There is more than one way to bake a potato as there are many ways to retire from the rat race.
The easiest way to do this (retire from the rat race) is by having your own business. This option is growing as society and the global economy evolve.
Rapid technological change and shifting social norms mean that cradle to grave careers with large corporations are on the wane.
A USA Today article entitled “New grad, no job? Become an entrepreneur” by Mary Beth Marklein helps us understand why.
Here is an excerpt. Graduating from college soon and no job in sight? Maybe you can create your own. Opportunities are springing up nationwide for budding entrepreneurs.
The flurry of opportunities reflects the mixed job picture for young adults. Corporations plan to hire 10% more new graduates this year compared with 2011, says a survey last month by the National Association of Colleges and Employers, which tracks job hiring trends for recent graduates.
Even so, employers scaled back on hiring in March, according to the latest Labor Department data, and younger workers were hardest hit. By the end of 2011, just 54% of 18- to-24-year-olds were employed, the lowest rate since the Labor Department began collecting the data in 1948, says a Pew Research Center report released in February.
On average, entrepreneurs are about 43 when they launch their companies, says the Kauffman Foundation, a research group that studies entrepreneurship.
Students are looking at the economic environment and saying, ‘How do I make my own way? How do I follow my passion?'” says Doug Neal, executive director of the University of Michigan’s Center for Entrepreneurship. “Many of the students are very passionate about having an impact on the world.”
Merri, David and I have been entrepreneurs our entire lives and we believe that turning your passion into profit is a great way to retire from the rat race. This is why we are updating our online courses on how to earn globally.
Because the world of business is changing at an increased pace our online course Tangled Web – How to Have an Online Business is ongoing. As new technology comes online this courses evolves.
Here is a sample from that course … part of a new lesson from the Tangled Web course written by our webmaster, David Cross.
When and How to Use Video Within Your Online Business
By David Cross
Although I was only 4 years old at the time, I remember it as clearly as if it were yesterday. There we sat – my dad, mum, my sister, Ruth, and me – together as a family on the floor, squeezed as close to the television screen as possible. This was no flat-screen LCD wonder but our very first, 8-inch (20-cm) screen, black and white television set that my dad had rented the week before the event.
We shared a giant leap for mankind from the floor of our front room in England as Neil Armstrong descended the ladder of The Eagle to step foot on the surface of The Moon. July 20, 1969. What seemed fascinating, impossible and inexplicable has now become commonplace! Although I still watch very little television, I recall this moment with great fondness. Here is a family picture taken around that time.
Of course, television doesn’t seem that remarkable today and even space flight has now become something we take for granted, but even 5 years ago it is unlikely that you’d have watched a video online. And only 3 years back you probably hadn’t streamed a movie or watched a television program online.
Every day now it seems that we are bombarded online with video clips of cute cats, video presentations, online live television or streaming movies. If you run an online business it is difficult to know exactly how – and whether – to use video within your business, and if you are just starting-out in business, the thought of having to create online content and get into video production can seem overwhelming.
But there’s a simple rule to help you determine whether and how to use video within your online business. Essentially, is it even relevant?
I came across a website last weekend that uses video in a really excellent way and that illustrates how to use video in an effective, unobtrusive way that I, as a customer, really gained something. I bought some vegetable and herb seeds for the first time from Grow Organic. Not only did I find their website easy to use (in my work I see and use many turgid websites that make online shopping a pain) but they use videos in a way that adds to – rather than detracts from – my experience of using their website.
Take the following example from Grow Organic’s web pages on potatoes and growing potatoes. Many people want to know how to grow their own vegetables but – as with any new topic – getting started and doing it right can seem off-putting. In the case of Grow Organic they’ve included helpful videos on many of their web pages, and in this case the video on growing potatoes guides you step-by-step through the preparation, planting, care and harvesting of potatoes.
I first grew potatoes at 3 years old on my father’s allotment in Northern England. He rented the 150ft x 30ft (50m x 10m) plot of land for sixpence (5 cents) a month from Peggy, a sprightly 88-year old woman with 8 allotments and a ragged old donkey that we often fed carrots and apples to. I started growing my own vegetables again about 5 years back and remembered enough about growing potatoes from my childhood so that we have enjoyed fresh potatoes from our garden ever since. They taste divine and are nothing like the near-flavorless store-bought potatoes.
Potatoes are not difficult to grow and will grow pretty much anywhere, as my father proved one year by taking an old bucket filled with soil and producing some of the sweetest new potatoes I’ve ever tasted.
Using this as an example of course…if you are just starting-out, anything can seem daunting and as a primer for growing potatoes this video is an excellent introduction.What is more, the video itself could have been produced on any modern phone or camera and edited for free with programs like iMovie. You could add royalty-free music from websites like www.themusicbed.com and you don’t really need the image at the start.
Marketers and businesses talk of “viral” marketing and want to have their ideas passed along. With the advent of YouTube, Facebook and Twitter, the desire to have strong ideas that are shared and talked about has increased. But you can’t fool people into passing things around or “liking” them. The content still has to be something of extreme value that they’d want to pass along. Looking at the number of positive reviews and comments on Grow Organic’s YouTube channel I can tell that they’ve hit the right mark of using video to offer something valuable, useful and relevant.
How to Apply to Your Business
Whatever business you are in, you are an expert in that field and your customers will buy what you offer, either information or products. Following Grow Organic’s example, how could you use video in your business? Here are some ideas:
- A do-it-yourself store could show how to tile a shower, fix a door lock or unblock a drain
- A skateboard store could show how to do skateboarding tricks
- An equipment rental place could demonstrate how to use equipment and how to transform a raggedy grass patch into a pristine lawn
- An auto accessories store could demonstrate how to change oil, restore paint color and showroom shine or change-out spark plugs
- An accountant could walk a business through some tax-saving tips and show how these can be applied to a local business
- A piano teacher could show some simple exercises to improve piano playing
The correct use of video demonstrates your expertise and provides a way for your customers to benefit from that expertise. You don’t need to spend a fortune producing them and as we’ve seen from today’s example, videos done well can make a big positive difference in the effectiveness of a sales page at a website.
“Tangled Web” – A Micro Business Course
“Go Try Things”
Learn how to turn your passions into profit… wherever you live… wherever you travel with “Quantum Innovation” a Micro Business Course created from three of our online courses “International Business Made EZ” and “Tangled Web – How to Have an Internet Business” and “Quantum Thinking”.
Here’s a phrase that can reduce stress and make your life better with everlasting wealth … “Go Try Things”!
This phrase can help you grow richer, feel better and be healthier… beginning right now.
Here I am working at home trying to explain the importance of this phrase “Go try things”… which sums up why you not only can but should gain the benefits of an international business.
Perhaps the importance of “Go Try Things” that began in Hong Kong about 44 years ago should be shared .
A warm South China Sea fog swept up the mid levels like a spider’s web in fast air. …then hung like a moist blanket over the thin ribbon of asphalt that snaked the ridgeline through the jungle ahead. Low city rumbles blunted the green tropical freshness and fought nature’s cacophony of dawn.
Bowen Road runs flat as a pancake through the mid-levels of Hong Kong. I lived there for several years decades ago and took early morning runs most days. Arriving shortly after my 21st birthday, my task was to build a sales team that sold American mutual funds to the Hong Kong Chinese. That turned out to be a bad idea. The Hong Kong market was booming and the US stock market dead. The company that sent me there went bust and left me stranded… broke…. divorced… unable to ay my rent. Yet I had an idea and trying it led me into the business of writing about how Americans could invest in Hong Kong. Many of my readers made fortunes and for me, a career was born.
A decade later after a move to London… distortions were spotted in the cost of Manx corporations. This led me shortly to the Isle of Man… overlooking Douglas Bay… a brisk ocean air off the harbor carried mournful seagull songs into our room at the Palace Hotel. I was looking for cheap corporations but found a real estate treasure instead. Years of real estate tours helped readers start businesses there and they picked up unimaginable profits… because we tried some new things.
However Britain’s gray winters soon drove me to the sun. I found myself watching sun rays sparkle on the emerald prisms of cool, spring fed pools. They reflected and danced, rainbows that glimmered on towering mahogany, banana, stately palm. Green vistas shimmered, easy paced in the afternoon sun and sweet, tropical perfumes floated in the breeze.
Merri, and I were sitting on a huge veranda, overlooking a vast expanse of lush, green, countryside watching our kids joyfully ride their horses up the mountains in the Dominican Republic. A tropical breeze flowed over the porch cooling the sunny afternoon. My portable laptop computer sat before me. Working, I had dozed off, lulled by katydid songs, the soft breeze and my lost thoughts. That was work and the sudden realization of how wonderful that work was shocked me into understanding that having an international business is the best way to security, wealth, freedom and fulfillment in life. That realization was the foundation of our seminars on how to have a micro business and that trip came because we were searching for new places and trying new things.
We conducted Dominican real estate tours but also created out course International Business Made EZ.
Since then thousands have attended or taken the correspondence version of this course all over the world.
Then in the process of trying new places and new things, 15 years ago we stumbled onto Ecuador.
We continue to “go try things”.
Our business has evolved over 44 years from Hong Kong to London to Europe to the Isle of Man to the Dominican Republic to Florida to North Carolina to Ecuador. Each time because we were trying things of interest and fascination to us. Not once did business turn out as we expected… but always there was some success… happy customers…. good deeds…. great service… profit… fulfillment and adventure all originating from just trying some things.
Delegates to our seminars have improved their lives, gained greater independence, increased financial safety and dramatically gained more freedom to lead the type of life they desire…all because these delegates after our courses “go try things”.
So I sat straight up and started writing after working by my pool and reading a USA Today article entitled “THEY WON’T QUIT” by Janice Lloyd which summed up the vast importance of trying and the benefits you can gain when you “go try things”.
The article is as follows (Bolds and underlines are mine): Experts say Baby Boomers are starting to work past conventional retirement age, a trend fueled by an uncertain economy, improved health in older life and an understanding that staying engaged leads to a better sense of well-being.
Hitting 65 and “getting the gold watch” is not on the must-do list anymore for many people, says Jacquelyn James, research director at the Sloan Center on Aging and Work at Boston College.
“Their emphasis isn’t just to keep working but to do things that add life to years and not years to life,” James says. “People who are very work-oriented and love their jobs don’t want to give them up, especially if they’re healthy.”
An April Gallup survey had similar findings: 534 working people were asked whether, when they reached retirement age, “you think you will continue working and work full-time; continue working and work part-time; or stop working altogether?” Those who answered that they would continue to work were then asked, “Would you do it because you want to, or because you will have to?”
•18% said they would work full-time, and a third of those said it was because they wanted to, not because they would have to.
•63% said they would work part-time; almost two-thirds of those said they would do it because they wanted to.
•18% said they would retire and stop working altogether.
The average age of retirement is 64 for men and 62 for women, according to an analysis of Census data by the Center for Retirement Research. Census data also show the number of Americans living to age 90 and beyond has tripled in the past three decades to almost 2 million and is likely to quadruple by 2050.
“People are beginning to realize that if you retire at age 60, you could easily spend 35 years in retirement,” says Richard Johnson, senior fellow and director of the program on retirement policy at the Urban Institute. “And that could get tedious.”
There are other reasons to stick it out. Job satisfaction grows with age, Johnson says: 90% of workers age 60 to 64 agree or strongly agree that they enjoy going to work, compared with 95% of workers 65 to 69 and 97% of workers age 70 and older, according to the Retirement Project of the Urban Institute.
Stress levels also drop on the job. About one of three workers age 70 and older agree or strongly agree their jobs involve a lot of stress, compared with more than half of workers age 60 to 64.
“There isn’t a script for 65 anymore. We recommend the same thing we tell people in their 20s: ‘Go try things.'”
This is why we would like to help you make your life better with a funky micro business and why we are offering a two courses for the price of one special.
The USA Today article goes on to point out: “People are being given rotten advice to slow down, take it easy, stop worrying and retire,” Friedman says. “The Longevity Project discovered that those who worked the hardest lived the longest — the responsible and successful achievers thrived in every way, especially if they were dedicated to things and people beyond themselves.
Learn how to create and enjoy your own global micro business with our online courses.
You can learn how to gain “earning flexibility” so you can earn… mobile or not… full or part time… young or old. We have many boomers take our courses… some older.
Other participants are in their 20s and 30s and want to get started while avoiding the rat race. Others in their 40s and 50s are looking for ways out of the rat race.
Technology and economically speaking, you have a a perfect time now to have your own micro business. Communications and computers do most of the work that previously required labor and staff. Outsourcing and virtual offices, plus internet marketing mean a one man (or woman or couple) show can accomplish incredible things.
This is why we have combined our two courses “International Business Made EZ” and “Tangled Web How to Have an Internet Business” and our Quantum Thinking Workshop (for the price of one) plus added knowledge about how to be smarter and more intuitive in business. We call this union of three courses our “Quantum Innovation Program”.
These courses focus on how to use modern technology to start a and run or improve a global micro businesses… that can create valuable extra income with minimal investments of time and capital.
You learn how to start small and build with stepping stones and a harmonious focus… how to build a successful at home business via the internet using several profit generating phrases at Google. You gain the secrets of how you can use words to create your own global income… whether you travel or stay at home.
The course shares how to use the first four of “Seven Ps” (Person, Problem and Promise, Product) to zero in on key word phrases. Then you learn how to use the Fifth P Promise to develop new customers. The Sixth P is the Prospecting Path and Seventh P is the Presentation to create income.
Then you gain all the facts on how to use the seven Ps to create internet sales. The internet can support a business or can be a business.
This knowledge has really helped previous course delegates. Here is what one previous delegate just shared:
“Gary , I have been working on my website, healthy-holistic-living.com site and I figure it is time for another update. It is really hard to believe it, but my site just keeps growing and growing and I am now averaging 2000 visitors per day!
“What I find to be most amazing is that in just a few short months my site is #1 out of over a million sites and sometimes even millions of sites! As you always say the internet is the ‘Great Equalizer’ anybody given the right tools can compete on the internet.“Below are some of my search results. I only listed GOOGLE and YAHOO but you can find similar results on both MSN and ASK.com.
#1 out of 1,190,000 …………………………“definition healthy spirit “
#1 and #2 out of 1,210,000.………………….“benefits to living a holistic life “
#1 out of 1,260,000 …………………………“gaining a healthy mind “
#1 and #2 out of 1,260,000 …………………“benefits to living a holistic life “
#2 out of 935,000 …………………………..“holistic lifestyle tips “
You will learn how to use the same system to expand (or start) your business globally!
This is a perfect era to increase your wealth and improve your lifestyle as you reduce stress with as you earn with your own a micro internet business.
Merri and I enjoy having an international internet business. This has brought us everlasting wealth since 1998.
We are very thankful to be one of the most read sites in Ecuador and we do very well in the US and Canada, too. Also we have clients in dozens of countries.
Yet we are trying new things still. Last year we began adding teachers to our Super thinking + Spanish program so you’ll learn how to expand your micro business through others. Recently Panama has also become a hot spot for our business and we are now working on an expansion via the internet into Panama, Costa Rica, Uruguay, Mexico, Canada, Cuba, Hong Kong, China and Singapore.
May we share our experiences to help you learn how to enjoy this satisfaction and success through your own micro business?
We help readers learn how to create a value oriented micro businesses. This is important because this type of activity does well in good times and bad.
Our sales doubled during the last recession. Our list of readers increased over 100%.
This is how good, value oriented business grow by the way. They should increase steadily in good times. They do not get caught overextending in euphoria. Then during bad times they are in a position to do really well! Our sales doubled during the recession. Our list of readers increased over 100%. Since the economy picked up our business growth has slowed but business is still growing. This is how good, value oriented business grow by the way.
Knowing the micro business philosophies we follow can help you invest better and can help you create an internet success if you desire.
The Western economy has changed… probably forever. The old ways are gone and those who held jobs… or still have work in the private sector have lost the most.
The economy will recover… but the way people earn and work… and how the money is distributed and to whom especially… has been profoundly altered. This is especially true in value added countries like Canada… the USA and most of Europe.
We are in an era of global structural change… in economics… in society and in the way we work because technology brings us low cost administration, low cost access to data, low cost communication, and low cost travel, plus the opening of markets beyond logic that rely more on passion and experience than on efficiency and cost.
The recent, global economic transformation means that the way we work, live and earn will next be the same. This will destroy the financial security of many, yet bring great opportunity to a few… who adapt and learn how to earn in the new era.
We are enjoying a quantum shift and the way we work, live, invest and do business will never be as before.
Governments globally are trying to slow this needed economic transition and their stimulation efforts will most likely cause the loss of purchasing power in most currencies… global inflation.
The greatest asset we can have in the new era is an ability to serve… to produce a product or service that adapts to the changing ways.
A recent special report in Time magazine entitled “The Way We’ll Work” explained this financial dilemma in this way:
Ten years ago, Facebook didn’t exist. Ten years before that, we didn’t have the Web. So who knows what jobs will be born a decade from now? Though unemployment is at a 25‑year high, work will eventually return. But it won’t look the same. No one is going to pay you just to show up. We will see a more flexible, more freelance, more collaborative and far less secure work world. It will be run by a generation with new values — and women will increasingly be at the controls.
These words could not be more true. They mean disaster for many who plan t live in the old ways. These words spell great opportunity for those who adapt and enjoy the new ways to earn and live.
Take Merri’s and my business as an example. We are both past retirement age yet continue see our business and income grow and evolve… in truly fun and satisfying ways. We have a business that works in Cotacachi, a small Andean village, in Florida, our home and in the Blue Ridge of North Carolina or summer place. Our business can help us earn anywhere we choose in the world.
Our website began in the 1990s ago as an adjunct to our print business. Today we don’t sell a single scrap of paper.
This is all possible because we have a web based business and we would like to share how you can have freedom, fulfillment and extra income with your own internet business too.
You receive a huge package of benefits in the “Tangled Web” Program.
First learn how to have your own web business from our eMailed Web Business Course… The Tangled Webs We Weave.
This problem of being able to earn and enjoy the process in the new era is so acute and the importance of having more people do what they love so vital that we created this course…on how to develop your own international internet business.
Years ago, Merri and I had 23,000 print readers… micro sized in publishing terms… but very, very profitable for us. We made millions from this business.
Yet Merri and I saw this rapidly changing economy coming… and had learned that small is beautiful.
We decided to innovate, become even smaller… but wealthier and happier!
Money had stopped mattering as much, our children were grown, finished with university, we sold our print business and took a year off… lived with a shaman high in the Andes.
Then we morphed into an internet only business. Our readership began small, with about 1,600 email readers in 1998. We expected to slow down and smell the roses more.
We even bought an isolated hacienda high in the Andes called Rosaspamba (Place of roses).
Here we are playing around building a hut at the Hacienda.
As crazy as it seems, we could actually run a business with this small readership and make a profit because our readers are so wonderfully responsive.
This is what the new course I am creating will teach you….how to have a small, safe, profitable global internet business by creating wonderfully response, fun to be with, like-minded customers.
Today, our business remains micro sized but we have grown from 1,600 readers to four main subscription lists consisting of more than 25,000 subscribers.
The global economic downturn did not slow us a bit. In fact we grew faster, in number of subscribers and income.
This was all at a time when many say the world was economically depressed.
Our list and sales are still tiny compared to many of our competitors and associates who make millions a month. We make tens of thousands of dollars…sometimes hundreds each month… way more than our cost of living and we earn it in fun ways… traveling, writing… meeting interesting people and sharing interesting thoughts.
Here I am at a seminar speaking in Florida, with a panel of economic excerpts from around the world, to 115 people mostly who came from our internet business.
Here are the delegates.
We enjoyed walking the Florida beach, talking to these wonderful people and basking in the sun.. yet were paid in two days more than most people make in a month.
Yet we have been able to add this extra income with a surprisingly small amount of added overheads. This works perfectly for Merri and me…a fun sized readership. In our opinion, this should be the key in business… satisfaction… fulfillment and fun…through service along with the profit.
Yet, profits do matter and These internet sales alone have given us the freedom to live in an isolated Blue Ridge farm during summers and in Florida and Ecuador the rest of the year…yet still earn many tens of thousands of extra dollars a month.
Merri and I walk to our Blue Ridge office to speak with a group about how to have an internet business.
Now you can learn everything I do to create this extra income and have fun and fulfillment in a micro business.
In the summer I can even worked in the woods with our hound dog Ma.
Our growing income is one reason I want to share this course with you.
Shifts in the global economy mean that more of our readers need a new way to earn in the years ahead so my webmaster who helped me start this site and has become fully involved in our business agreed to co-write the course with me.
In the course Merri and I explain what we do in the business. The writing…the marketing…the product planning and such.
Our webmaster outlines the technical part. How to chose a server…set up a shopping cart…create pay per click systems…send thousands of emails a day.
“The Tangled Webs We Weave” looks at all the technical aspects of developing a web based business including:
* How to set up the website.
* How to use shopping carts.
* How to create pages.
* How to develop reader lists.
* How to create electronic products and income.
* How to get good search engine rankings. (See an excerpt below from one lesson on how to get good search engine rankings).
* How to gain tax advantages from an International web based business.
* How to stay small and yet create big profits.
Though we like to remain small, this does not mean all of our students will. Our webmaster started with us first but since has grown to be the chief internet consultant for several much larger internet marketing companies that send over a billion emails a year!
“Tangled Webs We Weave – How to Have Your Own Internet Business” is $299.
This is a bargain. Merri and I have been traveling and doing international business for 43 years. We have had a web based business for over ten years. You can share everything we have learned.
Plus we provide our standard full guarantee. Enroll in the entire program. Try the courses for 30 days. If not satisfied we’ll give you an immediate, full… no fuss refund.
Learn how to have a steady web based business. Our site uses no tricks. Our site is not fancy. Our site does not have amazing graphics. Our site does not use any special SEO techniques. We just keep hammering away, every day, with steady, content closely focused to our readers needs. This has worked well and seems to be working even better as we continue to grow, our email list size increases, our site visits rise, our sales and our profits jump even during this gloomy economy.
As the web matures… internet businesses are still incredibly new… authenticity and usefulness of content will grow. This makes it a great time for individuals to have small internet businesses (like ours) that are fun, fulfilling, sustainable and very profitable.
The Tangled Web course is co authored by our webmaster David Cross.
David has been our webmaster since our site began over a decade ago. He has unparalleled, hands-on marketing experience that spans 25 years in 22 countries for companies and charities large and small.
He’s guided many businesses and individuals to success in their business and helped them achieve their marketing goals, both online and offline.
As Senior Internet Consultant to Agora Inc. in Baltimore, MD, David worked closely with Agora’s publishers and marketers and over an 8-year period helped to propel Agora’s online revenues to over $300 Million in 2009.
David wrote to me when he completed this video: “Although I do say it myself in those 50 minutes is everything anyone would ever need to know to start their own Internet business.”
This video is brand new as of two weeks ago and the first reader to read it wrote: Muchas Gracias Gary, Just watched David’s video. It Was SUPER! Thanks Again. Bill
Our Guarantee is of course that you can try the entire program for 30 days. If not satisfied we’ll give you an immediate, full… no fuss refund.
“Tangled Web – How to Have an Internet Business”. Enroll here $299