How to Rise from the Fall

Here is a way to avoid “Trading Down” and moving up instead.

Merri and I love our life on the farm, growing our own vegetables and fruit, raising trout, living the simple quiet life and sharing it with others via AIRBNB.

We are enjoying life more as the pressure on much of the middle class gets worse.   The loss of life’s quality has created divisive politics in America and around the world.

We don’t hear much of this out here in nature.

The politicians and big businesses are making a few people rich by preying on the middle class.  Yet there is not much of that going on in the woods.

Beginning this decade we began to feature the danger of Trading Down.

In 2009 our message posted at this site said:  Remember this phrase “Trading Down?”   This economic fact is having a dramatic impact on finances right now.  One result is that many Americans will move abroad where the cost of living is lower.  Others will tighten their belt.  Many could suffer.

An example of the many insidious ways our lives will undercut is that airlines will reduce the size of  airplane seats and cut back on service. 


Airlines were even looking at seats that would leave passengers standing.  This is an image of  proposed airline seats on low cost carriers.

Billions of people outside the USA are entering the middle class.  This will accelerate “Trading Down”.   Almost a billion Indians and Chinese are getting ready to be able to afford their first air travel.  Standing up might seem impossible to those of us who were raised with the concept of champagne flights… but this new wave of consumers has just come off ox carts or bicycles at best.  The stand up flight is a big step up for them.

Where would you aim your business, at the 60 million declining boomers or the new upcoming billions?

Since that prediction the elimination of service by airlines has grown in spades!   Cuts have ranged from charging for baggage to reducing seat size to ignoring seat assignments and even dragging passengers off planes.

Don’t expect a turnaround to “Trading Down” anytime soon.

A recent article in USA Today. “Low Wage Jobs to grow in Next Five Years”  (1) shows why this problem will get worse.

The article points out: Technology and globalization will continue to reshape the labor market, paring some middle-wage factory and office jobs in particular.

Around half the jobs lost will be among middle-wage jobs, and these will not be quickly replaced.

“Middle-wage jobs are having a harder time growing in the new world economy.”

Trading Down will make the lives of millions worse.  Some of my friends who have been in the global business as long as I have think that the world is headed for an economic collapse.  ATMs won’t work, credit cards will be denied and banks will be shut, taken over by some  government agency.   Gas stations will run dry, store shelves empty and it’s even suggested that stock markets will close and Social Security will default.

Certainly, I do not think events will be this dramatic, though it could happen.

I believe instead that there will a steady decline in purchasing power for the middle class.  A few of the benefits of modern life could no longer be affordable.  Vacations could become a luxury affordable for only a few.  New vehicle purchases could end for most.  Debt pay off could be unthinkable.   Credit card debt could create a form of slavery for the majority middle class.  Borrowers could be charged high interest, but the same banks that lend will pay next to nothing on savings accounts.  There could be little cash left for emergencies and building up any retirement savings will be just unimaginable and not very useful anyway.   Medical care will deteriorate even further.  Many could die in waiting rooms and regular dental work will become a dream from the past.  Increased medical costs could become the second form of slavery.

All of this is “Trading Down” and more people, than not, could see their lives deteriorate because of  it.

We can either complain about it or do something about it.

Don’t join in “Trading Down”… use the trend to live a richer life instead.

The lower end of the middle class is a growth sector but millions will still lead less abundant lives due to the trading down phenomenon.

There are many ways to profit and increase your life despite trading down.

For example, because Merri and I had already seen trading down coming we had moved away from busy communities to Smalltown USA.

One distortion created by trading down was a move by the middle class to Central Florida.

Tighter lending practices meant that more people would be trading down by renting homes rather than buying.   Florida remains the sunshine state and sunshine always attracts people.   This seemed like a no-brainer.

We began buying houses that would be good rentals for middle class professionals.  The real estate market was devastated.  Houses could be purchased for much less than construction costs.  Prices were low enough that rents created a reasonable return.

This diversification in our portfolio has been based on our belief in “Trading Down”.  The investments have paid off also. We have seen strong rental demand from working professionals:  police, firemen, nurses, postal employees and retirees who now prefer to rent rather than own.  Plus as the populations swell, the capital value of these rentals has risen.

The sharing economy is part of the trading down process.   Rentals are booming but trading down has become so powerful that many middle class, especially younger, cannot even afford to rent their own apartment or home.

Numerous large real estate developers are embracing the concept of “co-living.”  These rent condos where they share communal kitchens, bathrooms and common spaces.

In New York, one century old developer has created compact apartments, typically just over 1,000 square feet. They have three substantial bedrooms and walk-in closets. They have a stylish shared kitchen and small entry area with enough room for a table and seating.  There is a shared washer and dryer in a closet, and two full bathrooms that are equipped with roommate-friendly features such as doors with indicators showing whether the bathroom is occupied.

There is no living room, but tenants enjoy co-living-type shared amenities-such as lounges, fitness centers and rooftop terraces, as well as regular group activities like wine tastings and yoga.

More people also share second holiday or getaway homes.  Rather than owning a cabin in the mountains or at the beach, people share the homes of others when they want to enjoy nature.

We have jumped into the sharing economy at our North Carolina farm.   We made a couple of our cabins, previously used for seminars, available through AIRBNB.  That has worked really well and now we have four cabins we use in this program.

These are just a couple of examples of what Merri and I are doing to rise up due to trading down.

You may hate the idea of living in the middle of a forest.  You might not want to grow crops or raise fish.  This is not the point.

Merri and I made these investments and make this effort just because we love it.

Look for distortions created by “Trading Down” in areas of interest for you.   Find your passion in the forces of change that create “Trading Down”.  Turn those passions into profit.

When you find value this way, your lifestyle can be one that’s on the rise instead of on the fall.


(1) Low wage jobs grow over next 5 years

10 Days Work – 30 Years Pay

Over 30 years ago Merri and I locked ourselves in our basement every day, for ten days.  We wrote a report, “Three Confidential Reports On How to Make Money Abroad”.

3 reports

The report sold well and generated an income.  Now its long out of date and I have just the one copy left standing in my archives.

However those ten days of effort, three decades ago, started a chain of events that creates residual income for Merri and me to this very day.  Even better the ten days efforts on that report should continue to create income for us for many years more.

Let me share an idea on brief efforts you can take that create extra income now and for years to come.  I’ll even show how to generate cash flow  that lasts so long, your heirs will enjoy the income too.

See how one publishing venture that required $3,600 turned into $13,706… in 30 days and has continued to generate residual income for over 20 years.   That small push in the 1990s is still earning for Merri and me now.

Learn how to enjoy this kind of extra money  again and again from a  course that shares nine secrets on how to generate long tail income (money that comes in again and again) from small, self sufficient business at home.  This message explains this course and shares seven examples of income that required just days of work but generated income that has continued for years.

Learn how to easily gain the most important things in life;  freedom, friendship, financial security, prestige, tax savings, legal protection, fun, adventure, self sufficiency, fulfillment and more satisfaction… with very small amounts of money and time.

First, let me tell how I searched for this elusive opportunity for twenty years… how I looked for a way to gain incredible, outlandish, unbelievable income.  Then I’ll explain how I finally found it and why after years of proving its validity, I can now share it with you.  The opportunity I sought had to be so enormously profitable that I would always have the earnings I needed, income that kept coming in even if I did not work.  But this Crown Jewel of Businesses also had to be as safe so it would keep generating income in good times and/or bad AND be flexible.

These were not the only standards I set for my quest. I not only wanted to find unbelievable profit and high safety but also wanted this incredible business to offer the ultimate tax shelter, something so perfect it would not even be a little bit questionable with the tax man.  It had to be so foolproof that Congress would never change it.

I feared deep down inside that what I wanted was impossible, but nevertheless, I scoured the world for over twenty years looking for it.  I looked in Japan, Hong Kong, Korea, Thailand, Indonesia and the Philippines. But I didn’t find it in Asia. I went to the Middle East and roamed all over Europe. I hardly missed a country.  After twenty years and millions of miles, I guess I gave up.  Only then (as these things so often happen) was it that I found the best opportunity in the world.  This income generating business was not only perfect but was sitting right here in my own backyard in smalltown USA.  It required very little money, could grow as fast as I wanted, offered freedom, enjoyment and allowed me to live wherever I chose!

Read below how you, too, can earn income again and again from a special system (never offered to the general public) that makes it possible for you to create huge amounts of extra income, full or part time and enjoy excellent profits-yet have fun and enjoyment.

In this quest. I was looking for an at-home business opportunity good enough to be foolproof under every sort of circumstance.  I sought a business that contained the ultimate instrument of survival which is resilience and flexibility.

I only discovered this powerful way of creating everlasting income because I changed my search.  Instead of looking just at businesses, I looked at the rich, how they made and kept wealth.  Most millionaires. it turns out, made their money in business that started small and evolved. I changed my quest and started looking at small businesses that brought independence, freedom and fulfillment and could grow rather than big, get-rich-quick business schemes.  I studied the rich to find the secrets they used.  Here are five of nine important secrets, for combining freedom with wealth, I learned:

Secret #1: The business must enjoy the multiple effect.  A product once created must produce profits again and again, almost on a never-ending basis.  Each venture in the business needs to make a huge return to start and then continue generating earnings year in and year out.

Secret #2: The business needs to be more than its owner.  It must produce income even when the owner doesn’t put in day-to-day effort.  You may already be wealthy or earning a high income.  You may not even need another business or extra income, but some day you might.  One surgeon explained it this way. “I am making a fortune because peoples’ lives are in my hands.  Once my hands are no longer steady, my income stops.  My entire financial well-being will then be in someone else’s hands!”

Secret #3: The money making system must have a purpose beyond money and be enjoyable and fun!  Sad but true, most of us make money for the sake of making money.  Many spend their lives working, just to have a few precious hours having fun.  The most important fact I learned about making and keeping wealth was that those who were richest absolutely loved what they were doing and felt they were doing something that was good!  Money was of secondary importance to their effort.  And as things are, this means they actually ended up making more!

Secret #4: The money making system must be flexible.  No matter what the economy brings, your ability to make money should work regardless of inflation, recession or even depression.  The business must have resilience-so if times turn tough, they can evolve and turn change into even more income.

Secret #5: The business must be able to start small, but grow large.  I learned that business ideas work best with small starts to begin and can be operated on either a full or part time basis.  Most businesses start with a learning curve.  During that time, it is essential they are small.  Once the lessons have been learned and the system is operating properly, then it can grow larger with higher income.

Understanding these secrets, I realized a fantastic way to make money was actually just my own business;  Publishing to Sell!   Almost anyone can make a fortune in publishing.  Publishing to Sell is the perfect business for making money as you gain complete independence and freedom.   Publishing to sell fits all five secrets above.  You can make a fortune by publishing to sell even if you never write.

Publishing is not writing!  Publishing is the business that makes money from writing.  You may have read or heard about the great wealth good writers can make.  Guess what?  Writers make that money from a royalty paid to them by a publisher.  The royalty is normally 15% of the book’s wholesale sales, after returns.  Guess who makes the other 85%?  Guess whose decisions make or break the fortunes of the writer?  The publisher!

Online publishing had made publishing to sell even easier in a way, but the intense competition in online publishing has made it harder to profit from pure online publishing.   Publishing to Sell overcomes this new publishing obstacle.

What is publishing to sell? 

Publishing is the business of producing, selling and delivering books.  Self publishing is the business where the writer is also the publisher.

“Publishing to Sell” is the business of producing, selling and delivering books that provide important information, but also leads or sells some other publication, service or product.

For example, Merri and I used publishing to sell in Ecuador.  We published a report about living in Ecuador.  This was an informative report that helped thousands of readers move there.  The report also outlined the benefits of our Ecuador real estate tours and Super Thinking Spanish courses.  That particular effort starting in 1995 created a million dollar business that still generates earnings to this day.

Here are other examples.  One publisher who used the course, Joe Culbertson, D.C.  is a chiropractor.  Eating junk food creates numerous problems including difficulties in the spine so Dr. Joe created a simple use at home device to help the spine.  He published a series of articles about the spine.  Those articles helped sell a three part book he published  Secrets of the Spine: The True Mind/Body Connection.  The book helped him sell his spinal device.


From Dr. Joe’s website.

Another smart self publisher, Jamie Alexander, who used our self publishing course, has a cooking school.

Jamie started her professional baking career at age 20 when she apprenticed under the best-selling cookbook author, Nathalie Dupree.  When she was living in Paris, she studied at LaVarenne, the Cordon Bleu Cooking School and with the pastry chef of Maxim’s.  Her health problems created by high blood sugar levels caused her to change how she baked.  She began perfecting chocolate cake recipes that added nutritious ingredients and eliminated unhealthy ones such as sugar.

She published recipes on how to bake extra delicious deserts-sugar free deserts, with extra healthy ingredients.  She created opportunity with the publication.  Her publishing efforts also made her an expert and enhanced her cooking school.  The main ingredients she chose to work with were quinoa, the Andean super grain, and stevia.

Jamie learned how to take out the unwanted ingredients such as white flour and white sugar and replace them with healthy ones.  She uses veggies and quinoa along with stevia and natural honey…all organic ingredients. The cakes are gluten-free as well by replacing flour with flaxseed meal nut flours.

You have my word for it, these cakes are delicious and there is not an ounce of sugar or white flour! What a treat!

jamie alexander

Jamie Alexander’s recipes are for sale at and include “Carrot Cake Quinoa Brownies”, “Reid’s Gluten-Free Chocolate Quinoa Brownies”, “Pumpkin Cranberry Quinoa Cake” and “New Orleans Espresso-Infused Chocolate Quinoa Cake”.  See all five Jamie Alexander quinoa stevia recipes here. 

You can write what you publish to sell or publish what others write to sell.   Some writers, like myself write and also publish.  That’s because 85% of the income from printed publications normally goes to the publisher.

You can earn as a writer.  You can earn as a publisher.  You can publish, or write, or both!  You can also generate long term income from what your publication sells.

Publishing to sell can create outrageously high long term income for little work and you can do it from your home, in an RV or even while cruising or living on a boat or traveling.  It is possible to generate large amounts of extra income month after month that continues year after year.  Below is proof from confidential results of  sales I have made though publishing.

One November, I ventured $1,900 in postage to mail 10,000 letters. $16,823 came back in the mail (before I even had to pay the printer).  My profit after deducting all costs was $12,136 on the $1,900.

Then in December, I ventured $475.  It returned $3,106 in one month.  That led me to venture another $475 the same month.  $2,688 came back.  I ventured even more, another $475 that December and earned another $2,673.  I kept that ball rolling and ventured this amount one more time that month to gain an extra $3,970!  My business never ventured more than $475 at any one time, but my earnings were $12,437.  These are not just luck either.  I tried the same publication the next March and a $5,500 venture brought back $12,774.  In April a $1,900 venture returned $4,152.

These profits all took place in the early 1990s, but still generate residual income today.

With figures like this, you have got to ask can they be true?  I guarantee they are, but obtaining such results is not without pitfalls.  In fact, there are seventeen pitfalls I have learned to avoid and it took me more than a decade of struggle to learn how to avoid these problems.

Then the Publishing to Sell business got better, much… much better.  You see the earnings we just shared were all earned when our publishing to sell business was in print.  When the internet became popular and we created a website (in the 1990s), the cost of risk went into a steep dive due to a new advertising medium called Pay Per Click (PPC).  Prior to PPC the biggest part of every publishing venture was paper, printing and post. If a publication was mailed, and not read, the paper, the printing and the postage still had to be paid for.  The cost of sending publications which were never opened created a huge risk.

PPC means that a publisher only pays from the delivery of a publication when it is opened.  This dramatically reduces upfront cost and risk.

Freedom is even more of an important benefit that publishing to sell can bring you.

Back in 1974, I had what I thought was a good business but to be honest I could never get ahead.  I always seemed to be in debt and the harder I worked, the deeper the hole my finances seemed to be in.  Then I discovered a secret on how to avoid the 17 pitfalls of publishing to sell.  Since then our publishing to sell business has brought in millions.  We gained all the physical possessions we desire (more in fact than we wanted), more houses than we could use (we rent them), two tropical beachfront homes and a Tuscan inspired villa in the mountains on overlooking a roaring creek, a 250 acre farm and a 900 acre plantation in Ecuador, plus more than enough money in the bank.

We do not have one penny of debt and we have as much leisure as we choose.  We are free to work when we want and can decide when we want to slow down and relax.  We live where we like and most important, we arise from bed without an alarm, work without undue stress and have fun every day!  My wife, Merri, and I are our own bosses and do what we love and have learned that through publishing to sell, we can accomplish far more important goals, to gain self fulfilment and be of service to our community.  In short, we can help make ourselves and the world a better place.

What do you love?  Rare cars?  You can make a fortune publishing to sell in the genre you love.  Do you prefer fine art?   Or do you love beautiful jewelry, coins, gems, real estate, furs, model railways, dolls, scientific equipment, war memorabilia, old and rare books, or whatever?  Do you prefer social subjects rather than objects?  Are you concerned with the environment problems, with crimes, war, poverty?  Would you like to help wipe them out?  Each of these offers opportunity in publishing.  Are you a golfer?  Do you love to travel?  Why not make the kinds of money I’ve just mentioned publishing reports about golf courses all over the world?  Would you like to help the world be a more spiritual place, help people get along better together? You can do something good for the world, increase your income in the process and live wherever you please!  Whatever your passion learn how you can make a fortune by publishing information that sells-whether books, tapes or online.

Publishing to Sell can also be international so you can live anywhere and still earn everywhere.  This is especially valuable if you love to travel.  For example, one shrewd publisher realized that Panama was a great place to live so published information on Panama that sold real estate and seminars.  Other publishers reaped rich rewards selling information on their own country in others and vice versa.  For example, there is currently a huge growth in domestic tourism and self publishers are in a position to do something about it…by selling U.S. knowledge everywhere!

Merri and I, for example, lived in Europe for years, then fell in love with Ecuador for 15 years, but now in our 70s, we live in the US where we are closer to my mom, our children and grandchildren.  In each phase of our lives, the publish to sell business allowed us to move and live where we desired at that time.

Imagine what this type of business means if you love to travel.  Part of every trip you take can be tax deductible!  You can honestly write off every trip that is related to your publishing business.  Every journey becomes a research oriented adventure and a tax deductible event.

As a publisher, you’ll have one of the most respected and tax protected businesses in the country.   Many benefits come in the form of reduced tax.  Other benefits come in the form of legal protection. Publishers are protected by the U.S. constitution. You do not need a license to publish. There is no government watchdog nor do you have bureaucratic red tape involved in publishing. The biggest benefits are the freedom, the independence to work wherever you choose in any field you desire.

We created an entire system to help our readers have their own publish to sell business.  This system is unique because my wife, Merri, and I are unique.  We started our publishing business together.  Since we’re almost recluses, we decided to do the whole business by ourselves.  We began working at home. Today, though we have tens of thousands of readers and have made millions, we still work at home and do not employ a single person.  We added one business partner, our webmaster, who created and runs our website.  You’ll can learn how to do this in the course.

May I introduce you to our course, SELF-FULFILLED – How to Be a Publisher to Sell.

The course teaches all you need to know on how to start and run your own publishing to sell business by yourself.  The first lessons in the course answers your questions and get you started!

This course can put you well on your way to publishing to sell and give you the freedom to live wherever you choose!  It covers the five secrets I mentioned above and the secrets below:

Secret #6:  How to gain 1,000% returns.  See why some of the wealthiest families in the world today come from publishing.  Learn how margins can be so incredible that few would believe them. This course that you can study online contains many case studies.  Case Study #3 for example shows one publisher who sold an idea delivered on one photocopied page.  His cost was only three cents, his selling price $12.50!

Secret #7:  How to create and market your product or find products to sell.   Learn 11 steps in creating the perfect product.  Understand how to review ideas, test focus, aim at markets.  See why you don’t have to write anything if you don’t want to!  Learn where and how to get your data and get others to write for you almost FREE.

For example, I showed how one friend, who never wanted to write and yet decided instead to publish on cassette tape.  He later switched to webinars.  He started part time and built a career that brought in millions and brought him to know some of the most interesting people.

Learn how marketing is the key to successful publishing and how to turn pennies into dollars with good marketing focus.  Gain samples of winning marketing pieces.  Learn 21 frequently committed marketing mistakes and what to do about each.

You’ll learn how to turn advertising dollars into a fortune.  How to create your own ads.  When to use classifieds, space ads, direct mail or word of mouth.  See how to build a PR list and get thousands of dollars in free publicity.  I share my most secret results on recent mailings so you will know why sometimes you sell more units of a publication at $49 instead of $29.  I show how one couple used ads about retirement to supplement their retirement income and get free trips all over the world.

Secret #8: When to print, how to print and when to go online only.  How to print and fulfill.  Learn how to cut your printing bill in half by asking for quotes differently.  Learn tricks of the trade, how to get the best quality at the lowest price, why to avoid the biggest printer in town and why to avoid the franchise printers.

Secret #9: How to compute and use the Internet.  With an inexpensive computer, you can easily run a business from home and still have tons of time left over-even if they are computer illiterates.  Merri and I have proven this!  The secrets in the course include a step-by-step approach on what to do.   Our partner, the internet expert includes what you need to know for online publishing.

The course contains information on how to use computers and the Internet for your publishing business.  For example you will learn how I have eliminated hundreds of thousands of dollars of printing and postage by switching all of my business onto the net.  We’ll unlock all the secrets of publishing so you can have increased lasting income and reduced taxation. This course is perfect for those with great computer skills and can help you learn how to focus these skills into a profitable publishing business.

However, the course also helps computer illiterates like myself and shows how to get your computer work done with no upfront cost.

I have created this course in an easy to understand style.  Everything is explained what to do in vivid detail.  We share all, how we have done it ourselves.  The course is full of publishing ideas and case studies.  You’ll learn about a pilot who published a book on the best airport cafes (suddenly all his flying became tax deductible!)  You’ll see how one couple who loved an island wrote a guide on the place and made enough to buy a home on the beach there.  Another made millions with one simple legal idea.  I give names, resources and addresses of contacts in marketing, printing, plus attorneys, accountants, Internet whiz kids who can give help.  This course is not theoretical.  It describes on a step-by-step basis, how Merri and I built a million dollar international business in just 7 years and how you can do the same.

The course is designed so you can get your own publishing to sell business going, full or part time right away.  I’ll explain how and why by sharing one other amazing experience that makes this special offer available for you now so you can have the course for pennies on the dollar.

I wrote earlier that I have previously exposed this idea only to my readers and never to the general public. I invited my readers to attend my first publishing weekend course. The fee was $2,000.  In a minute, you will see how to have this course for pennies on the dollar. (as little as $79.)  Merri and I conducted this course in Orlando, Florida and were delighted that 87 delegates signed up, paid and attended.  They came from all over-young couples working for an income, publishers, chiropractors, doctors, dentists, businessmen, investors, real estate brokers, inventors, airline pilots, engineers, millionaires and housewives. People from all walks of life.

This first course was an outstanding success and the raves from delegates you will read below show how satisfied the delegates were.  For example, one delegate, a publisher from California said:

“Your publishing course is outstanding! Just two hours of study on Sunday alone were worth more than the $2,000 price.”  (In a moment,  I will explain why you can have this course others paid $2000 for only $79).

An engineer from Ohio wrote, “Basically, I learned how to be a publisher, especially the selling and marketing implications. The course is absolutely worth $2,000!”

A retired railway worker from Michigan said, “Your course opened my eyes to the merits, profits, and prestige of becoming a publisher, particularly the idea of publishing in Canada for distribution in the U.S. (for total tax protection).” An employed couple from New York wrote, “We found the course interesting and informative. We were inspired to start work on a booklet. When we came down, we had no idea on what to publish.” And an attorney from Germany stated, “What I like most is that it is a nuts and bolts course-not pie in the sky.” While a business woman from Atlanta exclaimed, “It was great going through your steps, being 100% honest without fear of giving trade secrets since you have paid the price (to gain this knowledge).”

Merri and I were overwhelmed at how much the course helped those delegates.  We felt so good that we decided to make it available to a larger audience.

So we did a recording when we conducted this course and also placed the course in written form online.

Here are some of the lessons you will learn in the online course:

Lesson #1:  A Day in the Life of a Publisher.  See how you can start with only a very small amount of money, work as little as four hours a day (if you are operating full time) even less if you start part time. Learn how two of my publishing friends, one an M.D.-the other a pilot ran their own money letters.  This gave them incredible tax protection, took them on many free, exotic trips, widened their perspective and field of friendships, helped them keep the money they were making in their fields and gave them a backup business that they loved for retirement.

Lesson #2:  How to Create Your Product.  Learn 11 steps in creating the perfect product.  Understand how to review ideas, test focus, aim at markets. See why you don’t have to write anything if you don’t want to!  Learn where and how to get your data and get others to write for you almost FREE.

Lesson #3:  How to Choose Your Format.  Some ideas are timeless and can be sold in a book for years on end.  Others are better in a magazine, newsletter or other periodic publication. Some products can just be lists, simple one page photocopied ideas or names and addresses. Understand when to print, record (on audio or video) and when to transfer through the Internet. Learn how to choose the format that suits you, full or part time.

Lesson #4:  How to Publish to Sell.  Learn how marketing is the key to successful publishing and how to turn pennies into dollars with good marketing focus.  Gain samples of winning marketing pieces.  Learn 21 frequently committed marketing mistakes and what to do about each. Know where and when to advertise (such as never near Easter-Christmas is OK).

You’ll learn how to turn a few advertising dollars into a fortune.  How to write or have ads written.  When to use classifieds, space ads, direct mail or word of mouth.  See how to build a PR list and get thousands of Dollars in free publicity.  Learn the tricks of the Internet to easily focus and capture a market there.

Lesson #5:  If You Print-How to Print?  Did you know that you can reduce your printing bill by half just asking for a job in the right way?  Learn all the tricks of the trade, how to get the best quality at the lowest price, why to avoid the biggest printer in town and why to avoid the franchise printers.  Learn how to choose the right graphics, correct paper, envelope, style, letter fonts.  When on demand printing is best.  Every Secret is included.

Lesson #6:  How to Fulfill.  This session is a practical guide on how to administer your business.  How to set up a computerized fulfilment system, get local families to do all your work for you and run your business (if you wish) from your home.  Learn how and why to use low and variable overheads, yet give one day turn-around delivery.  Learn when to choose delivery services, to fulfill yourself or build your own system…or when to simply fulfill via the Internet.

Lesson #7:  How to Finance.  Learn all you’ll need about the financial end, of the business, how to control physical or online inventory, keep overheads down, check ad results, get 30 day free credit and stay on top of your business.  Learn 11 hazards to avoid and tricks to stay profitable without a daily accountant.  The course and manual contain all these secrets and more.  The computer/internet workshop personalizes the knowledge so you can get started.

Who is This Course For?

This course is for those who would like their own publishing business for fun and profit but also helps business people, brokers and professionals, insurance agents and marketers who want to enhance their existing business or build a second source of income.

Publishing can be used to shift the cost of marketing into a profit center. If you want your own full or part time publishing business, or want to build your existing business through publishing you should sign up for this course right now with a special pennies on the dollar offer.

Here is what to do.  If you’re not sure whether you really want to have a publish to sell business, consider the ways that such a way of living can improve your life.

This course is for individuals and couples.  You can order the course but your entire immediate family has permission to take it.  We include those who want their own business or who want to have a business together or a family business.  Business people or professionals who want to add an extra profit center to their business or who want to change their business entirely will benefit.  Those who want more control over their career should take this course.  Plus those who love travel and want to turn their trips into profitable tax deductions!

Only those who really want to publish for profit or to expand their business should sign up for this course.  We have created a proposition where you cannot lose, but the course is not for idle curiosity.  We are giving away every business secret we possess and expect those who use it to reap fortunes in extra income, tax savings or expanded business. We expect this knowledge will change your life for the better.  You’ll gain extra income, more fun, adventure, friends, freedom, independence and prestige too.

This is a one year program. You receive a complete manual and then have access to an exclusive publishing updates provided by me, Merri and our webmaster, David Cross (who teaches the internet aspects of publishing).

These updates are an important part of the course because we continually get input from those who use the course and share ideas and contacts with all of the other publishers who have used it.  There is nowhere else where you can gain such a unique network of information and help.  This enhances what you learn from the course.

Due to the enormous savings of an online course, you can start for only $79 with a full money back if not satisfied guarantee.

Merri and I have had a publish to sell business together for over 30 years and both of us were in publishing before we got together.  Merri’s publishing experience even outstrips mine and we spend a great deal of personal time continually updating the course as the publishing business evolves.  We have a successful publishing business with over 20,000 readers, so our updates are based on real time experience.

Are you interested in a publishing business?  It can be small and part time mainly to gain prestige, fun and tax benefits.  It can be full fledged and rake in thousands a day.  If so, this course is an absolute bargain.  You should sign up now!  Our goal and guarantee is that you will be able to run your own publishing business that publishes to sell.

Though many readers have paid up to $2,000 for this course, you can start for only $79.  You could not duplicate the computer and Internet knowledge for $2,000.  It covers what you need to get on the Net, how to use the Web to publish, how to define your Internet market, how to develop your site, target your market and start getting visits, the top ten Internet tips to use, the top ten traps to avoid, and many other lessons our Webmaster has used in his 20+ years on the net.  In many cases your tax savings will be five to ten times the cost of the system alone, plus you will learn how to gain thousands of FREEBEES and earn hundreds of thousands a year.

Our publish to sell business has brought us more wealth, satisfaction, fun and friendship than I imagined possible.  It has brought so much to my life, I would like to help everyone be in publishing and I hope you are one with whom I will have the pleasure sharing this exciting and profitable way of life!

Whether you are retired, an investor, chiropractor, doctor, dentist, professional or already own your own business, this offers another way to make money, to turn your passion into profit. We guarantee to share all we know to help you start and run your own publishing business.

Don’t miss this opportunity.  Sign up with this special $79 offer.   We’ll send the full original of the course “Self Fulfilled – How to Publish to Sell” (101) and additional updated lessons each month.   We will charge an installment of $79 each quarter for the update lessons. Or you can enroll in the entire course for a full year for $299.

Our Guarantee

If you are not fully satisfied, you can cancel the course any time in the first quarter for a full refund of all unfilled lessons, and there will be no additional fee.  No quarterly renewal fee will be charged if you cancel.

Why the Update Lessons?

What all professional publishers know is that the world of publishing changes continually and that the key to continual success is to test, test, test and keep the business evolving with the market place.   The course you receive is up to date, but it will fall out of date soon.  To keep you in touch with the latest trends, techniques and ideas, we add regular update lessons to your course.

We have over thirty years experience and are active in the publishing world every day.  We work with several of the largest internet publishers in the world and gain a continual flow of new experiences, ideas, tactics and strategies.  Your update lessons bring you the latest innovations that are being used in the publishing world right now.  This is a key to maintaining a continual flow of ever lasting residual income from you publications.

Order “Self Fulfilled – How to Publish to Sell” and a quarter of update lessons $79.   Click Here.

The $79 price is a special introductory offer that will expire shortly and the cost of update lessons will rise.  You can however lock in this low rpcie for an entire year.

Order “Self Fulfilled – How to Publish to Sell” and a full year of update lessons $299.  Click Here.      


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