Groomers


Groomers are boomers who are grandparents now.

This Rose Colored Glass series is about the importance of having a fulfilling purpose… especially if you move to a new country, culture or place.

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Our youngest granddaughter, Matilda. (London)

Being a Boomer. What a ride! The biggest, richest, most pampered demographic group in the history of mankind.  No major war… no blight… no famine… just riches upon riches and a breath taking expansion of options and awareness that made us one of the richest waves ever.   This has been an incredible privilege… no matter what could take place in the future… we have been given so much.

The importance of Boomers can be seen by the way their music dominated the radio waves for decades after they grew up.

Oldies radio stations originally played music from a period of about 15 to 55 years before the present day and started the early 1970s.

Gradually, beginning in 1982, many stations flipped to full-time oldies music from 1955 to 1973 focusing on the 1964 to 1969 era.

In 2000, the advertisers noticed the aging of the demographics. These older listeners were set in their ways and harder to sell.   Many began shifting to a mix that had newer music.

Around 2002, many stations dropped pre-1964 music and added music from the 1970s and early 1980s.

From 2003 to 2006, many FM oldies stations limited the oldies music to classic hits or simply stopped playing oldies music.

Today there are few pure oldie stations left.

Boomers have been the most important demographic group in history… but what have they (we) achieved?

Stephen King wrote about Baby Boomers in his book “On Writing” and said: I don’t want to speak too disparagingly about my generation (actually I do, we had a chance to change the world and opted for the Home Shopping Network instead).

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Our Oregonian granddaughters Sequoia and Teeka.

King has a point.  Boomers were promised the world and were given it.  One could think that the prosperity was squandered.  However this and King’s thinking perhaps miss an important aspect of  human nature called “Maslow’s Hierarchy of Needs”.

Wikipedia says of  Abraham Maslow:  Maslow’s hierarchy of needs is a theory in psychology, proposed by Abraham Maslow in his 1943 paper “A Theory of Human Motivation.” Maslow subsequently extended the idea to include his observations of humans’ innate curiosity. His theories parallel many other theories of human developmental psychology, all of which focus on describing the stages of growth in humans.

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Diagram of Maslow's Hierarchy from Wikipedia

The nature of our upcoming economy and social structure will be as different as the Information Era was from the Industrial Era. This is because each industrial era has been highly affected by the hierarchy of human nature, the way we react as individuals and the way society reacts as a whole. This human reactionary path was described by Abraham Maslow in his ‘Needs Hierarchy’ which states that “humans move through six steps in life if given a chance to progress”.

The first step in Maslow’s ‘Needs Hierarchy’ is to take care of one’s physical needs, the second is to gain security. After these two levels the third step is to focus on social needs before progressing to the fourth step of acknowledgement and finally to self realization. Maslow years later stated that sixth step he called “Idealization or the need to find a purpose beyond oneself”.

Let’s put this into day-to-day economic terms. A person first makes sure he or she has food, clothing and shelter. If these needs are not fulfilled, not much else matters. Someone who is cold and hungry rarely thinks too much about how they look or about the social impact of their process of getting food. Enough hunger and cold will lead people to take great physical risks to be fed and warmed.

But once the belly is full, the body warm and the larder filled, one begins to think about how to protect that food and how to stay warm. When secure and comfortable that the physical needs are and will remain satisfied we start to think about how we look, how we get along with others and how we fit into our society and family. We want to fit in! (At least for awhile.)

Then we want to excel, to be acknowledged, in our society or family, as being special, being good, being more than just acceptable.

When we reach a point where we have convinced others we are special and unique, we become driven to convince ourselves of this fact. We look for our own acknowledgement.

Finally, if we prove ourselves to ourselves, we reach a sixth level of having needs that go beyond ourselves.

Our upcoming society will be and has been dramatically affected by this hierarchy of nature and four other important facts. First, there is the fact that parts of the world (industrialized society) have seen a six times increase in wealth in just one century. Today the average American is 40 times richer than ancient mankind, an amazing increase. Second, most of the incredibly rich
westerners are still not satisfied. Third, most of the world hasn’t enjoyed this increase in wealth. Fourth, most of the world, rich and poor, can see the discrepancies in wealth between the rich and poor.

I believe there is a seventh state in the hierarchy I call Self – Realization.   Self -actualization is the place where we realize we are more than the stuff we accumulate and any adulation we receive.

These later states… self – actualization and self – realization take more time to evolve than does filling the physical belly.

Self – Realization is the state when we do something about  who we realize we are.   This is where the Groomers come in.

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Here our grandson, Leo,  teaching me about how to learn via... everything in his mouth, the trial and error technique.

First, as a Boomer may I set the record straight, “Boomers have changed the world”.

Anyone who sees the TV show “Mad Men”, an American television series set in the 60s can see the change.  This show which depicts life, both in and out of the office, in the 1960s… how we treated race… gender… smoking… nutrition…. drinking… is shocked by today’s norms.

When I once saw that show I thought… “Were we ever really thinking, speaking and acting like that?”  We were!

Yet this is no big deal.  Every generation has changed the world.

Groomers however have an extra second chance to make a special difference.   This comment is made because I have so many readers writing to me daily that I get a bird’s eye perspective to see a unique wave of self realization in the works.  The Boomers writing seeking change are not just interested in the money, the gold, the gated communities.  Many are seeking something far deeper and more altruistic.

This more social, Groomer contribution, has extra energy due to the fact that Boomers are remaining far longer in the work force than previous generations.

A June 2012 CNN news article entitled “Baby Boomers Search for Second Careers” by Dave Bernard says:   Many baby boomers plan to keep working in some capacity after retirement. While some people will delay retirement because they need the money, others will take a job to ward off boredom and keep busy.

Previous generations of retirees may have envisioned retirement as a relaxing, stress-free escape from the demands of the working world.  A more labor intensive and often physically demanding work typified earlier careers, and retirement was often necessary for a tired and worn out body.

However, the demands on today’s knowledge workers are more mental than physical. Many baby boomers, who have already begun to reach age 65, are far from physically exhausted and often have much more to give. Few of these active seniors have a physical need to retire from the working world. And many baby boomers are choosing to continue working well beyond age 65.

Plus the boomers who continue to work will often be the boss or the financier so their contribution may continue to capture attention.  Boomers may no longer be such a great target market because they are not buying new brands… but this does not mean they are not buying.

This means that Groomers who are still working are seeking to do something for more than just money.   A lot of this may have to do with Self – Realization and  Purpose.  Mr. King… you gave up on your generation too soon.

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Here's our grandson, Garren,"helping us with farm work".

The Groomer contribution may also be strengthened by the natural, human seven year cycle.

Seven year cycles seem to have great importance in the way human beings process information.  Jewish people (Bar Mitzvah) and Andeans (First Cutting of the Hair) celebrate around the age 14 for the coming of manhood.  One of the first pieces of the puzzle appeared when Merri and I were invited to one of these age 14 ceremonies at an indigenous sacred site in Ecuador.

It occurred to me from various other experiences that we shift the major energy in our purpose each seven years.

Each seven year period has a different reason behind purpose.

The first seven years is aimed at bonding us with our mother. No other relationship is as important during this time.

At around age seven, we shift to bonding us with our peers of same gender. Take a batch of ten year old boys and girls to a dance and watch them each rush to opposite ends of the room. Girls are sugar, spice and everything nice. Boys…spiders, snails and puppy dog tails.

Then at 14 we shift again. Age 14-21 bonds us with peers of opposite gender. Take the same boys and girls to a dance when they are 16 and watch out. You’ll need chaperones!

Age 21 to 28 is aimed at bonding us with our mate. Even the West recognizes the importance of the age of 21 years.

Imagine this. If a five year old sees a glass of milk, his or her thought is, “Let’s have a drink with mommy”.

A ten year old is more likely to think “Let’s get together with my gang (girls for girls and guys for guys) and have a party”.

The sixteen year old thinks, “Let’s have a glass of ….. with my date”!

This theory can have profound consequences. Imagine every seven years we make some monumental shifts in how we think and what we do.

We have all heard of taking a sabbatical. This is the time when we leave the old cycle and rest before shifting gears and beginning anew.

We have all heard of the seven year itch. This is the time the body is saying, “Hey, Bud, time to shift”.

What does appear in many religions and philosophies is a major shift at age 50.

The Bible gives a clue about this in Leviticus 25:9-12 when it says:  “You shall have the trumpet sounded throughout all your land. And you shall hallow the fiftieth year and you shall proclaim liberty throughout the land to all its inhabitants. It shall be a jubilee for you: you shall return, everyone of you, to your property and everyone of you to your family. That fiftieth year shall be a jubilee for you: you shall not sow, or reap the aftergrowth, or harvest the unpruned vines. For it is a jubilee; it shall be holy to you: you shall eat only what the field itself produces.”

The Vedic and Andean philosophy is that at about this time we should leave the material aspect of our life and become more spiritual.

Life Sciences from India and the Andes suggest that the first 50 years of life should take care of the material and the second 50, the spiritual.

The Andean shamanic belief is that there are nine shifts, the 8th connects to the soul, the 9th the infinite being.

Learning this resolved the huge mathematical question that haunted this line of questioning. With nine chakras, the two cycles gets us to age 119 which would leave us to shift into the infinite being at age 120. This pretty well matches the concept in astrology which suggests we should live to be 120.

This also ties into the Vedic and Andean idea that there are seven levels of spiritual enlightenment. Our first seven cycles takes care of our material life. The second seven cycles moves us towards deeper spirituality.

We go through the process of growing up, procreating, caring for our family and then in the second series of seven go through a similar process in a spiritual journey.

I do not think that this means that people should stop working at 50.  Work… service is one of the eight paths to enlightenment.

However at 50 one may feel a natural urge to begin shifting purpose.  Merri and I certainly felt this and this shift moved us to Ecuador where we did not expect to make money at all.    We have worked since more for the fulfillment and whatever positive good we could create rather than the money.

At 64… (Merri and I are both nicely past that age now) we really can begin again… living a full life at a more spiritual level.  Nine levels of seven years each gets us to 64 and we start once more with our main focus directed by the first cycle nature’s maternal energy .

The Groomers have reached this stage now.  Groomers are shifting into their second nine cycle round and are meant to once again bond with nature’s maternal energy.   What a perfect energy to share with all our grandchildren and in the work place around the world.

The Seven-year Cycles play an important roll in the Waldorf Education.  There are several lectures by Rudolf Steiner on this.  One of the Waldorf websites says:  The concept of distinct seven-year cycles is central to Waldorf education. Each cycle carries its own focus and primary emphasis through which one learns. After one has concluded studies through the content of the Waldorf educational curriculum, one may continue to study Steiner’s indications for adult development, also unfolding in seven-year cycles, for the course of one’s life.

According to Steiner this seven year cycle focuses on:

– the strengthening of ones life forces
– the process of imagination
– the virtue of beauty
– learning primarily through the heart
– rooted in the etheric (or feeling) realm

Imagine what good Groomers can and will do… if this largest, wealthiest demographic wave in history brings this type of deep seated thought and action seriously into the world.   What a powerful positive impact!

There is another consideration.  Many of these Groomers from the USA, Canada and Europe are moving to emerging countries. This gives us a chance to change more than our own country.   This is an opportunity to help unite cultures even more.

If you are a Boomer think about adding the strengthening of our life forces  – the process of imagination – the virtue of beauty – learning primarily through the heart – rooting in the etheric (or feeling) realm into whatever you do.  Boomers… focus these ideas with your  Boomer grandchildren too.

If you are not a Boomer look for ways to gain or learn from these qualities from boomers.  We’ll naturally be thinking this way and we have now had a lifetime of experience and  more wealth than is available to learn and grow so we can reflect these qualities.

This is notice. I expect this from the Boomers and Groomers now so I am not surprised that at our recent Writers Camp in North Carolina most of the delegates were Boomers and Groomers and the areas of writing were about such things as natural health and other such positive ideals.

The era of the Golden Oldie station may be gone, but this does not mean that Boomers and Groomers will not have another fling that is more spiritual and has  a big… positive impact on the world.

Keep an eye on the Boomers and Groomers and how they continue to alter business and society.  The trends you spot and the ideas you learn may bring investing and business opportunity to you.

Gary

Learn How to Write to Say or to Sell

Seven P Secrets of Self Publishing

Here are seven secrets that can help you earn as a writer and self publisher.  

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When you write, you can work anywhere.  Here I am working in my greenhouse.

Gain the freedom  to earn everywhere, while living anywhere you choose.

These seven secrets are important because growing numbers of unknown writers have become famous writers and rich by self publishing over the internet.

Take for example Amanda Hocking.  After self publishing her first book at Amazon.com in the spring of 2010 she became one of the the best-selling e-authors. In the next year her book sales grossed approximately $2 million.

In 2011, St. Martin’s press paid Hocking more than $2 million for the world English rights of a four book series.  In 2013 she sold another series to St. Martin’s Press.

E.L. James is another such story.  She sold 250,000 copies of “50 Shades” via Createspace and Amazon.com before publishers noticed her and published the erotic romance trilogy Fifty Shades of Grey, Fifty Shades Darker, and Fifty Shades Freed which sold over 70 million copies worldwide, setting the record as the fastest selling paperback of all time.

Hugh Howey is a third example.  He was working for $10 an hour in a book store when he self published his novel Wool, typing in a storage room during his lunch breaks. Soon he was earning over $100,000 a month on Amazon. This helped secure a six-figure book deal from Simon & Schuster, and an option for film by Ridley Scott, director of Blade Runner and Alien.

Hugh Howey

I know Hugh.  Sometimes we get together at my  farm and play chess (he beats me badly).

These writers are great inspirations.

Hugh’s success could not happen to a more deserving and talented person.  He pours enormous energy into being worthy of his readership.

Neither you or I are likely to have this type of success. The good news is… we do not need this type of success to have a rich and fulfilled lifestyle.  Self Publishing offers so many opportunities that one can have a life that most people only dream of as a journeyman writer, instead of a super star.

May I hastily add that the path to stardom begins as a journeyman… so the journeyman’s path brings success without stardom… but can also lead to stardom.

What most success stories like those of Hugh Howey or E.L James or Amanda Hocking rarely explain how many hours of writing each devoted before their self published book sales soared.  They were journeymen first… stars second.

The sevens secrets are the journeyman secrets… call them a writer’s armory of tools that allows almost anyone to create successful publications for income and fulfillment.

Take Merri’s and my publishing business as an example.  

Merri and I are not writing stars.  We are journeymen who have for more than 40 years, year in a year out, earned solid income writing and self publishing dozens of publications about multiple subjects.

Some years that income has been more than solid… over a million dollars.  Yet in terms of stardom, we are hardly known.

In a moment you’ll see why that’s fine for us and probably for you too.  First some history.

Merri became involved in self publishing over 40 years ago… first helping a veterinarian publish a book on a very specific market… animal acupuncture. Then she showed a needle point artist how to sell more books to an even more specific audience… “needle point enthusiasts”  about her needle point work to an audience larger than the population of the city she lived in.  This led Merri to eventually become Executive Editor of an award winning magazine in Florida.

My story allowed Merri and me to work and live from Hong Kong to London to Europe to Eastern Europe, then the Caribbean and then Ecuador… making millions in the process of following our adventures… having fun… while helping a large readership adapt to a rapidly changing world.

That’s what self publishing can bring, profit, adventure and fulfillment, a great feeling of worth and wonder.

Self Publishing has created exactly the lifestyle we desire allowing us to span the world and work with meaning and purpose.

Self Publishing has become a new business art form and the seven secrets can help you start your own self publishing business now.

Everything in publishing is new and exciting and changing.  Publishing is being recreated by the wonderful power of destructive technology.  Everything seems new… except the seven secrets.  Change in the publishing industry is disturbing many.   We love it due to these seven secrets we call the 7Ps.  The 7 Ps are so fundamental to writing and publishing that new technology enhances rather than reduces their power.

The First P is Passion.

Whatever your passion, you can immerse yourself in it AND create income with self publishing.  This can be your direct ticket to the kind of fulfillment you’ve always wanted in life. Whether you want to travel the world or live as a recluse, work 12 hours a day or not work much at all,  you can set your schedule to succeed, if you’re willing to learn these seven secrets on writing to sell.

You can start part-time with any dream, passion, and budget.  Once you’ve created a product, you’ll enjoy the “multiple effect” of producing profits over and over again.

So the question is… What do you love to do?

What’s Your Passion:  An example is that thirty years ago, a client of Merri’s had a passion to help people who were in pain?  He published a series of pamphlets explaining various chiropractic disorders in very simple terms.  For example: “What Is Whip Lash?”

The pamphlets contained solid information, but were simple 5″ x 7″ brochures with drawings and explanations. He sold them with a rack to chiropractors, who put them in their offices for patients to read.  These little self-published items sold year in and year out for decades.

There are thousands of ideas of this sort that can lead to big business.  It’s just a matter of defining and then acting on your passion.

Although I can work when I please and go where I wish, for me the most important reason for being a publisher is the satisfaction it brings.  I love the projects I take on, so work doesn’t feel like, well… work.

I’m passionate about investing, so I write and self publish ideas about investing.  Merri and I love Ecuador… so we wrote about Ecuador.

What do you love?  If you love golf, then you can write and sell publications about golf.  Love travel, fishing, dogs, dolls, or art?  Write and sell publications in these fields.

Are you concerned about crime, war, poverty or environmental issues?  You can publish information products that help reduce these concerns.

Would you like to help the world be a more spiritual place?  Publish a newsletter, write a book (or hire someone to write it for you), record a tape… publish something that enlightens people.

Whatever your passion, you can immerse yourself in it and earn income by publishing for ereaders, print on demand, CDs, lists, bound books, or any format you choose.

This is why stardom is not the main goal for most writers and self publishers.  To be immersed in our passion and get paid well for it.  That usually enough.

The seven Ps are:

#1: Passion

#2: Problem

#3: Person

#4: Profitably Priced Product

#5: Prospecting Pathway

#6: Promise

#7: Presentation

In 1974,  I had a business that never got ahead. I was almost penniless, in debt and living from hand to mouth.  Then I discovered these seven secrets.  They helped me write and sell book after book and report after report.  Since then, our self publishing business has brought in millions.

One key to building a successful self publishing business is to use the Golden Rule of Simplicity and the 7Ps to create your publication.  The premise behind the Golden Rule is that if you have a passion… you have a problem.  Your problem is a desire to fill.

The Golden rule of writing uses a writer’s desire as a compass to direct the creation and sale of the publication.

Here is the Golden Rule of Simplicity:  Your Desires Are in Others.  Your Desires ID Markets.  Your Habits Reveals Pathways.  Your Emotions Create Stories.  Your Demands Create Publications.

This creative pathway works whether your publication is written by hand and sold on the street corner or published for Kindle at Amazon.com. These simple but basic fundamentals guide the creation of your works whether you use the most sophisticated equipment and algorithms  or are totally low tech.

The first time I exposed others to the secrets in Self Publishing was in a weekend “Writer’s Camp” seminar.  We offered the camp for $1,500. 80 delegates enrolled.  People from all walks of life attended—chiropractors, businessmen, investors, doctors, realtors, inventors, airline pilots, engineers, and housewives.

Merri and I were so overwhelmed by the response, we decided to make it available to a larger audience.  We created a written course based on our current self publishing activity called “Self Fulfilled – How to be a Self Publisher.”  Then we recorded the weekend “Writer’s Camp” seminar.

Thousands have used the course as it has evolved over the decades.

You can receive both the written course and the recorded weekend seminar, in an MP3 file, in a special “Live Well and Free Anywhere” program I am making available to you.  The normal fee is $299 for the written course and $299 for the recorded workshop.   I’ll send you both the course and the recorded workshop and my course “International Business Made EZ (also $299) all for $299.  You save $598.

We are so confident that you’ll gain from this offer that if you are not fully satisfied, simply email us within 60 days for a full refund .

These courses are not theoretical.  They describe, step-by-step, how Merri and I built a million-dollar international business and how we are running this self publishing business right now.   We use the 7Ps today just as we did four decades ago to create a strong annual income.

This correspondence course is for those who would like their own international self publishing micro business for fun and profit. If you want fun, freedom, extra income and fulfillment with your own full or part time writing or want to build your existing business, by writing to sell you can profit from this course.  The course can help who want their own business or who want to have a business together or a family business.  This is the perfect course for those who can no longer find employment, who are looking for ways to earn abroad and who wish to retire and supplement their income.

Whether you are retired, an investor, chiropractor, doctor, dentist, professional or already own your own business, this offers another way to make money, to turn your passion into profit. We guarantee that we have shared all we know to help you start and run your own international business.  Enjoy and live a life of following your Passion to Profit… through writing.

Here is a special offer.  We provide two emailed courses  “Self Fulfilled – How to Write to Sell and be a Self Publisher” and “International Business Made EZ”.

We include the “Self Fulfilled Writing and Self Publishing Course” because there are two reasons to write, when you have something to say or when you have something to sell.  In this day and age many of us want to do both, make a statement that makes the world a better place and earn something extra in the process. 

Whatever your passion, however you do business, chances are you’ll be writing either to create a product or to sell a product. 

You save more than $598 because you also receive a recorded webinar conducted by our webmaster David Cross (at no extra cost).

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David Cross

David has been our webmaster since our website began in the 1990s.  He is Merri’s and my business partner. We could not run our business as we do without him.

You can learn the tactics we use in our web business that condenses 27 years of practical experience about search engine optimization, and writing for search engines.

For the last 27 years David has worked with companies large and small – IBM, Agora Publishing, AstraZeneca and many small business owners.  He has worked in 22 countries, and lived in six of them.

David’s clients span the globe and represent companies and charities both large and small.  From corporate giants to small, one-woman businesses and everything from finance, healthcare, publishing, technology, real estate, veterinarians, alternative health centers and everything in between.

David is an essential part of our web based business and Myles Norin, CEO of Agora, Inc.  wrote:  “I have found David’s knowledge and experience unmatched in the industry.  Without David’s expertise and guidance for the past 7 years, we would not be nearly as successful as we are.”

As Senior Internet Consultant to Agora Inc. in Baltimore, MD, he worked closely with Agora’s publishers and marketers and – over a 7-year period – helped to propel Agora’s online revenues from around $20 million to well over $300 million.

David’s webinar will help you gain benefits in your micro business that large internet marketing companies use.  In this practical recorded workshop you will learn valuable skills to help your micro business.

There has never been a time when the opportunity for small businesses abroad has been so outstanding.  Expand your borders now!  Increase your economic security freedom, independence and success.

If you are not fully satisfied that this offers you enormous value simply email us for a full refund within 60 days.  You can keep all three courses as our thanks for giving our courses a try.

You also receive a report  “How to use Relaxed Concentration to Brainstorm Business Ideas” and a recorded workshop “How to Become and Remain Rich With Relaxed Concentration” at no additional cost.

Plus you get more in the program.

You receive the Report, “How to Finance a Small Business Overseas” (no extra fee).

Merri and I have always preferred to start our micro businesses  through cash flow.  However in the early the days of our business I found myself raising extra capital several times.  I have also helped numerous businesses raise money to get started.  This report shares several experiences to give a thumbnail sketch of how to raise money abroad.

In addition you receive any updates we make on any of these courses reports or recordings, free for a year.  Businesses usually need to evolve.  Merri and I continue to publish and have our independent businesses.  Some basics have remained for decades, but new strategies occur all the time throughout the year.  We’ll be sending along updates that share our most recent experiences as we learn and continue to grow our international micro business from Smalltown USA.

My special offer to you in this “Live Well and Free Anywhere Program”, is that you receive:

  • “International Business Made EZ” course
  • “Self Fulfilled – How to Write to Sell” course
  • Video Workshop by our webmaster David Cross,
  • The entire weekend “Writer’s Camp” in MP3,
  • The report “How to Raise Money Abroad”
  • Report and MP3 Workshop “How to Gain Added Success With Relaxed Concentration”
  • Any updates to any of the courses, workshops, reports or recordings for a year.

We are so confident that you’ll gain from this offer that if you are not fully satisfied, simply email us within 60 days for a full refund . 

To order International Business Made EZ and the entire “Live Well and Free Anywhere” program for $299.  Click Here.

See success stories from Self Publishers and a few who have attended the “Writer’s Camp” you can hear on MP3.

 

 

 

 

Baby Boomers Search for Second Careers

 


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