solution because it helps you gain “the Happiness Advantage”.

For example, a research paper published in the “Proceedings of the National Academy of Sciences of the United States of America” (2)  show that reporting higher life satisfaction leads to earning significantly higher levels of income.

It’s generally assumed that greater wealth leads to happiness. Several studies have found that happiness only rises as income rises up until one gets about $75,000 a year — at which point happiness doesn’t improve as you earn more.

Other research shows that the opposite might be true: Happiness leads to greater wealth.  Several studies support this idea.

That research indicates that happiness and income are connected by a two-way relationship, and that human well-being can itself be a source of economic dynamism.

Why not boost happiness by doing what you love so you earn more and increase your satisfaction and fulfillment.

There are innumerable ways to be happy.  The alternatives are almost as rich as the population.  Your answer is unique and options almost unlimited once you get set on a path that generates enthusiasm in your heart.

There you have it… almost unlimited opportunity even in the most gloomy world.  We should all be happy about that.


One vehicle for happy earning is writing and self publishing. See below to learn more.

Live Better and Be Free – 5 Global Earning Experiences

Here are 5 global income experiences and 7 business secrets that can help you live well and free anywhere despite the pandemic.

I began my international business over 50 years ago and have been creating and running international micro businesses since.

During that time my wife, Merri, and I have been able to live, work and earn all over the world… literally anywhere we wanted because of seven secrets we gained which we share here with you.  We have been blessed with global earning experiences that helped us make millions… but were also fun, such as with British Lordships.

See how this one micro business helped us rub elbows with British Royalty.


One of Merri’s businesses that worked with British Royalty was featured in Doonesbury.

Global Earning Experience #1:  Lepers.  Our micro businesses have been fulfilling.  Merri started her international business in her 20s (long before she knew me) importing Italian clocks to the USA.  This earned so much ($80,000 in the first year) that she created other micro businesses helping orphans in the Yucatan and Haitian lepers (at the Albert Schweitzer Hospital) produce crafts she sold for them in the USA.

Excellent income ($80,000 in the 1970s was a lot of cash)…  incredible contacts… working with Dr. Larimer and Gwen Mellon who created the Albert Schweitzer Hospital in Haiti… and enormous satisfaction.  Merri still cries over 40 years later when she tries to speak of the gratitude of the lepers and her time and life in Haiti.

Plus she gained lessons that allowed her to live and earn… in many places and many ways.

Then we got together.

Global Earning Experience #2:  Lords.  Another of Merri’s ideas (in the mid 1980s) was to broker British titles to wealthy Americans.  We made a ton from that… even gained 15 minutes of fame when Gary Trudeau learned about this business and immortalized it by having B.D. Zonker buy a title!

What fun… profitable, plus stimulating, meeting and working with the Blue Bloods of Britain… visiting their castles… invited to their events and affairs.

Before I get ahead of myself, may I ask you a question?


Would you enjoy living in two or even more places wherever and whenever you choose?  Would you be happier with more freedom, lack of debt, and a life of riches, adventure and fulfillment?  Would you be glad to feel confident that you can discover interesting and fun business ideas again and again that not only bring in extra income but also help the poor and improve the environment?

If so then read on… because… Merri and I have led that lifestyle for decades and can show you how to live it too.

The key is to earn from home offices.   They are part of a micro business secret and you’ll see why have two home offices (and using two cars in business) can save thousands in taxes.

You can also enjoy such a lifestyle because after years of search, I found business secrets that you can use and enjoy.


Waterfall at our North Carolina Farm.  See enjoyable benefits of a micro business in water.

Global Earning Experience #3: Hospitality.  Here’s a hotel we owned and operated in Ecuador.  Once we sold this we joined the sharing economy and began offering rentals in our North Carolina cabins through AIRBNB and houses in Florida.  We became designated super hosts within months and added thousands of extra dollars to our income every month.

Caring is just one example of how to live anywhere and earn, especially now that the pandemic will change how people vacation.


Having a variety of places to live is part of one of the secrets on how to earn more, have a better life with more fun, adventure and greater freedom.

Global Earning Experience #4:  Import-Export.   Here I am at our Florida house showing clients how to import.


I was wearing a hand tailored, made to order, high quality wool suit from Ecuador that could be imported into the US for as little as $135 .  Plus that Panama hat was made in Ecuador.  This is odd but true, all genuine Panama hats are made in Ecuador.  We imported Ecuador roses year round as well, all from one of our tax deductible US home office.


The secrets we’ll share below are not about how to buy suits or flowers though.   The secrets show ways to make money (while helping others) marketing products and services wherever you are and much more…. globally.

Global Earning Experience #5:  Green Produce.   We have an orange grove and lake at our Florida home and


are among the first to test new organic ways to make citrus farming better for the environment and the consumer.  In North Carolina we cultivate Wild American Ginseng as well as aquafarm.

These are just a few of the business experiences that can help you have the freedom to earn globally.  They are shared in our emailed correspondence course that you can now have FREE.

The course teaches a system based on seven secrets so powerful that it creates money for you regardless of where you are:  in town, out of the country, traveling or even in places as remote as we live.

These secrets have worked for us in real estate… titles… tours… agriculture… clothing… hospitality… alternative health…  spirituality… printing… publishing and art businesses for Merri and me all over the world.

Merri and I have created a special program we call “Live Well and Free Anywhere” that makes it possible for you to enjoy extra income doing something you love.  You can gain full or part time and enjoy excellent profits as you have fun and do something good in the world.

My search stumbled on the fact that most millionaires make their money in business.  This discovery led to a study of rich businesses, ones that generate everlasting wealth.  Here are three of seven secrets we share in our program that we learned and have used in our  micro businesses:

Secret #1: They must enjoy the multiple effect.  A product once created must produce profits again and again, almost on a never-ending basis.  Each investment made needs to make huge returns.

Secret #2: They need to be greater than their owner’s time.  They must produce income even when the owner doesn’t put in day-to-day effort. You may already be wealthy or earning a high income.  You may not even need another business or extra income, but some day you might.  One surgeon explained it this way.  “I am making a fortune because peoples’ lives are in my hands.  Once my hands are no longer steady, my income stops.   My entire financial well being will then be in someone else’s hands!”

Secret #3: These money making systems should be enjoyable and fun.  Sadly most people make money for the sake of making money.  Many spend their lives working, just to have a few precious hours having fun.  The most important fact about making and keeping wealth is that those who were richest absolutely love what they were doing.  Money is of secondary importance to their effort.  And as things are, this means they actually ended up making more money.

These secrets created a fantastic way to make money with my own international micro business doing what I love!

You too can have everlasting wealth by turning your passion into profit.

You too can have the freedom to do what you love from any place you like, even operating (actually preferably) from your bedroom, dining room or den if you wish.

What do you love? Rare cars?  You can make a fortune creating a business around them.  Do you prefer fine art? Or do you love beautiful jewelry, coins, gems, real estate, furs, model railways, dolls, scientific equipment, war memorabilia, old and rare books, or whatever?  Do you prefer social subjects rather than objects?

Are you concerned with the environment or humanitarian problems, with crimes, war or poverty?  Would you like to help wipe these social problems out in the course of your business?

Are you a golfer? Do you love to travel? Why not make all kinds of money in a global business related to golf?

Would you like to help the world be a more spiritual place, help people get along better together?  You can do something good for the world, increase your income and live wherever you please in the process!

Whatever your passion you can learn how to earn by creating a micro business based on it.

Take fishing, for example.

I am no great aquafarmer, but the numbers and lifestyle work on a small scale.  We pay about $3.50 a pound to stock the fish, they double, triple, even quadruple in size and we sell them at a local butcher shoppe for a modest profit.   This is not a big deal, but does generate income, helps attract guests to stay in our rental cabins, puts some great trout dinners on our table and is a thoroughly enjoyable part of my daily labor.  I need this to counter balance sitting in front of a computer.

Over a couple of months the fish grow… a lot.

gary scott

Millions of people love fishing but don’t have a pond.  This does not mean they cannot be involved in fishing.  Here are just a few of many ways that others have profitably matched this passion with profit.

Two of my friends, John and Lou, grew up near me in the Oregon mountains.  They were outdoor adventure types and moved to Canada, where they homesteaded 1,200 acres on a trout-filled lake in mid British Columbia.  They built a fishing camp that attracts fisherman from around the world.

Duncan Kinderman on the other hand loved fishing and castles.  He bought a castle on the River Tay, a great Scottish salmon river, and offered time shares for fisherman from Britain, Europe and the US.

Another entrepreneur I know was from Montana.  His skills were in marketing so he sold fishing trips for fishing camps.  He attended rod and gun exhibitions, met owners of these camps and arranged to sell their fishing trips to the US, Argentina and even in Russia to fisherman around the world.

Ralph Kylloe on the other hand loved fishing and photography so he created the book, “Fishing Camps”, which was published by Gibbs Smith publisher. This allowed Ralph to travel across the country enjoying fishing camps as he photographed and wrote.

Steve Ambrose, another friend of ours, had family commitments at home so he set up a bass fishing business in Florida that served Americans, Germans, Canadian, Dutch and Belgians.  Later as his children grew, he used his client base to arrange fishing trips in Argentina.

Each of these people had provincial backgrounds and differed in age, situation and skills.  Their common link, the love of fishing, led each to a global micro business.  Each was able to blend a unique nature and set of skills to develop a global business that surrounded them with fun, like minded fishing souls.

There is such an abundance of opportunity that Merri and I have created this program to help you have your own micro business that can be managed almost anywhere.  This program is unique because Merri and I are unique.  We started our global business together.  Since we’re almost recluses, we decided to do the whole business by ourselves… thus we create micro businesses that do not require large staffs.

We began working at home.  Today, though we have tens of thousands of buyers and have made millions, we still work at home on our remote farms and employ only a few people to help.

You’ll learn how to turn advertising dollars into a fortune.  You’ll learn how to create your own ads and when to use the internet… search engines… pay per click… classifieds, space ads, direct mail or word of mouth… even flea markets and roadside stands in some cases.

See how to build a PR list and social business network on the World Wide Web to gain thousands of dollars in free publicity.  I even share my most secret results on my marketing so you will know why sometimes you sell more units of a product at $49 instead of $29.

Learn how one couple used ads about retirement to supplement their retirement income and received free trips all over the world.

Learn how we have made money over the Internet (specific details, specific experiences, hard earned knowledge over the last 13 years!)  With an inexpensive computer you can easily run a business from home and still have tons of time left over – even if you are computer challenged.  Merri and I have certainly proven this.  We were one of the first to run a successful website and still rank high today even with millions of competitors.  The secrets in the course include a step-by-step approach.

Merri and I with our webmaster, David Cross, were leaders in beginning internet micros businesses and have sold millions over the web.  You gain ways to earn global income over the net from that experience as well.

Business people or professionals who want to add an extra profit center to their business or who want to change their business entirely will benefit.  Those who want more control over their career can profit.  Plus those who love global travel and want to turn their trips into profitable tax deductions!

Even older entrepreneurs are taking advantage of technology.  One of our friends and clients, Mickey E., was a 72 year old real estate broker, when she began a small global business.  With just a computer and internet, she created publications that attracted English real estate buyers.  This allowed her to become a top sales person in the biggest real estate firm (selling over a billion dollars of real estate a year) in town.  She later used the tactics she learned to move to Ecuador (in here late 70s) and start a micro business there.

This course is also for couples who want their own business or who want to have a business together or a family business.

This is the perfect course for those who can no longer find employment, who are looking for ways to earn abroad and who wish to retire and supplement their income.

Whether you are retired, an investor, chiropractor, doctor, dentist, professional or already own your own business, this offers another way to make money, to turn your passion into profit. We guarantee that we have shared all we know to help you start and run your own international business.  Enjoy and live a life of following your Passion to Profit… through an International Business.

To order the entire “Live Well and Be Free Anywhere” program normally costs $299.

The course is so complete Merri and I extend our “no fooling around-complete satisfaction guarantee”.

If you are not fully satisfied in any way,  just tell us within 60 days and we’ll send you a 100% full refund with no questions asked.

Normally to order our entire “Live Well and Free Anywhere” program would cost $299.

Right now you can get this program FREE.

(1) www.nytimes.com/2019/01/07/your-money/stock-market-retirement.html?emc=edit_th_190108&nl=todaysheadlines&nlid=483172790108

(2) www.pnas.org/content/109/49/19953