Kindle Update


Last month we outlined how to profit from publishing at Amazon.com and announced our new course “Self Fulfilled 202 .

We have completed lesson one and are about to send this to our self fulfilled subscribers.

Here is an excerpt from that course that can help you learn how to earn extra profits in any type of business:

“Self Publishing 202… Tidbits on Kindle”

Lesson One: Using Google to create Kindle sales.

A major part of marketing success comes from having a well focused message delivered to a list of people who have an interest in the focus.

A major part of publishing is marketing.  There are many ways to describe a publisher… but one of the best is “a publisher is someone who sells books”.

There are many other aspects to publishing but the ability to get books into the hands of readers is required for sustainability in the publishing field.  A publication… filled with wisdom… laughter… insights… positive… valuable data and information can help readers and be a great book… report, article or whatever.   Still if it is not sold, the publisher has not done his job.

Publishing great books and articles… wise… humorous… insightful… positive… valuable is a excellent way to sell books via the most powerful marketing tool… word of mouth.

Still… word of mouth does not work IF some lists of readers does not kick off the buying process by reading the publication in the first place.

Marketing is important to publishing. Having a good list to market to counts.

This course, “Self Publishing 202… Tidbits on Kindle” is the second course in a “Self – Fulfilled, How to be A Self Publisher” series.

This course will review and use as a case study, Merri’s and my first efforts to publish books at Amazon.com.

Publishing is going though huge shifts… favoring tech savvy, small publishers. The shift punishes big publishers and book stores. One of the most destructive forces to large publishers and book sellers is Amazon.com and the Kindle.

Let’s begin by looking at why Amazon plays such a vital role… then see what Kindle is and what it is not and how Merri and I plan to approach selling publications for the Kindle at Amazon.com.

Amazon.com’s story is well told.  This is a business built on the Long Tail.   Chris Anderson editor of Wired magazine wrote in his book The Long Tail:  “We define our age by our celebrities and mass-market products-they are the connective tissue of our common experience. I came of age in the peak of the mass-culture era-the seventies and eighties. The average teenager had access to half a dozen TV channels and virtually everyone watched a few or more of the same handful of TV shows. There were three or four rock radio stations in town that really dictated what music people listened to.”

Then the author wrote how today’s teenagers have a computer, fully stocked iPod and virtual friends and contacts all over the world. The teenagers today do not distinguish between mainstream hits and underground niches. They watch only a couple of hours of TV and do peer to peer file sharing with friends globally. They study foreign languages so they can enjoy information from other countries. The main difference kids have now over kids in the 60s, 70s and 80s is choice and unlimited connectivity.

In other words, the internet creates more of a borderless world. Lots of young people now have friends based on common interests rather than common locale. “Coolness” extends way past community lines.

In the 60s-70s-80s and back, broadcast allowed big business and big government to define what was reasonable. This allowed special interests in every nation to control a local definition of reasonable.

This goes on today. Almost every country has its own culture definition of reasonable. There is a concept of reasonable occupations, reasonable lifestyles, reasonable religions and reasonable diets. Reasonable way to raise a family, etc. The list goes on.

The internet allows our youth today to learn from “others beyond broadcast” what is reasonable.

The movie “Wag the Dog” with Dustin Hoffman and Robert DeNiro was a parody with historical overtones truer than many care to admit. This caricature examines the blurred lines between politics and the media. The story lampooned the amazing power of broadcast.

No more. “The Long Tail” points out that in music: “the top fifty best sellers were all recorded in the seventies and eighties. None have been recorded in the past five years.

The ratings of top TV shows have been falling for decades and the number one show today would not have made the top ten in 1970.”

What we can see is mass media, spin, hidden agendas and commercialization and politicalization of reasonableness are on the wane. Great global understanding, wider boundaries, authenticity, truth and broader horizons are on the rise. This is good.

This concept of a long tail, means that there is a huge market in many types of products that is normally ignored, but makes up a good chunk of market activity if enough variety can be offered at a low cost. Companies like NetFlix, eBay, iTunes, and Amazon… even Wal Mart show that this success applies to many types of business. The long tail provides customization without a premium. In fact the internet can allow customization at a discount. Jeff Bezos, the founder of Amazon.com, realized this when he selected books as his original product. He realized that he could give us all a much larger library at a lower cost than any book store.
Amazon in other words created a huge book store that offers the largest variety of books at a lower price than in any bricks and mortar book store can offer.
Amazon.com dramatically reduced the cost of getting the books to the book store and the cost of storing the books and running the store.
Then the Kindle dramatically reduced the cost of shipping, printing and storing publications even further.

However this is all that a Kindle is… technology that reduces price and increases convenience.  The Kindle in its own right does not sell anything. This is an important understanding so we do not confuse its great benefits and think that the Kindle sells books.

The Kindle is like a manufacturing tool, like a smart phone or TV hooked to the internet.  These tools let you get the publications you desire faster and for less.  The Kindle expands one’s market because they are so easy to use.

Kindles are a cuddly interface.  Originally the internet gained most of its acceptance via computers. Far sighted futurists have long predicted that direct use of the computer would not remain the prime force of the internet.  Computers are too hard to use.  The telephone and television would become the two main cuddly interfaces between the consumer and computer.

The smart phone is certainly proving this true… as are TVs connected to the internet.

Electronic readers led by the Kindle are another form of cuddly interface that make reading especially simple and easy.

There is one unique way that smart publishers are using electronic readers to keep sales flowing once they start, but electronic readers DO NOT at this time start the selling process of a publication.

Amazon is now experimenting with placing advertising on its screen.  You can now buy a Kindle for less if you accept a model that has ads.  Next (I am guessing) ads will show up in text… but not yet.

Before this course is complete, we may well test advertising on Kindle… but for the purpose of this lesson we are not there yet.

We’ll leave our marketing to the power of search engines to start the initial sale.

Electronic readers offer three marketing benefits at this time.

#1: Ease of sale… no credit card input for each order, etc.

#2: Larger audience.  Many who cannot use a computer can use an electronic reader.

#3: The larger audience allows volume from smaller per sale pricing which encourages the return of the serial publication.

A publisher does not have to sell an entire book all at one time. The publisher can sell a book by chapters at very low prices!

Here is our Kindle Plan at this time. Use search engine maximization to attract readers to our publications.  Use Kindle to make our publications easier to read and available to a larger audience at lower per sale pricing.

For example I have sold my novel, “The 65th Octave at $19.95.  We will be offering this on the Kindle at a $1.99 for a bundle of chapters.  Readers can give the book a try and if they don’t like it, they don’t need to buy more.  That novel is a real page turner so I am expecting readers to keep ordering chapters!

This feature also allows publishers to start selling the beginning of a book before the end is complete.  This creates interactive books where the end is created by the readers of the beginning!

Our marketing plan is to initially use a system very similar to our existing marketing plan for providing information via computers by building lists of focused readers through Google.  We may well alter this plan as we work through the learning curve. That is what this course is about… to share what we try, do and learn in our attempt to provide interesting, usable, valuable information to our readers.

How to build a list using Google.

Since we have just posted our first book at Amazon.com, we have not marketed using Google yet.  We do not have much to share about that and will use a different long tail product we market at our www.garyascott.com and www.ecuadorliving.com websites instead… Ecuador flowers.

To start the learning curve, we plan to copy the Google process we use to create flower sales to also sell publications on the Kindle. Then we’ll adjust (if necessary as we progress).  More on the relation between flowers and Kindle in a moment.

Here are the Google tactics we use… as a small business competing with giants. These tactics remain the same whether we are offering books, reports, courses or flowers.

Google Tactic #1: Be focused. We know what our focus is…to help our readers fight inflation in one of five ways.  Invest in multi currency equities… real estate… commodities…. with a micro business and living in lower cost places.

Broadcast consumers were bunched into groups who made common purchases and had common desires. The dynamics of broadcast then dictated when and where the consumer could see and or buy his or her products.

Broadband technology has changed so consumers have more freedom and choice. The internet has opened a huge diverse range that we can each explore when we want based on our own unique needs, wants and desires.

Compare watching the internet to watching television. On TV you have to view what is available when it is available.  Video recorders provide a great increase in flexibility, but the Internet lets each individual most easily pick and choose what they want when they want. Unlike television’s limited set of options, the Internet offers more choice and customization for each person.

Long tail technology gives us an efficient, less costly, and time-saving way to pick and choose activities and/or products that bring us satisfaction. Chris Anderson states that “increasingly, the mass market is turning into a mass niches“.

The focus of our business is aimed at the niches we have chosen.

Google Tactic #2: Remember that we are small and avoid heavy direct competition… especially with the giants. We never forget our goal…to be the smallestmost profitable publisher who greatly helps a unique core niche of readers.  Small is the important word here.  We never forget that we are just three, Merri, David Cross, our webmaster and I, are sitting in our kitchens or bedrooms competing with the likes of  the New York Times, Bloomberg, Wall Street Journal, Financial Times, Time, Business Week, Barron’s, Forbes, USA Today, Newsweek, etc.

We do not try to compete with them.  Instead we let them work for us.  They have thousands on their payroll and these huge global systems…not to mention those huge overheads.

We let them set the leads… cultivate the fields of awareness. Then we reap the small niches that they miss…those do not want or care about.  If they make the public aware of inflation… we write about the shifts that cause inflation and how to live like a king for much less in Ecuador.  If they make the public aware of the health risks of fast food… we wrote about obscure shamanic nutritional wisdom.  If they make the public aware of unemployment… we write about how to have your own micro business.

Small in this era of rapid change is good. Small is fleet of foot, flexible and small means REALLY LOW OVERHEADS.

Take for example our focus on fighting inflation.  We do not try to rank well at Google for the “phrase inflation” or “fight inflation”?

We look for niches that may be looked at by readers but are overlooked by my very good and really big competition.

For example I asked myself, “What is causing inflation now?” and “What do my readers need to do about the cause of this inflation?”  The answer is rapid technological shifts are causing inflation and my readers need to survive the shifts.  So I selected “surviving shifts” as a target phrase.

You’ll see below Google Tactic #5 that takes advantage of three word phrases.  Three word phrases dramatically reduce the number of readers likely to seek a phrase… just as it is easier to get three numbers on the Power Ball instead of all six.  However there are a lot of readers out there… tens of millions and our business is small.   A fraction of those readers coming to our small low overhead business creates big profits.

Let’s see how we did this with inflation.

We started with articles about surviving economic shifts within our areas of focus… investing, micro business, economics. Right now with the phrase “survive micro business shifts”, at Google, we rank  #2 and #3. 

gary-scott-google-ranking

“Survive investing shifts” we do better… #1, #2 and #3.

gary-scott-google-ranking

#1 for “survive inflation shifts”.

gary-scott-google-ranking

Which eventually gets us a good ranking, #1 for a more powerful two word phrase… “survive shifts”.

gary-scott-google-ranking

Google Tactic #3: Don’t use tricks. Just do not do this. At times some clever lad or lassie figures out some aspect of an algorithm that search engines use to rank phrases.  They’ll bolster up their site with a trick that uses this aspect (like hiding a phrase word a hundred times).  Pretty soon the word spreads.  Soon everyone is using the tricks and just as you catch on and spend a great deal of time and effort installing the trick, the search engines figure out what is going on and change.  Your rankings then collapse.

The duty of search engines is to help readers find what they are interested in.  Help them do their job. Choose phrases clearly and honestly related to your focus and stick to them.  Go for quality readers not quantity.

Google Tactic #4: Be regular. Those of you who are on our list know… we publish at least one article every day.  These articles are usually well focused.

Not everyone has to publish everyday.

The daily pace can be grinding.  If your postings are well focused, in a niche where there is not huge competition… you do not need to be this regular.  However the more regular you are, the better your changes of good rankings at Google will be.

Google Tactic #5: Go after three word phrases to begin and build. As you saw above the three and four word phrases led us to a good ranking for a two word phrase.

Here is how we did this with Ecuador roses.  Ecuador flowers is  a long tail product for our publishing business, if I ever saw one, and this addition to our web based business began without any business intent.

Here is how this long tail product began.

Several years ago a friend who lives in Ecuador and had an Ecuador flower business sent Merri and me 50 Christmas roses as a gift.  We were impressed… with the roses and with the kindness of the gift.   The roses were really beautiful and we were grateful.

“How nice.. what these people have done.  What can we do to return the favor?”, we thought.

At the time our foundation was busy helping renovate a school in Ecuador so we decided to offer our friend’s roses and add $20 bucks to the cost of each sale. We wanted to donate the proceeds to help this school renovation and hoped to raise an extra few hundred bucks for the poor kids.

Weren’t we surprised!   We sold over 20,000 roses and raised $8,000.  That money was used to provide university scholarships for gifted indigenous children, to buy a  InFocus projector used for free English classes for Ecuadorian children, as well as repairing the Ecuadorian school and redoing the water system of the village where the school was situated.

There and then we decided to continually offer Ecuador roses.  This has since led into offering Ecuador lilies as well.  This business has done well enough to become a small commercial addition to our business.   So we used our publishing skills and Google to sell flowers… just as we hope to use Google to sell books via Kindle.

We learned that most Ecuador flowers are sold on four days… Christmas, (the biggest season), Valentine’s Day, Mother’s Day and Easter.

Our first goal was to rank for these phrases.  We began with the phrase “Ecuador Christmas roses”.

ecuador-flowers

We have done fairly well with this phrase taking the rankings for #1, #2, #3, #4, #5, and #6.

We have focused on the word “fresh” also to feature one of the great benefits of the roses our readers can obtain.

ecuador-flowers

We rank #3 for the phrase “fresh Ecuador Christmas roses”.

We also feature the fact that the courses we offer are delivered by Fedex direct to the buyer’s door.

This has created a great ranking for the broader phrase “Fedex Christmas roses” where we rank #1, #2, #4, #6.

“Fedex Ecuador roses” ranks #1, #2, #3, #5, #6 and #7.

We even rank first page #6 for the much more powerful phrase “Fedex roses”.

In other words, if anyone wants to buy Ecuador roses in the busiest season and if they Google a phrase that has Ecuador, rose, Christmas and or Fedex … we’ll probably get a chance to offer our goods.

The next busiest season for Ecuador roses is Valentine’s Day.

ecuador-flowers

All the top rankings are us. Our rankings dominate the first page at Google.

We even have a first page ranking for “Fresh Valentine’s roses”.

ecuador-flowers

The third busiest day for Ecuador flowers is Mother’s Day where the first five rankings are ours.

ecuador-flowers

and “fresh roses on Mother’s Day”.

ecuador-flowers

Finally, the fourth busiest day for Ecuador flowers is “Easter” and we focus on lilies.

Our sites rank #1 through #6 for the phrase Ecuador Easter lilies and… 

ecuador-flowers

we have reached a first page ranking for the phrase fresh Easter lilies.

We also use photos in our pages about Ecuador roses and lilies to help us get good Google rankings. 

ecuador-flowers

These three word rankings and images have helped us even rank well for the phrase “Ecuador roses”.  The fifth image on the right is from our website.  Anyone searching Ecuador flowers who clicks on that photo gets to our website and flower offer.

In fact, images give us such a boost that we have a first page image ranking for the even broader phrase… “Ecuador flowers”.   The fourth image on the right is from and linked to our site.

ecuador flowers

These high Google rankings means that our flower business grows even when we do not try. The rankings attract readers to our sites which creates new flower orders and we hope even new regular readers due to our sixth Google tactic.

See how to learn Google Tactics #6 & 7 plus the rest of the lesson in this $499 course here.

Gary

Get this course and over $500 of bonuses when you join the International Club.  See how to save $300 more until May 7, 2011.

Prosper From Forces of Inflation

Join Merri and me as we look at ways to prosper from the forces of inflation.

International Club 2011-12 Membership special until May 7, 2011 $1,499. Enroll here.

Inflation is here and the US dollar will fall. This fact is conformed in an April 12, 2011 Wall Street Journal article by Cynthia Lin “Inflation Concerns Weigh on Treasurys”. Here is an excerpt:  Worries that the central bank may be falling behind the curve on inflation weighed on U.S. Treasurys on Monday, even after a senior Federal Reserve official signaled that interest rates could stay low for longer.

The prospect of $66 billion of note and bond auctions also dragged prices lower, strategists said.

“The bottom line is that the current perception has subtly shifted toward the view that global central banks are in monetary tightening mode,” said Andrew Wilkinson, senior market analyst at Interactive Brokers. “Even though the Fed appears to be nowhere near that point, U.S. yields have been dragged higher by surrounding fears of inflation.”

Highlighting those fears, the 10-year breakeven rate—which measures the difference between 10-year Treasurys Inflation Protected Securities, or TIPs, and nominal rates—hit 2.655% on Monday, the highest since May 2006. That signals the market’s annual inflation expectation over the next decade.

As other central banks begin to tighten—including the European Central Bank, which raised rates by 0.25 percentage point Thursday—the fear that U.S. officials may be lowering their guard against global inflation has been a headache for bondholders. It has been especially  troubling for investors holding 30-year bonds, those most vulnerable to inflation eroding their value.

Government bonds were also under pressure from the prospect of supply.

The Treasury is scheduled to sell $66 billion in notes and bonds this week, comprising $32 billion in three-year notes, $21 billion in 10-year notes and $13 billion in 30-year bonds.

With a government shutdown averted, “the focus is back on how well these auctions will go and who will participate in the face of what appears to be future inflation,” said Kevin Giddis, president of fixed-income capital markets at Morgan Keegan.

Still, the policy debate underscores an increasing focus on inflation.

This means that while the US government continues to borrow to spend, other governments are cutting back… a sure sign of US inflation and a weakening greenback.

We consider this risk so high that we have taken the unusual step (the first time in our 43 years of business) of setting our 2012 Spring schedule.Then we created a new option so you can participate in all these seminars and course into 2012.

There are five ways to combat the destructive inflationary forces that will raise havoc with your purchasing power.

#1: Multi Currency Investing through US brokers and bankers abroad.

#2: Commodities.

#3:  Real estate.

#4:  Living in lower cost zones.

#5: Having your own micro business for extra earnings, freedom fulfillment and fun.

We have specialized for over four decades in helping our readers excel in these five inflation beating opportunities.

The big benefits of belonging to the International Club is the power of repetition, updates and international friendships.  As a club member you become friends with other members as you meet again and again.

international-club

International Club members are invited to our Florida home during the winter seminars.

Your first savings is $7,690 in 2011 and 2012 just on waived seminar fees.

As you will see below you can attend 11 Florida & North Carolina seminars that would otherwise cost $9,189.  The $1,499 membership saves you $7,690.

Join us and our International Club 2011 – Spring 2012 and enjoy this savings plus much more.

The International Club brings together experienced, like minded souls, who take a positive view and think outside the box..in a constructive…thoughtful way.

Merri and I are in our 43rd year of organizing courses, seminars and newsletters about international and quantum lifestyles. The importance of this sharing…by like minded souls…was reinforced when a delegate from a course sent an email that said:

My Dearest Merri and Gary, Thank you for your most gracious hospitality last weekend. I am just thrilled at being a part of your group. You and Gary were exactly as I imagined you to be, warm friendly, kind, considerate, genuine, helpful, fun, sincere, what else can I say……I felt so comfortable in your presence and learned so much in your course. I was sad to leave the farm that Sunday afternoon. You made us all feel so welcome and cared about. You were so kind to make arrangements for a ride with the other delegates from the Charlotte airport. They were so nice to me and so helpful, by the time the weekend was over I felt like they were my long lost brothers. Monday morning we all had breakfast at the airport together and I was so sad to see them go, I was sad the weekend was over, perhaps sad is not the right word for how I was feeling perhaps Gratitude is a better way to describe it. Grateful for having the opportunity to share the weekend with such wonderful, like minded Human Beings, in the beautiful mountains of North Carolina. Thank you Merri and Gary.

Thanks to you I now have new hope and a new direction to move forward in my life. Thanks to you I am so ready to move to Ecuador and begin a new life. I just have to figure out what I am going to do and how to do it.

I know by attending your classes and conferences that through education and due diligence I will make the right choices.

This delegate’s comments about “belonging and feeling like a brother” to the other delegates is a wonderful refrain we have heard from our readers, year after year.

21 years ago Merri and I created a way that readers can join us to be immersed in a year-long learning program through our International Club.

The ideas behind this program began all those years ago in Vienna, Austria while we were conducting a course there. One of our older delegates, had some sort of attack. The first fear was heart trouble. Several delegates took him to the hospital. Others stayed with him there. I don’t think that delegate was alone for a minute!

What impressed Merri and me was that no one asked the delegates to help this man.

The friendships of delegates sharing many courses had just grown so strong that it was a natural reaction, just as if a family member was ill. Fortunately, it was only travel fatigue and the delegate didn’t miss a session of the course!

When you join our International Club 2011- Spring 2012 you become part of a special family. The very first member to join the club all those years ago wrote, Thank you for the enjoyable and informative courses. I am pleased to be part of your international family and look forward to continuing my education at the next course.

His feeling struck a familiar chord. It has always been one of my greatest satisfactions to see how much fun delegates have getting together, sharing information and making friendships.

These courses somehow draw together like-minded souls. For this reason some delegates come back again and again. They come to learn, but also to be with their many friends made at the courses. When like-minded souls get together again and again to discuss a common purpose, magic happens! I can’t explain it in any other way-but it is true.

In a way our meetings are almost like family reunions. Perhaps it is getting together and reflecting on what has been said and what has been happening.

Learning with those who are also interested in the world creates thoughts that multiply the value of what we gain. This is hard to describe but results are most powerful and wonderful! This is to me is as important as the great financial benefit of attending many of our courses.

See our 2011 – Spring 2012 schedule below.

We started and have continued this program for 21 years because there are wonderful benefits from having repeat delegates at courses. Having repeat delegates makes the whole course somehow more exciting for all. Being a repeat delegate makes it easier to make and keep wealth and to lock in the knowledge you gain. It’s an exciting lifestyle. We have fun, gain adventure, discovery and friendships and share ways to improve our health and wealth!

Normally we only accept membership at the end of each year… but due to the unusual risk we see now, we added this new option to club membership that entitles you to all US courses in 2011 and the Spring of 2012…  in the cool Blue Ridge of North Carolina and  in Historic Old Florida.

The next saving is Seminars via MP3 (or disc) and one Ecuador tour fee is waived as well.

You’ll see a very busy 12 month schedule below.  Very few club members actually attend every course and tour…  but certainly some attend almost all of them!

If you attend even a few of the courses, you gain considerable savings… PLUS we record the investing and business seminars so you can have the course downloaded on your computer to listen on MP3 or on disc when you cannot attend in person.

This means that you stay in touch with all the business and investing ideas we develop at each of the investing and business seminars you cannot attend.

Here are the courses and tours where your seminar or tour fee is waived.  Then see more savings below.

May 7-8  Imbabura Real Estate Tour ($499 or couple $749)

May  9-10   Shamanic Mingo Tour  ($499 or couple $749)

May  12-13-14   Cuenca Real Estate Tour  ($499 or couple $749)

May 17-18-19   Coastal Real Estate Tour   ($499 or couple $749)

June 24-25, 2011  International Investing Made EZ,  Jefferson NC. ($499 or couple $749)

June 25-26, 2011   International Business Made EZ,  Jefferson NC. ($499 or couple $749)

international-club

International Club members are invited to our farm during June, September and October seminars in North Carolina.

June 16-17-18   Coastal Real Estate Tour   ($499 or couple $749)

July 4-5-6      Cuenca Real Estate Tour ($499 or couple $749)
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Aug 21-22-23   Coastal Real Estate Tour   ($499 or couple $749)
Aug  25-26-27 Cuenca Real Estate Tour ($499 or couple $749)
Aug. 31-Sept. 1-2-3-4  Ecuador Export Tour ($749 – $999)

Sept.  8-11 Learn Spanish in 4 Days, Seattle, Washington ($749 or couple $999)

Sept 15-16-17  Coastal Real Estate Tour   ($499 or couple $749)

Sept 19-20-21  Cuenca Real Estate Tour ($499 or couple $749) Oct 21 22 23 Coastal Real Estate Tour   ($499 or couple $749)

September 23-24-25, 2011  Investing & Business Beyond Logic, North Carolina with Blaine Watson ($499 or couple $699)

Multi-currency-courses

(Blaine Watson teaching delegates and International Club members at a previous seminar.)

Oct. 7-8, 2011  International Investing Made EZ,  Jefferson, NC. ($499 or couple $749)

Oct. 8-9, 2011  International Business Made EZ , Jefferson, NC. ($499 or couple $749)

Oct.  25-26-27  Cuenca Real Estate Tour ($499 or couple $749)

November 3-6, 2011   Learn Spanish in 4 Days, Mt. Dora, Florida  ($749 or couple $999)

Nov. 9-10-11    Imbabura Real Estate Tour ($499 or couple $749)
Nov. 14-15-16   Coastal Real Estate Tour ($499 or couple $749)
Nov. 18-19-20   Cuenca Real Estate Tour ($499 or couple $749)
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Dec. 12-13-14   Cuenca Real Estate Tour ($499 or couple $749)

January 12-15, 2012  Super Thinking + Spanish, Mt. Dora Florida ($749 or couple $999)

Feb. 10-11, 2012  International Investing Made EZ.  Mt. Dora FL ($499 or couple $749)

Feb.11-12, 2012   International Business Made EZ,  Mt. Dora FL ($499 or couple $749)

March 8-11, 2012  Super Thinking + Spanish, Mt. Dora Florida ($749 or couple $999)

Schedule subject to change. Always check final schedule at www.GaryAScott.com/catalog

International Club 2011 Membership $1,499. Enroll here

There is even a third saving:  $897 more!

When you join the club, I’ll email you our online course “International Business Made EZ”, a $299 value, plus four bonuses.  You receive the bonus course “Self Fulfilled – How to be a Self Publisher”. which also has a $299 value.

Plus I email you the bonus course “Tangled Web – How to Have Your Own Web Based Business” which also has a $299 value.  Because our self publishing business has become totally online, I am send you this extra course free as I think it will help you have greater success.

In addition you’ll receive the 52 lesson course on how to create your own website using sitesell and finally I include an internet video on how to set up a website presented by our webmaster David Cross.

These courses are valued at $897… in addition to all the US seminars you can attend.

You may well wonder why I would make such an offer and ask why the cost is so low?

Let me answer this question frankly and from the heart. First, it helps us do a better job for you. We feel greatly enriched when we can really help our clients improve their lives. We have learned through years of experience the best way to do this is to meet with you regularly. We can best help you learn how to improve your health and wealth through continual expansion of knowledge.

Second, we gain enormous fulfillment from the many friendships we form through the years. Our friends have enriched our lives tremendously. Let me explain this in more detail.

As a member, you will be part of our international family that meets intensively over the next year to examine ways we can make our lives better. Our goal is beyond just having money. Our goal is to have quantum wealth… good health… wealth and fulfillment through service.

Though we give all course delegates our very best, we cannot help but to do a better job for those who come again and again. As we meet often; your particular wants, needs and desires become clear, and it is easier for us to help you find the right direction.

Another phenomenon is that repeat delegates help each other! They get to know one another, help each other learn, share their insights, make contacts, become friends and gain more wealth.

The fourth savings: Lifestyle for Two.

There is still more!

We have learned at our courses that many repeat delegates were couples.

We want couples! As a member of the program, you are entitled to bring another person to every single course or tour. The cost for that extra person will be ZERO!  You can bring whomever you wish. Bring your spouse, a friend, son or daughter, partner, accountant, adviser. You can bring the same person each time or a different person, whomever you choose to accompany you. (Accommodations and air fares relating to the courses are not included for members, delegates or their guests.)

Won’t you join us in this exciting club and share Merri’s and my lifestyle for the next year?

We look forward to seeing you at as many courses as possible and sharing this wonderful world of abundance and well being with you!

The fifth savings:   You gain Ecuador tour savings as a member of the International Club.

International Club members can benefit in Ecuador in the mountains or…

Meson de las flores

on the sea.  Delegates and International Club members on tour at Land of the Sun Inn.

ecuador sea view

View shot by an International Club member of real estate for sale on an Ecuador Pacific real estate tour.

The International Club offers this benefit… as a gift in Ecuador from the organizers of  Ecuador Discovery Tours.

The International Club fee is normally $1,799 yet during this Spring offer which ends May 7,  I have reduce membership to $1,499.  You save $300 more.

Take for example if you plan to attend our Super Thinking + Spanish, $999 for a couple and one International Investing and Business program, the normal cost would be $1,998.   International Club members attending just these two programs would already save… plus could attend all the other  Florida and North Carolina seminars plus receive $897 worth of emailed courses.

Our seminars and the Ecuador tour schedule is shown above.  You can attend all the Florida and North Carolina seminars and choose to accept an Ecuador’s savings.  Morya Ecuador Discovery SA has agreed to let International Club members attend one Ecuador tour in the schedule above for just $40 per person per day internal transportation cost.

This is a savings of up to $599.

I invite you to be a member of the International Club which allows you and your guest of your choice to attend all of these courses and tours.

Savings #6:  YOU SAVE EVEN MORE if you take a Galapagos Cruise.

We work closely with Haugan Travel which have expanded their fleet so club members can enjoy a Galapagos cruise for as little as $509 per person.

Galapagos-savings

Haugan Cruises has added three new vessels so they have a  broader range of cruises to suit all budgets. They now have 5 vessels and are offering several special introductory tours.  This creates special savings up to $1,000 for all our readers and provides club members an extra savings of up to $554 more…. a total of $1,554 saved.

Savings #7: Membership is normally $1,799 – save $300 more. International Club 2011-12  Membership $1,499 until May 7.

Add all the savings together!

You can calculate the savings as our schedule of all 2011 courses.

Florida & North Carolina seminars you can attend or receive in an MP3 file worth $9,189.

emailed courses sent to you worth $897.

Ecuador Tour Savings up to $599.

$300 membership discount until May 7, 2011.

Total Savings from your $1,499 club membership fee.

You Gain $10,985 of benefit for just $1,499.

Plus more if you take a Galapagos Cruise.

Lock in savings!

Here is one final benefit. When you enroll… we automatically lock in this low fee for next year so your savings are automatically renewed in 2012 and 2013 at $1,499. Of course if you choose not to renew, just simply cancel membership at no cost.

Let’s beat inflation.  Won’t you join us in this exciting club and share Merri’s and my lifestyle for the next year? We look forward to seeing you at as many courses as possible and sharing this wonderful world of abundance and well being with you!

Gary

International Club 2011-12 Membership $1,499. Enroll here.


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